Scott Aaron
Networking and Marketing Made Simple
This LinkedIn-focused podcast is dedicated to giving entrepreneurs, business coaches, those with high-ticket offerings, and online business owners quick, easy, and effective tips on how to grow their business, brand, and bank accounts using LinkedIn. If Facebook, Instagram, and TikTok are getting you engagement but not sales for your business, it's time to consider leveraging the top social media platform for converted sales and organic engagement: LinkedIn!
Where to listen?
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Episodes
How To Create An Experience Through A Podcast 26.01.2023 26:24
“Everything, from conversations to automobiles, stand on the design of an experience. For the past 20 years, Hiromi Matsumoto has been the architect of hundreds of such experiences for large corporations like 3M and grassroots projects like Smartthings. Today he weaves and pulls the threads of these experiences in a podcast that tells the stories of entrepreneurs who have reached elusive hei...
3 Types Of Content That You Should Never Share On LinkedIn 23.01.2023 10:44
I conducted a poll last week asking my network and audience if they felt too many people are using LinkedIn like FB or IG. Of the 160 + who voted, 71% felt like yes, people are. I would have to tend to agree, but there are 3 types of content in particular that you 100% want to steer clear of on LinkedIn: 1. Polarzing type content 2. Scandalous images 3. Anything that doesn't have a lesson or lead...
The Importance Of Having A Growth and Marketing Strategy For Your Business 19.01.2023 34:23
Frenchie Ferenczi is a growth + marketing strategist for overwhelmed (but seriously ambitious) experts and creatives. She keeps small business owners stay close to the money and on the path to revenue growth. From having sold-out launches to spending more time with their kids, she empowers her clients to achieve their most significant business goals without falling victim to the business gri...
The Top 10 LinkedIn Features To Take Advantage Of In 2023 - Part 2 16.01.2023 18:49
There are many features that LinkedIn offers us to move the needle of our businesses and brand forward. That is why I love this platform so much. There is an overabundance of ways to leverage LinkedIn, but which ones should we take advantage of this coming year. Today, I am going to go into great detail about the 10 LinkedIn features you need to take advantage of in 2023, part 2! So he...
Why It's Important To Love What You Do 12.01.2023 28:03
About Gary Miles: "I have been practicing law for more than four decades. I have been a trial lawyer, managing partner, leader, and entrepreneur. I love helping folks solve their problems. I am passionate about showing people how to free themselves from the prisons that entrap them, whether that is financial, emotional, or physical. So many lawyers are stressed and overwhelmed in their practice. I...
The Top 10 LinkedIn Features To Take Advantage Of In 2023 - Part 1 09.01.2023 15:58
There are many features that LinkedIn offers us to move the needle of our businesses and brand forward. That is why I love this platform so much. There is an overabundance of ways to leverage LinkedIn, but which ones should we take advantage of this coming year? Today, I am going to go into great detail about the 10 LinkedIn features you need to take advantage of i...
How To Simplify The Sales Process 05.01.2023 23:59
Wendy Weiss is the founder of the Salesology® Prospecting Method that generates predictable sales revenue. She is an author, speaker, sales trainer, and sales coach and is recognized as a leading authority on lead generation, new business development, and sales. Clients include Avon Products, ADP, New York Life, and thousands of entrepreneurs worldwide. Wendy has been featured...
What Content Should You Post On LinkedIn Each Week 02.01.2023 17:20
THE 3 BEST PIECES OF CONTENT TO POST ON LINKEDIN EACH WEEK: For some, this is a clear-cut answer, and for others, it is still a topic that leads to confusion, overwhelm, and inconsistencies. There are many forms of content that can be created on LinkedIn, but in my humble and honest opinion, there are 3 clear winners as far as the ones that should be posted each week on LinkedIn: 1. Li...
The Real Importance Of Content Marketing 29.12.2022 27:42
John Hinson is the Editorial Director for Spotlight Branding, a content marketing agency designed to help solo and small legal and financial firms increase referrals and attract the right clients through content that educates and creates top-of-mind awareness. John is also the host of two popular podcasts, The Law Firm Marketing Minute and Center Stage. Find out more here: www.spotlightbranding.co...
How To Take Advantage Of The "Bulk Notification Feature" On LinkedIn 26.12.2022 11:15
LINKEDIN HAS AN AWESOME NEW FEATURE TO GENERATE LEADS! Yes, they have done it again! LinkedIn has made it even easier to stay connected to our current connections with the "Bulk Notifications Feature". This new feature is a great way to stay in touch with your connections daily and even turn those connections into clients. Here are the 3 advantages and ways to use this new feature: 1. Allows you t...
How To Take Advantage Of A Career Change 22.12.2022 26:31
About Michele: Michele was born the daughter of a single Latina mother and worked her way into executive leadership. She founded Hartmetrics with the belief that everyone should be acknowledged for their talents and encouraged to pursue their dreams regardless of their resources. Michele is a mentor with a passion for creating positive change for both individuals and organizations. The missi...
The Three Best Uses For LinkedIn Moving Into 2023 19.12.2022 14:05
Like it or not, Social Media is here to stay. But like anything, there are best and bad uses of our time. What I wanted to go over in today's training are the three best uses of LinkedIn and with your time on LinkedIn: 1. Build a network full of business opportunities 2. Establish as many business relationships as possible 3. Provide as much free education and inf...
