Steven Pope

My Amazon Guy

About My Amazon Guy:   1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy

Author

Steven Pope

Category

Business

Podcast website

myamazonguy.com

Latest episode

Jul 10, 2026

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Episodes

Let's Chat Anything About Amazon with Faith Denniston and Enrique Becerra 28.11.2022

Send us Fan Mail 0:00 Let's Chat Anything About Amazon with Faith Denniston and Enrique Becerra 9:55 Introduction 11:17 Few things that happen when your variations start breaking randomly 13:10 What is the Amazon product safety detail page removals  15:20 Group or separate multiple similar variations 18:47 How long does it take for reviews to combine once parentage is created via flat file  1...

My Amazon Guy Weekly PPC Q & A with Jason Mastromatteo and Matthew Davis 10.07.2022 27.11.2022

Send us Fan Mail 0:00 My Amazon Guy Weekly PPC Q & A with Jason Mastromatteo and Matthew Davis 11:34 Talk about the price point 15:40 get yourself profitable 16:03 Control all your variables 17:55 The Ultimate Guide to the SEO search query performance Phase 4 18:28 UPC issues 20:24 What metrics do you see to tell if a keyword campaign is not performing well 22:48 Looking at the discrepancy bet...

How to Bring the TACOS Down with Faith Denniston & Enrique Becerra - October 4, 2022 26.11.2022

Send us Fan Mail 0:00 How to Bring the TACOS Down with Faith Denniston & Enrique Becerra 09:55 Introduction 10:51 How to handle fake reviews 11:54 How to make the product title on Amazon match the UPC description and GS1  13:23 Where to find prohibited phrases, words, and sentences 14:49 My best-selling product is suppressed because Amazon found a discrepancy between GS1 and my brand registry...

My Amazon Guy Special Podcast: UPC Code LIVE Q&A with GS1 Expert Michelle Covey 25.11.2022

Send us Fan Mail Amazon has changed its policy about GS1 barcodes and has started taking down listings without GS1-certified barcodes in the listing. The problem stems from the mismatch between the registered brand name of the UPC barcode and the brand name of the listing. Are you noticing issues with your listings being removed? Are you seeing messages concerning GS1 Barcode Certification errors?...

Amazon Costing me Thousands of Dollars - Switches My Images 24.11.2022

Send us Fan Mail Amazon Costing me Thousands of Dollars - Switches My Images 00:00 Introduction 00:18 I got this email this morning from one of my items  00:49 Amazon has changed my images 01:05 I have checked my listing 01:34 How does Amazon keep on loading the wrong information  02:01 Amazon Seller Support’s response 03:19 Amazon costing me hundreds of dollars doing this! 03:31 How to troublesho...

Amazon Product Description is NOT in the Algorithm Code - [I'll Show You] 23.11.2022

Send us Fan Mail Amazon Product Description is NOT in the Algorithm Code 00:00 Introduction 00:41 Most products most categories are not displaying the product description field  00:51 Does the keywords that you stuff in the product description help you with indexing 01:06 Product description not filled 01:28 Digging deep into the description fields 02:32 Answer to the question: Does it index? 02:5...

How Many Modules are in A+ Content (EBC) / Brand Stories on Amazon? 22.11.2022

Send us Fan Mail How Many Modules are in A+ Content (EBC) / Brand Stories on Amazon? 00:00 Introduction to creative ways to advertise your product to more customers 00:15 Brand Story of Lilly Posh 00:39 How many modules can you add to your Brand Story? Answer: 19 01:54 A+ Content Manager shows basic, premium and brand story 02:11 Basic A+ Content allows you to have 5 modules 02:24 Premium A+ Conte...

Amazon News: FBA Slashes Restock Limits 60% - Makes no Announcement 21.11.2022

Send us Fan Mail Amazon News: FBA Slashes Restock Limits 60% - Makes no Announcement 00:00 Introduction  00:03 Amazon slashed the Restock Limits by more than 60% 00:27 Restock limits came down from 50,000 to 19,900 units only. 00:41 Alarming and this usually happens when Amazon has some urgent problems 01:08 It looks like Amazon has massive staffing shortages issues 01:22 If that is the case, we c...

