Selim Yoruk
Next Big App
Next Big App is here to equip key decision-makers, including CEOs, founders, and small business owners, with the tools, strategies and insights for the post-AI era. Sammy and Mila dive deeper into the topics of each newsletter issue, offering insightful analysis and engaging discussions. Subscribe to our newsletter at http://join.nextbig.app to get the latest content delivered straight to your inbox! Happy listening,Selim
Where to listen?
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Episodes
Growth Ritual #51 19.02.2025 24:15
Tap to Read the Newsletter Issue #51 Are you still chasing Google rankings? In 2025, the rules have changed! This week, we're diving deep into Generative Engine Optimization (GEO) and why it's essential for staying visible in the age of AI. Learn why traditional SEO is no longer enough and how platforms like ChatGPT are redefining information consumption. In this e...
Growth Ritual #50 12.02.2025 16:57
📖 Tap to Read the Newsletter Issue #50 In this episode, we dive deep into the world of AI voice agents and explore how visionary companies are using them to achieve unprecedented efficiency and customer satisfaction. We'll explore how this technology is moving beyond simple phone trees to provide sophisticated, personalized engagement across various platforms. We'...
Growth Ritual #49 05.02.2025 12:12
📖 Tap to Read the Newsletter Issue #49 This week, we dive into the fascinating world of how subtle environmental cues can impact our behavior and the innovative solutions that are making travel easier. First, we uncover the secret science behind bar lighting and its impact on sales. Learn how dimming the lights can not only set a mood but also rewire your brain to spend more...
Growth Ritual #48 29.01.2025 22:41
📖 Tap to Read the Newsletter Issue #48 This week, we dive deep into a monumental shift in the tech world, sparked by the emergence of Deep Seek , a Chinese AI company that has launched an open-source AI assistant, R1, which rivals and surpasses current leading models like ChatGPT . This event is being compared to the launch of Sputnik, signaling a potential new era of technol...
Growth Ritual #47 17.01.2025 12:07
📖 Tap to Read the Newsletter Issue #47 What's in store for marketing in 2025? Join us as we dive deep into the strategies that are shaping the future of marketing based on a massive survey of over 11,000 marketers. Discover how businesses are balancing tried-and-true methods with cutting-edge innovations to adapt and thrive in an ever-changing landscape. In this episode, w...
Growth Ritual #46 16.01.2025 11:07
📖 Tap to Read the Newsletter Issue #46 Imagine waking up to a world stripped of knowledge. Sounds like science fiction? Think again. From the Library of Alexandria to the digital age, human knowledge is shockingly fragile. This episode dives into history's biggest knowledge wipeouts: The fall of the Roman Empire: Engineering, architecture, and governance knowledge lost. The...
Growth Ritual #45 08.01.2025 15:37
📖 Tap to Read the Newsletter Issue #45 Are you overlooking hidden opportunities within your current AI implementation? In this episode, we delve into a crucial question every business leader should be asking: "What could we do with an extra $1 million in operational efficiency annually?" The answer might be simpler than you think. Instead of chasing the latest tech fads, we exp...
Growth Ritual #44 01.01.2025 6:52
📖 Tap to Read the Newsletter Issue #44 Ever wonder what's really going on behind the scenes when you use your favorite AI apps? This week, we pull back the curtain on the complex world of AI agents and bots that power the digital landscape. It's not just about chatbots anymore. We'll explore the top 10 most popular AI products of 2024, including ChatGPT, Character. AI, and Cla...
Growth Ritual #43 26.12.2024 12:59
📖 Tap to Read the Newsletter Issue #43 Reflecting on a Year of Growth and AI Innovation Join us as we recap a pivotal year with the creator of the Next Big App newsletter, looking back at 2024 and highlighting key insights from the past 42 issues. This episode delves into the journey of launching new ventures, writing a bestselling book, and growing a newsletter from the ground up....
Growth Ritual #42 18.12.2024 26:45
📖 Tap to Read the Newsletter Issue #42 Navigating the Future - Key Trends and Disruptions for 2025 Are you ready for 2025? The world is changing at an unprecedented pace, and this episode is your guide to navigating the key trends and disruptions that will shape the next few years. We've done the heavy lifting for you, sifting through over 100 trend reports to bring you the essentia...
Growth Ritual #41 12.12.2024 13:59
📖 Tap to Read the Newsletter Issue #41 Turning Business Obstacles into Opportunities: Lessons from Venice This episode explores how the challenges entrepreneurs face can be transformed into opportunities for growth and innovation, drawing inspiration from the unlikely story of Venice. The episode opens by comparing the feeling of starting a business to standing in a swamp. Just like...
Growth Ritual #40 04.12.2024 12:57
📖 Tap to Read the Newsletter Issue #40 Join us as we explore the evolving landscape of sales and marketing in a world increasingly dominated by AI. While AI offers incredible opportunities for automation and efficiency, its widespread adoption presents a unique challenge: how do businesses stand out when everyone has access to the same powerful tools? In this episode, we go beyond the...