How Increased Visibility Can Change Your Business 15.12.2022 24:37
About Carla Cherry: Before helping coaches 👉 I was a producer 🤩 for Larry King & more (see below) Showrunner credits include: - Larry King's digital, celebrity talk show (Collector’s Cafe / Ora TV) 300+ episodes - Larry King's "8-camera, live audience" TV talk show (Collector's Cafe / BiteSizeTV) - "Inside Versailles" After-Show (Netflix /Ovation / 2017) ACCOMPLISHMENTS: * "Inside Vers...
What To Post On LinkedIn And When 12.12.2022 13:14
One of the biggest questions I get is, "What should I post on LinkedIn to build my business?" The second biggest question behind the first one is, "On what days is it best to post content on LinkedIn?" What we are going to cover in this training is what to post and when on LinkedIn: 1. Monday - Value Added LinkedIn Live or Native Video 2. Wednesday - Market Research Poll For Future Content 3. Frid...
When Is The Right Time To Hire A VA 08.12.2022 26:50
About Kristy Yoder: "I am the Founder and CEO of Smart VAs and the host of The Master Delegator Podcast, where I teach entrepreneurs and leaders to grow their businesses by delegating and hiring virtual assistants. As a multi-skilled leader, I humbly worked my way from being a freelance virtual assistant and digital marketer to becoming an entrepreneur. I am passionate about he...
How To Get People To Engage Your Content On LinkedIn 05.12.2022 12:56
In this episode, we are going to talk about the three ways how to get more people to engage with the content you create on LinkedIn: 1. Use LinkedIn Polls To Your Advantage 2. Give Actionable and Tangible Tips They Can Apply To Their Businesses 3. Make Sure Your Content Is CLEAR, CONCISE, AND SIMPLE Get on Nancy's Book Launch Waitlist for Her 1st Book...."How To Build Your Personal Brand On...
The Mistakes We Make When Starting A Business 01.12.2022 32:19
Allan specializes in scaling businesses and helping entrepreneurs transform an idea into multimillion-dollar enterprises. About Allan and his podcast: This podcast is designed for entrepreneurs to help those wanting to grow or start their businesses. Whether you want to go out on your own, are an owner of a successful company, or looking to take it to the next level, this podcast is fo...
Why "Adding A Note" To A Connection Request On LinkedIn Is Hurting You 28.11.2022 14:24
One of the biggest problems on LinkedIn right now is all the notes being added on LinkedIn. In some instances, it is ok to add one, but most of the time, we receive many canned and spammy requests with the notes attached. If you are going to add a note, here is when you should: 1. You know the person 2. You were referred to connect with them by someone else 3. You heard that person spe...
Why So Many People Make Mistakes When It Comes To Marketing 24.11.2022 26:00
Tori Barker is the Principal/Owner of Creative Marketing, a digital marketing, brand strategy, and consulting company. After an extensive career in corporate marketing, Tori was committed to launching a company that was innovative, creative, and committed to providing hands-on support and consulting services while partnering with small, mid-size businesses and entrepreneurs throughout various indu...
3 Ways To Close More Sales On LinkedIn In 2023 and Beyond 21.11.2022 13:11
Something that we are looking to do is increase our sales and income for our businesses. But for some, it presents more challenges than expected. Over the last ten years of leveraging LinkedIn for our businesses and company, I have found that there are three specific ways to close more sales on LinkedIn in the long term: 1. Vet out and connect with your niche market (ideal client...
Why Every Coach Needs A Mentor 17.11.2022 22:39
About Gail Seymor: Here's the deal. The Mentors Coaching Provider Training is free for everyone. You can start today and build your online learning business with no barrier to entry. The Mentors Coaching platform is also free to start. You can create free or paid self-paced or instructor-led courses with or without proof and completion certificates, including commitment mode options. You can...
How To Plan Out Your Goals For 2023 14.11.2022 22:18
In this episode, Nancy and I talk about 3 of the main things we do to map out our goals for the upcoming year and why: 1) Recap the year prior 2) Plan out sales and goals for the upcoming year 3) Plan Out Marketing Focuses for all products/goals Don't forget to register for our final FREE LinkedIn Workshop of the year here : LinkedIn Workshop Registration
Why Caring For Yourself Is Just As Important As Caring For Others 10.11.2022 22:32
A veteran RN and nursing leader with 3 decades of experience, Teresa Sanderson leads with authenticity and the heart of a servant. She believes nursing leadership is responsible for creating a culture and environment where nurses can succeed and practice with excellence. Teresa is working to transform nursing culture from one where “Nurses eat their young” to one where “Nurses FEED Their You...
The Best Type Of Content To Post On Social Media and Why 07.11.2022 12:14
I am a big believer in producing some content is better than producing no content at all. But when it comes to the best type of content to create, hands down, video will remain king for years to come. Here is why: 1. Builds relationships quicker 2. Builds the "know, like, and trust." 3. Positions you as the expert Download my FREE LinkedIn Profile Optimizer at www.scottaaron.net
How To Write Your Own Book 03.11.2022 26:43
John Feldman founded Visionary Literary in 2021 after a decade of ghostwriting for NFL players, executives of billion-dollar organizations, and, his most memorable client: a World War II veteran. John’s vision is to help entrepreneurs and industry leaders spread their message and positively impact readers' lives across the globe. His life’s mission is to create a better future through sharing wisd...
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