Why Did this Amazon Product Launch Fail? 20.11.2022

Send us Fan Mail Why is my Product Not Getting Enough Traction 00:00 Introduction 00:08 Question by Richard Jones  00:16 Selling authentic Feather Golf Balls sold on the listing 00:32 Do other people know what you are selling? 00:48 Load 6 Image  Stack  01:08 Lot of opportunities to build Infographics demonstrating the product 01:36 No Brand Store yet 02:36 Show me the product in use 03:39 The org...

How to Find Product Suppliers - Watch Out for This - Zignify 19.11.2022

Send us Fan Mail 00:00 Sebastian Hertz, co-founder of Zignify Global Product Sourcing 00:22 Finding Suppliers in China 00:31 Alibaba 00:32 1688 00:40 Global Sources 00:42 Europages 00:45 Wer liefert was (German) 00:46 Aliexpress 00:51 Finding Suppliers in Social Media Platforms 01:00 Google Search  01:04 Baidu - Chinese version of Google 01:22 Get enough proposals for the best prices 01:36 Being p...

Amazon Seller Central Beginner Tips - The Performance Menu Explained 18.11.2022

Send us Fan Mail The Performance Menu Explained 00:00 Introduction 00:10 Performance Tab on Seller Central Console 00:25 Account Health (Policy Compliance & Shipping Performance) 01:16 Customer Experience Metrics (Reviews and Brand Analytics 02:15 Feedback Menu (Feedback Manager - Seller Feedback) 03:30 A to Z Guarantee Claims (customer-initiated claims, appeal decisions) 04:28 Chargeback Clai...

Amazon Seller Central Beginner Tips - The Brands Menu Explained 17.11.2022

Send us Fan Mail Amazon Seller Central Beginner Tips - The Brands Menu Explained 00:00 Introduction 00:12 Brands Tab requires you to have a Trademark Brand registered seller 00:18 Brand Analytics Tab (Amazon Search Term Report & Demographics) 01:02 Managed Experiments (AB Testing) 01:44 Brand Dashboard (all your brands) 02:24 Customer Reviews (can see most recent reviews) 02:47 Customer Engage...

Can You Trust Amazon's Data? [SKU Economics within 3% Accuracy] 17.11.2022

Send us Fan Mail Findings:  Among SKUs that have been audited, there is just a 2%-4% difference between Sponsored Product fee found in the SKU economics page vs. the PPC portfolio Differences may be due to the following: Timing on getting Spend in campaign manager vs. SKU economics tab Adjustments in spend that may have occurred while comparing the campaign manager vs SKU economics tab Delays in r...

Launch Pricing Strategy: Amazon FBA Guide, How I Made a Brand 100k MORE Net Profits 16.11.2022

Send us Fan Mail 00:00 What price should you launch your product? 00:24 Launch Age of Sage smudge sticks on November and got the No. 1 New Released Badge 00:49 Launch Pricing Strategy Chart 01:02 This is a timeline for your launch pricing strategy 01:23 Try something similar to this no matter how price and category you are in 01:25  Holstit product launch has been very rough. 02:28  Do not launch...

How To Make Amazon Segmented Poster A+ Content in 3 Minutes - Amazon FBA Tips & Tricks 15.11.2022

Send us Fan Mail How To Make Amazon Segmented Poster A+ Content in 3 Minutes  00:00 In Premium A+ Content, what is the best way to break up one huge image into chunks 00:34 Design energy drink poster using Canva 03:06 Your designs are numbered per modules  03:13 As long as you input the modules in the correct order, you will get the long poster look 🏫 https://mag-school.com/ - PPC, SEO, Design, C...

How to Navigate Zonguru - Sales Spy 14.11.2022

Send us Fan Mail How to Navigate Zon Guru 00: Introduction 00:11 Log in to ZonGuru and get the chrome extension 00:21 Sales Spy is similar to Helium’ 10's Xray 00:38 Set the time period 00:47 Sample product to optimize 02:22 Shows data results with niche scores 02:48 Product research type of tool showing revenue graphs, BSR line and sales volume 🏫 https://mag-school.com/ - PPC, SEO, Design,...

How to Combine Reviews on a Parentage (SOLVED) 13.11.2022

Send us Fan Mail 00:00 Are your Parentage Reviews not combining and want to that fix that? 00:10 Troubleshooting tips to make all similar throughout the parentage 00:29 Two reasons why Parentage reviews don’t combine 00:31 Number 1, The product type is not matching 00:36 Number 2, The Item type categories don’t match within the parentage 01:03 Some categories like toys don’t allow for parentage 01...