Growth Ritual #39 27.11.2024 12:24
📖 Tap to Read the Newsletter Issue #39 The robots are coming! But don't worry, this isn't a dystopian takeover. This episode explores how artificial intelligence (AI) is revolutionizing the world of marketing and sales —and why the future belongs to those who can harness its power while honing their uniquely human skills . We'll explore: How AI is already automating tasks like data ana...
Growth Ritual #38 21.11.2024 14:45
📖 Tap to Read the Newsletter Issue #38 The Paradox of Progress: Join us as we explore the unintended consequences of technological advancements like the internet, mobile devices, and artificial intelligence. From echo chambers and social media addiction to the potential for AI to erode our critical thinking skills, we examine the hidden costs of progress. We'll discuss: How th...
Growth Ritual #37 13.11.2024 11:21
📖 Tap to Read the Newsletter Issue #37 The Hidden Pitfalls of AI Adoption and How to Craft a Winning AI Strategy Are you excited about the potential of AI for your business but unsure where to start? Many companies jump headfirst into implementing the latest AI tools without a clear strategy, leading to wasted resources and missed opportunities. This episode explores the common...
Growth Ritual #36 06.11.2024 10:27
📖 Tap to Read the Newsletter Issue #36 Escaping the Inbox: Mastering Email Management Tired of drowning in emails? This episode explores the overwhelming world of email overload and offers practical strategies for reclaiming control. Learn about the silent productivity killer lurking in your inbox and how to break free from its grasp. Discover common email pitfalls like d...
Growth Ritual #35 30.10.2024 26:30
📖 Tap to Read the Newsletter Issue #35 Micro-Influencers: The Secret Weapon for Business Growth Tired of influencer marketing campaigns that don't deliver? Forget chasing vanity metrics and discover the power of micro-influencers – the hidden gems of digital marketing! In this episode, we explore: Why micro-influencers are the future of digital marketing: We'll discuss how their ...
Growth Ritual #34 22.10.2024 9:57
📖 Tap to Read the Newsletter Issue #34 This episode explores how to thrive in the age of AI by embracing adaptability. The ability to learn new skills and put them into practice is the key to success in today's fast-changing business world. This episode examines how AI is transforming business and provides practical strategies for harnessing its power. Discover why adaptability is...
Growth Ritual #33 17.10.2024 13:08
📖 Tap to Read the Newsletter Issue #33 The 50-employee mark: a turning point for growing businesses. What got you here won't necessarily get you to the next level. This episode explores the common challenges companies face when scaling and how AI can provide the solutions you need to break through growth barriers . We'll explore common scaling challenges like: Marketing operations str...
Growth Ritual #32 10.10.2024 9:59
📖 Tap to Read the Newsletter Issue #32 This episode explores how small businesses can utilize AI for marketing, emphasizing the importance of prompt engineering in maximizing AI's potential. AI Marketing for Small Businesses: The sources highlight AI's accessibility for small businesses, emphasizing its use in personalization, automation, and content creation, and recommending budget-frie...
Growth Ritual #31 03.10.2024 7:50
📖 Tap to Read the Newsletter Issue #31 In a world obsessed with geographical size, this episode encourages entrepreneurs to shift their perspective and view the world through an economic lens. The episode highlights that while countries might appear large on a traditional map, their true potential lies in their economic output, not their landmass. Open-source software presents a significant...
Growth Ritual #30 26.09.2024 8:26
📖 Tap to Read the Newsletter Issue #30 This podcast episode explores the potential for small businesses to leverage artificial intelligence (AI) to achieve significant growth and innovation. Using the example of Turkey and Nigeria's successful mobile banking adoption, the episode argues that small businesses can "leapfrog" over traditional systems and embrace AI to gain a competitive edge. Ke...
Growth Ritual #29 19.09.2024 7:16
📖 Tap to Read the Newsletter Issue #29 Combating Loneliness and Fostering Connection in the Digital Age In a world increasingly driven by technology, are we losing touch with genuine human connection? This week's episode explores the unexpected ways people are finding companionship and combating loneliness in the digital age. We'll take you to Japan, where a service called Osan Rental ...
Growth Ritual #28 12.09.2024 10:46
📖 Tap to Read the Newsletter Issue #28 Cracking the Code: How to Use AI and Customer Psychology to Boost Your Sales In this episode, we explore fascinating insights from Istanbul's Grand Bazaar and the surprising history of cake mix to uncover timeless sales strategies and how AI can supercharge them. We'll explore: The Art of the Sale: Learn how shop owners in Istanbul's Grand B...
Growth Ritual #27 05.09.2024 7:39
📖 Tap to Read the Newsletter Issue #27 Ditch Outsourcing, Embrace AI: How One App Can Transform Your Small Business Tired of the outsourcing struggle? You're not alone. Nearly half of all small business budgets are eaten up by outsourced services like marketing and customer support. But what if there was a better way? In this episode, we explore the game-changing world of AI automation...
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