Gretchen Hernandez
My Freedom Grove Podcast
If you don't take care of your Mental Health, your business won't matter. Being a successful entrepreneur depends on a healthy mindset, aligned processes that support your business & life strategy and goals, and being part of a collaborative community of support. My Freedom Grove podcast sets you up for success with this 3 tiered holistic approach. Get inspired and get moving in your business while taking care of you.
Author
Gretchen Hernandez
Category
Podcast website
Latest episode
Sep 12, 2025
Where to listen?
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Episodes
Ep #196 From Chaos to Clarity: Organize Facebook Ad Data for Profit 12.09.2025 21:57
From chaos to clarity: Learn how to organize Facebook Ad data, learn from failed ads, and build profitable campaigns so you don't waste money. Facebook Ads can feel like a slot machine—chaotic, overwhelming, and expensive. But the truth is, your ad data is gold. If you're not organizing it, you're losing money and missing the winning combinations that could scale your business. In this episode, I'...
Episode #198 The Relationship Advantage - How to Increase Demand for Your Offer 04.08.2025 38:59
Whether you're an entrepreneur offering transformative services or an Operational Excellence leader championing Lean tools inside a company—one challenge remains the same: getting people to actually want what you offer. Having powerful tools, processes and services isn't enough. If people aren't engaging with what you offer, the problem usually isn't the tool. It's the relationship. Relationships...
BONUS Ep #197 Creating Profitable Products & Partnerships 30.04.2024 38:58
What makes your Product profitable? The obvious answer is to provide a solution to a real world problem for your client. What about the not so obvious factor? Have you considered Partnerships? Do you know what a partnership is? Are you sure that's what it is? Hmmm, there might be something you're missing. My guest, Tarryne West - CEO & Lead Coach at Change One Woman, has something you need to...
Episode #195 How does Facebook Pixel Help Me? 26.04.2024 39:47
I missed a huge opportunity my first 2 years of business. Nobody told me about the Facebook Pixel. All the work I put into social media and driving traffic to my website for 2 years gave zero benefit when I went to run Facebook ads. I had to start with a 100% cold audience. I felt so cheated and heartbroken. We can all agree that a person is more likely to buy from a company they already know...
Episode #194 Is My Facebook Ad Working (Metrics Demystified) 18.04.2024 34:16
You're running Facebook Ads and getting no Sales. Your first question is always "Is my Ad Working?" and "What should I change?". Or you may be in the all or nothing camp. If you're not getting sales you may decide "Facebook Ads don't work." I get it. It can be frustrating. Plus you're losing money. That's why you need to know about ad metrics and how to read them. Not only will you know if y...
Episode #193 The 4 Magical Components of Facebook Ads 11.04.2024 33:18
Facebook Ads are a great way to drive traffic to your website and offers. But how do you get them to work? It comes down to 4 things. Just like a puzzle, Facebook Ads only work if all the correct puzzle pieces are present and they are in the right positions. In today's episode you'll learn what the 4 magical components are and how to test to make sure they are correct. Once all 4 are correct, y...
Episode #192 Should I Use Facebook Ads? 06.04.2024 33:07
Facebook Ads are a tempting way to get clients. But, will they work for you? You already know they'll be an investment of money. And most likely money is kinda tight because you need clients. That's why you're considering Facebook Ads in the first place. Before you jump in and pay for ads, it's best to get some education first. You're in luck! During the month of April I'm releasing a 5 epi...
Episode #191 Compassionate Energy Management 27.03.2024 34:12
How do you keep your "Business Lights" on when you're having a significant energy dip, mental or physical health challenge, or unexpected life whammy? It happens. You're human. You may wish you felt supercharged every day. But, that's not the human experience. When you had an employee job, you hoped you had a sick day to use. You'd still get paid and you could rest. But now you run a business....
Episode #190 Life Whammies and Believing New Things 20.03.2024 30:42
Oh no! This can't be happening! Dang Life Whammies! Just when you got all your ducks in a row, something comes along and knocks them down. Again. And again. What the heck? How are you supposed to run a business when Life Whammies happen? Maybe your business runs differently for a little bit. That's OK. If you don't put your Mental Health first, your business won't matter. You may get knoc...
Episode #189 Relax with Money Buckets 12.01.2024 30:54
Tight jaw, heavy chest and tense body = nervous system hijacked by money scarcity. It happens to everyone. Life whammies happen. As entrepreneurs we get the added bonus of business whammies and sales scarcity. This episode isn't about how to soothe your nervous system when this happens. This episode is about prevention. How great would it be if you could just relax? Even better, what if you d...
Episode #188 2024 Possibilities 07.01.2024 25:47
Make 2024 The Year IT Happens! This year is full of possibilities. Let's get you ready to recieve all of the abundance. Ever start off the New Year with the same goal you had in previous years? If the goal was not met before, you may be unintentionally bringing in emotional baggage that will slow you down. What you need is something brand new. Something for which you have no evidence about ou...
Episode #187 Make Space to Manifest Your Dreams 19.12.2023 35:52
If you find yourself thinking "I wish, I wish, I wish…", you might actually be unconsciously blocking yourself from achieving what you want in your life and in your business. Let's get out of the "I wish" way of thinking, and into the "of course" energy. "Of course I will sign that client." "Of course I will meet that business milestone." "Of course I will take my vacation to the Bahamas this ye...
