My Amazon Guy

Send us Fan Mail Amazon Delays Shipping 30 Days out into April 2020 COVID-19 Corona Impact  - Turn on MFN ASAP. Activate your merchant fulfilled capacity in Seller Central ASAP if you are affected by FBA shipments being delayed a month out.  Get Amazon Consulting at www.myamazonguy.com Support the show

Send us Fan Mail Why do you need a registered trademark on Amazon? Get a Trademark today with My Amazon Guy.  Accurate brand representation Powerful search and report tools Ability to remove listings using your brand name Brand-building benefits such as Enhanced Brand Content Do You Need a Trademark? YES. Every brand selling their products online needs a trademark. A trademark protects your produc...

Send us Fan Mail World Wide Depression is looming right now. Amazon is recession proof. Ecommerce will be the first sector to recover. Cash on hand is king. COVID-19 and Corona impact. Savvy entrepreneurs will go on buying spree in the next 14-60 days buying businesses going bankrupt because they don’t know what to do. Ammo is out of stock Gold prices went up $46 today https://www.apmex.com/spotpr...

Send us Fan Mail Amazon is pausing inbound FBA shipments until April 5. If your company is able to ship MFN (Merchant Fulfilled) we recommend duplicating skus to offer MFN as an option to customers. When your FBA stock runs out, MFN kicks in. We keep MFN pricing $1 higher so FBA runs out first.  This will maximize your sales during these volatile times. When many competitors stock out, you'll...

Send us Fan Mail Project Management is tricky because of all moving pieces. Joined today by My Amazon Guy Project Manager Dustin Fenton. Is project management different than another field with Amazon? ·         New things occur consistently – you must be abreast of new changes and trends with little warning ·         Amazon and eCommerce gives the project manager slightly less control than you wou...

Send us Fan Mail UPDATE: The Man With 17,700 Bottles of Hand Sanitizer Just Donated Them "A key political and economic issue, and one that has been debated after every natural disaster for at least the last half century, is this: Should we allow market prices to rise temporarily following disasters and allow entrepreneurial “price gougers” to temporarily play a role of providing critical supp...

Send us Fan Mail Merima Makelja is our special guest today, she is the Design Director at My Amazon Guy and has developed hundreds of ASIN A+ enhanced brand content. Thanks for joining me Merima.  Steven: A+ content is now recognized by most sellers as the most important thing they can do to increase sales outside of ad management. So I’m excited to have you talk about what it takes to do good A+...

Send us Fan Mail NY Times Article: Book a coaching call "On March 1, the day after the first coronavirus death in the United States was announced, brothers Matt and Noah Colvin set out in a silver S.U.V. to pick up some hand sanitizer. Driving around Chattanooga, Tenn., they hit a Dollar Tree, then a Walmart, a Staples and a Home Depot. At each store, they cleaned out the shelves. Over the ne...

Send us Fan Mail Kevin Strawbridge , an experienced CEO and entrepreneur, joins the podcast and speaks about his history of working with Amazon since 2001 with JCPenney. Kevin has also been the CEO of ClickBank, and a leader of many other companies.  For our listeners can you tell us about how you and I met a few years ago?  Kevin and I first met when he was President of MAG Retail Group. Kevin hi...

Send us Fan Mail I’m joined by Gregg Rosenfield who is a former Clear Channel executive and owns his own media company. Gregg has been dabbling with Amazon for the past 2 years. Clear channel Prime Time - 275 employees 22 P&Ls. Each newspaper had its own P&L. Find the trends. You have a plan. Budget goes down on paper. Budget to actual. Plan for that month, then what actually happened? Top...

Send us Fan Mail Selling on Amazon is a game of finding Where’s Waldo. You need a technician to find Waldo. You know how each page has a different setting? That’s Amazon. A marketer is better at running the same playbook over and over again, traffic, and conversion. A technician can troubleshoot anything. Your Amazon company will be far more successful if they hire technicians.  Mar·ket·er: a pers...

Send us Fan Mail Amazon Advertising Attribution Setup. Amazon took away some nifty stuff with APIs and ability to track sales into platforms like Facebook this past summer. They are now rolling out new tools and functionality to everyone but in a more controlled format called “Attribution” which is in beta for Amazon advertising. Here’s what you need to do: Register for Amazon Attribution Accept t...

Send us Fan Mail I sit down with Andrei Lozovik, owner of New Wave Swim Buoy, a million dollar brand. https://www.newwaveswimbuoy.com/ . This guy is the best in the business at crowdsourcing content. He drives more earned traffic through social media so I’m excited to talk to Andrei How did you start your amazon business What did you learn along the way What did you learn in the last week? Why hav...

Send us Fan Mail Spider Web Tool: Yasiv.com is an interesting tool we came across and wanted to share with you called “Yasiv”. You can put in any ASIN (Product) into it and it will spit out all the items connected to the listing. According to the tool it’s an “Amazon visualization that shows similar items based on ‘Customers who bought this also bought…’ data from Amazon.” There’s nothing immediat...

Send us Fan Mail Amazon has gone from 2 day shipping to 1 day shipping to PRIME NOW. Selling on Amazon is no longer just about listing a product. Non-sophisticated sellers are going to go under, and sell to other complex selling machines.  You need to open up manufacturing in the USA right now. You need to get in on all the new programs: Social Posts Feedback Whiz https://www.feedbackwhiz.com/?r=v...

Send us Fan Mail Learning is a rather difficult thing to do.  ·         Information over load.  ·         Distractions ·         Took me a few days to learn how to setup a podcast recording.  ·         Theory vs practical knowledge to actually go execute I have a youtube channel with more than 100 videos answering technical questions with tutorials on how to do stuff within Seller Central. There a...