Steven Pope
My Amazon Guy
About My Amazon Guy: 1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR, Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy
Where to listen?
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Episodes
Top 10 CTR Videos That Show What Actually Works on Amazon 22.10.2025 10:13
Send us Fan Mail These are the top 10 CTR videos that show how to get more clicks and grow faster on Amazon. Every clip shows a real way to improve product images, ads, and traffic results. Learn how these click-through rate wins turned weak campaigns into strong performers. Dominate this holiday season with the Ultimate Q4 Playbook for sellers who want real wins: https://bit.ly/46Wqkm3 Tired of l...
Premium A+ Content vs Standard: Which One Converts Better? 21.10.2025 10:01
Send us Fan Mail Premium A+ Content offers more image space, larger modules, and video options to enhance your listing. Compared to Standard A+ Content, it increases engagement through better visuals and scroll depth. This can help improve sales, conversions, and time on page when implemented correctly. Need A+ Content that converts? Let our team build it for you, fast, optimized, and fully done:...
The One Metric That Actually Shows If You’re Making Money on Amazon 20.10.2025 8:38
Send us Fan Mail Many sellers focus only on ACoS when tracking performance, but that doesn’t give the full picture. TACoS includes total sales and reveals if ad spend is growing the business or just maintaining it. Tracking this metric helps sellers understand profitability and organic growth on Amazon. See how your TACoS stacks up, get expert advice on your Amazon growth strategy: https://bit.ly/...
What It’s Really Like Starting a Brand on Amazon From Nothing 17.10.2025 35:02
Send us Fan Mail Building a physical product brand on Amazon comes with real challenges, from delistings to IP issues. This video shares what it's like launching a brace product, protecting a listing, and navigating Amazon support problems. Learn what small brands face every day when growing on the platform. Getting hit with Amazon delistings or listing issues? Talk to someone who's seen...
Amazon Raises Referral and FBA Fees in 2026 17.10.2025 9:18
Send us Fan Mail Amazon sellers are bracing for higher FBA and referral fees in 2026. This video breaks down the real cost of “just 8 cents” per unit and how fee stacking impacts profit. Get clear insight on what's really changing and what you can do to prepare. Don't wait for your margins to shrink, get expert help before your profits disappear: https://bit.ly/4jMZtxu Plan smarter this...
The Right Way to Launch Amazon Ads From Day One 16.10.2025 5:16
Send us Fan Mail Launching a product on Amazon? You need the right campaign structure, not just a budget. From longtail keyword targeting to avoiding early waste on display ads, this video breaks down what actually works. Learn how to launch with broad, phrase, and exact match strategies for faster ad traction and better conversions. Crush your Q4 goals, download the Q4 Selling Playbook built for...
Top 10 PPC Tips (that are most viewed on channel) 15.10.2025 4:50
Send us Fan Mail Explore the 10 most viewed Amazon PPC videos on our channel! These top-rated tips and tricks will help you optimize your ad campaigns and boost sales. Whether you're new to PPC or a seasoned seller, these videos are packed with actionable insights. Ready to improve your PPC performance? Book a strategy call today and unlock your campaign’s full potential! https://bit.ly/3ZlHh...
Does Seasonality Even Matter for Commodities? This Will Change Your Mind 14.10.2025 12:17
Send us Fan Mail Most sellers underestimate how seasonality affects even the most basic items on Amazon. From toothpaste and dog treats to batteries and baby gates, everything shifts with the calendar. This video breaks down surprising patterns and how timing can impact your inventory and sales decisions. Still planning inventory without seasonality in mind? Book a strategy call before Q4 hits har...
BREAKING NEWS: The US and China Go Head To Head in Another Tariff War 13.10.2025 8:43
Send us Fan Mail New tariffs and rare earth mineral limits could reshape how Amazon sellers plan inventory, pricing, and sourcing this Q4. As costs rise, many sellers are exploring new ways to protect margins and maintain cash flow during major sales events. Adapting early can prevent stock issues and protect profitability as trade tensions evolve. Feeling the squeeze from tariff hikes? Let’s map...
Is Your Amazon Listing Actually Working? Here’s How to Tell 13.10.2025 12:45
Send us Fan Mail Your Amazon listing is your silent salesperson, working 24/7 to drive sales. But if it's not built to convert, you're missing real opportunities. This breakdown shows how to improve your images, text, and SEO for better ranking and more customer engagement. Turn your underperforming listing into a sales machine, get our full optimization service today: https://bit.ly/43D...
Removing Product Compliance Issues Has Never Been Easier 10.10.2025 6:12
Send us Fan Mail Your Amazon listing is your silent salesperson, working 24/7 to drive sales. But if it's not built to convert, you're missing real opportunities. This breakdown shows how to improve your images, text, and SEO for better ranking and more customer engagement. Turn your underperforming listing into a sales machine, get our full optimization service today: https://bit.ly/43D...
Are Vine Reviews Still Worth It for Amazon Sellers? 09.10.2025 8:44
Send us Fan Mail Amazon has limited Vine to just 30 reviews per product, removing the multi-variation strategy sellers relied on. Reviews alone won’t drive performance, especially when they’re slow, risky, and often average under 4 stars. This video breaks down why review count at launch isn't the priority many believe it is. Worried Vine reviews are ruining your launch? Talk to our team befo...