Episode #186 Universal Alignment 12.12.2023 40:16
Have you ever had something happen in your life or your business and thought to yourself, "Wow! What a lucky coincidence!"? Well, I am here to tell you that I don't believe in coincidences. I believe in Universal Alignment. The Universe is taking care of you and putting people in your path that you need. (Or putting you in someone else's path that needs you!) As we focus on Mindset this month, I w...
Episode #185 Creating Self Belief 07.12.2023 38:36
Nothing can derail your business faster than a big dip in Self Belief. It happens to all of us. It's human nature. That doesn't mean you have to keep spinning in the dip. Let's get you out of there...now! There are 5 main ways that I create Self Belief. These ways have helped me achieve things for which I had zero evidence that I would be successful. We know that entrepreneurship involves a l...
Episode #184 Optimize Your Revenue and Time in Business 28.11.2023 59:52
A day comes when your business is making it, but you feel like something is missing. You're doing all the things. You're incredibly busy. Your revenue is good, but it doesn't justify the amount of time and mental bandwidth you're using. It's time to uplevel your business. Highly profitable, established businesses leverage their metrics and processes to optimize their time and revenue. Ever...
Episode #183 High Converting Consultations 21.11.2023 46:54
Consultations are a make or break aspect to many businesses. They are the critical moment to learn what a potential customer really needs and how your product/service is the perfect solution. If you don't have enough consults or you're not successfully converting the consults into paying clients, your business will suffer. This episode is for you. There are tons of people that need your help. But...
Episode #182 Create Your Suite of Products and Services 14.11.2023 40:26
It's time to put all your great ideas into motion and create your suite of products and services for your business. And I have the secret sauce that helps you get them all up and running while still prioritizing your mental health. The Clarity Steps seven-step process is the same framework we talked about in Episode #181 How to Get Client Results . In this episode we are applying that same process...
Episode #181 How to Get Client Results 07.11.2023 34:09
No matter what type of client you support in your business, you want them to see the results they came for. Would it sound too good to be true if I told you there is a secret sauce to helping your clients get those results? Well it's not! The Clarity Steps seven-step process is the secret sauce. It's the framework you need to drive client success. Let's take a deep dive into what the steps are an...
Episode #180 Business Tricks, Treats, & Horror Stories 31.10.2023 1:28:02
We all have them. Horror stories about work. They're funny because they're true. And they make you cringe, because we've all been there, or at least we can relate on some level. On this special Halloween episode, three of my dear colleagues and friends join me to share Tricks, Treats, and Horror Stories all related to places we've worked. You'll laugh (glitter during a rainstorm, anyone?), you'l...
Episode #179 Yearly Business Planning for 2024 24.10.2023 34:30
Increase Revenue, Profit and significantly reduce anxiety and overwhelm by performing Yearly Business Planning every October. Both Established and Startup businesses benefit from this activity. Planning ahead allows you to have a balanced workload and enjoy your life. Your success with business revenue targets is more likely with calendar strategy. This episode shows you how. This episode is your...
Episode #178 The 100 Year Business Vision 17.10.2023 51:15
This week marks the 100 year anniversary of the Disney Company. It all started with 1 man's vision. Although today you may be thinking about how to get your Business to work for you, what if this was the start of your 100 year business? How can you set up your business to effect change beyond those you encounter directly? The vision you create today, the mission statement you operate under now––h...
Episode #177 Social Media Marketing the Easy Way 10.10.2023 55:07
The Social Media conundrum––a strong presence could greatly benefit your business BUT you can't (& don't want to) spend ALL your time creating and posting content. Would you love to know exactly what to do on Social Media to get the biggest bang for your buck? Dawn Ferguson, CEO of Sneaker+Kale, Social Media Coach, and Agency Owner is sharing the four-part process to creating and maintaining a so...
Episode #176 Calm Your Nervous System 04.10.2023 1:02:39
Overwhelmed, on edge, snappy, irritable, & reactive. Chronic pain, sensitive to sensory stimuli, trouble sleeping, & daytime fatigue. I'm willing to bet that NONE of these are the reasons you went into business or became a coach. But if any of these describe the way you feel at times (or all the time) then your nervous system is dysregulated! It is so important to take care of your mind as well...
Episode #175 How to Get It All Done 26.09.2023 23:38
As business owners, we are the go-go-go type. We are always busy and we have a constant to-do list. We are running our business and supporting our loved ones. Our plates feel so full, but we still want to live our lives. Is it even possible to get it ALL done? Actually, yes! You can stop feeling overwhelmed and take a systematic approach to all your tasks. Then you can get it all done, and live...
Episode #174 Seize the Opportunity 19.09.2023 34:28
There are some opportunities that you just have that feeling about. I need to do this. Now, there are always reasons to say no or put things off. Saying yes might be messy and chaotic. But it also may be just the right thing for you, your business, your clients, and collaboration partners. In this episode we explore When to say YES to opportunity What to consider when you're seizing an opportun...
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