How Many Amazon Sellers Really Succeed? Practical Advice for Anyone Starting on Amazon 08.10.2025 36:08
Send us Fan Mail Building a brand on Amazon is more than chasing big sales numbers. This podcast episode dives into realistic expectations, product selection, and why passion helps sellers connect with their audience. Listeners will hear valuable insights about margins, pricing, and the importance of learning the basics before scaling. Scale beyond Amazon, book your ecommerce growth call now: http...
Amazon Vine Reviewer Recommendations Are Gone? 07.10.2025 5:05
Send us Fan Mail Amazon Vine has stopped showing recommended products to reviewers, leaving sellers without activity. Reviewers often request random items and leave low-star feedback, which may impact listing performance. With limited exposure and inconsistent value, sellers should reassess the role of Vine in their strategy. Sick of low-star Vine reviews and no ROI? Schedule a call to fix your pr...
What Is AMC and Why Sellers Are Paying Attention Now 07.10.2025 12:24
Send us Fan Mail Amazon now gives full access to a tool that shows deep ad performance across sponsored products and DSP. This helps sellers build smarter audience groups, improve targeting, and reduce wasted spend. With these tools, brands can understand their customer path to conversion and make better ad decisions faster. Want help setting up smarter audience campaigns and spending less on bad...
How Amazon Sellers Should Spend Their Ad Budget in 2025 06.10.2025 10:25
Send us Fan Mail This video explains how sellers should allocate ad budgets in 2025 across sponsored products, DSP, display, and other platforms. It highlights when to use ads for conversion versus brand awareness, the importance of keyword strategy, and why diversification into DTC, TikTok, and influencer content is more critical than ever. Not sure if your ad spend is actually working? Book a ca...
August Masterclass: Expert Answers to Tough Amazon SEO & PPC Questions 03.10.2025 2:33:26
Send us Fan Mail Missed the masterclass? This August compilation covers SEO, PPC, ranking fixes, and indexing. Sellers learn how to improve keyword targeting, use strike zone terms, and optimize product listings. Includes live coaching on Amazon titles, alt text, backend search terms, and A+ content indexing. See how real sellers handle keyword performance reports, phrase match campaigns, and rank...
Exposed: Amazon Employee May Be Behind Brand Registry Hacks 02.10.2025 12:55
Send us Fan Mail Amazon sellers are losing brand registry access without warning, often to unknown accounts in other countries. Internal access may be exploited to hijack trademarks and file false claims. This video breaks down two cases showing how sellers lost control, and what you should watch for. Think your brand registry got hijacked? Don’t wait for Amazon to notice. Book a call with us now...
How to Crush Your Amazon Sales This Q4 01.10.2025 10:41
Send us Fan Mail Most Amazon sellers over-prioritize Black Friday and Cyber Monday without seeing real gains. This video breaks down what actually drives Q4 sales and how to get your timing and ad strategy right. Learn when buyers really convert, how to prep for panic shopping, and how to handle post-holiday returns. Read the full article here: https://myamazonguy.com/fba-holiday-readiness/prepar...
Top 10 SEO Videos Every Amazon Seller Should Watch 30.09.2025 7:39
Send us Fan Mail This compilation brings together the top 10 SEO videos that sellers found most valuable. From indexing strategies to strike zone keywords, each clip highlights powerful steps to improve product rankings. These videos show how to optimize copy, manage content, and use proven SEO methods to increase visibility and sales. Full videos are linked below. Turn SEO insights into results,...
The Real Reason Amazon Feels More Competitive Than Ever 29.09.2025 8:45
Send us Fan Mail Margins on Amazon are being squeezed as competition rises and ads dominate every listing. This video explains how ad saturation, FBA changes, and shifting strategies are shaping the seller experience. Sellers will learn what to expect as Amazon prioritizes paid ads, AI tools, and digital revenue streams. Stop letting ads drain your profits, book a call today to build a smarter Ama...
How a New Hire Helped Build MAG School From Scratch 26.09.2025 12:58
Send us Fan Mail A bold internal pitch turned into a powerful training platform that transformed team growth. This video shares how an employee identified gaps in onboarding and developed a full internal curriculum. Learn how internal feedback, collaboration, and company culture drove long-term success. Learn how real training creates real results. See what MAG School is all about: MAG-School.com...
Selling from Washington? Your Amazon Ads Are About to Get Taxed 25.09.2025 9:49
Send us Fan Mail Amazon sellers based in Washington state now face extra costs with a new ad tax. This update impacts all sellers with WA addresses, regardless of where they advertise. Learn how it works, what it affects, and steps you can take to manage your ad spend. Want to lower your ad costs and build stronger customer relationships? Book a call and grow beyond Amazon: https://bit.ly/4kOz6rr...
How to Prep for the Most Profitable Time on Amazon 24.09.2025 8:07
Send us Fan Mail Q4 on Amazon can make or break your year. Planning inventory shipments early is the most important step to avoid stockouts and missed sales. This video walks through FBA deadlines, mid-December shopping trends, and how to manage rising fulfillment fees while keeping your listings competitive. Make sure your Q4 sales don’t stall, book a strategy call to get your FBA strategy locked...
Why Amazon FBA Remains The TOP Choice For Thousands Of Sellers Worldwide 23.09.2025 9:16
Send us Fan Mail This video explains why Amazon sellers continue using FBA despite rising costs and increasing tension in the market. It covers warehousing expenses, shipping expectations, and how Prime shipping impacts conversion. Sellers will also hear advice on sticking to what they know and how to stay competitive in 2025. Not sure if FBA still makes sense for your brand? Book a call and map o...
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