Best Traffic Tip for Amazon FBA that will get you CLICKS 📈 12.11.2022

Send us Fan Mail Best Traffic Tip for Amazon FBA that will get you CLICKS 00:00 Fastest Way to grow Sales on Amazon 00:09 AB Test on Main Image of Happy Self 01:50 ICAP Marketing Funnel 02:47 Effect on change of Keyword for Age of Sage 02:56 Search Query Performance Report Analysis 05:03 Go to PickFu.com and Use "MYAMAZONGUY"  to get 50% off of your first PickFu poll!  05:39 Need to make...

Amazon Seller Convos with Steven Pope - AMA New Format 11.11.2022

Send us Fan Mail Special Format Today - Live Q&A On Camera with Amazon Sellers.  00:00 Standby Screen 00:03 Steven's Intro (7 minutes mark) 00:47 Steven's Intro (5 minutes mark) 00:57 Steven with Jeff Allen: What can we do to fix Seller Support as a collective group? 10:46 Steven with Edgar Hamiel: Which should I put my money into, SEO or PPC? 15:41 Steven with George B: All my 25 Am...

Does FBA Have room in 2022? [Restock Analysis] 10.11.2022

Send us Fan Mail Restock limit changes to prepare for the 2022 holiday season As we prepare for the busy holiday season, we want to ensure that we can receive, store, and fulfill products in a timely manner for all sellers using FBA. Therefore, we’re updating restock limits for standard and apparel storage types to allow all sellers to have at least four months of inventory in FBA. The updated lim...

Identify If You Have A Hidden Suppression - My Amazon Guy FBA Weekly Q&A with Jason Mastromatteo 09.11.2022

Send us Fan Mail 00:00 My Amazon Guy FBA Weekly Q&A with Jason Mastromatteo and Matt Davis - 09.30.2022 10:21 Amazon switching to new UI 11:28 Fall Prime Day on Oct 11 & 12, 2022 12:00 Can't modify my US listing; My Australia SC is a "winning contributor" 13:10 Is the one-EU fulfillment thing (Pan EU Fulfillment) working for your clients 14:07 For international marketplaces,...

Changing The Manufacturer Attribute on an ASIN - Weekly PPC Q&A with Matt Davis and Faith Denniston - 09.27.2022 08.11.2022

Send us Fan Mail YouTube Link: https://youtu.be/7hHGV2hMovY 00:00 Weekly PPC Q&A with Matthew Davis and Faith Denniston - 09.27.2022 10:37 Do you target the given KW in all match types, or just exact 13:48 Do you set the bids of extracted search terms to be whatever the CPC of the given term was from the search term report 16:32 Do you  make a concerted effort to ensure you are not targeting t...

NEW Seller Central Navigation Hack - How to Add Bookmarks 07.11.2022

Send us Fan Mail YouTube Link: https://youtu.be/bO074d6lTT4 00:00 New Seller Central Navigation Hack 00:13 There's a bookmark button! 00:50 Adding bookmarks 01:52 This new navigation menu looks like for mobile phone 🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20 ❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help ✅Get...

NEW Sponsored Display 🎥 VIDEO ads on Amazon (Watch my Closed Beta Access Setup) 06.11.2022

Send us Fan Mail YouTube Link: https://youtu.be/0V5zqFoEqHQ 00:00 New Sponsored Display Video Ads on Amazon 00:32 New video Ad format section inside Sponsored Display  00:47 Walkthrough setting up 01:47 Setting audiences type 04:37 What product we are actually advertising 06:28 How does the video Ad work for this 07:22 Uploading the video 07:43 Video dimensions requirement: 1920x1080 or larger 09:...

How to Increase Your Keyword Market Share on Amazon with 5 Mins of Effort 05.11.2022

Send us Fan Mail YouTube Link: https://youtu.be/zDLKNnMb7Qw 00:00 How to Increase Your Keyword Market Share on Amazon with 5 Mins of Effort 00:42 Search Query Performance 02:22 The ICAP Marketing Funnel 03:37 Use Case: B09C2L41QN 05:07 Result after optimization based on the report 07:43 It automatically sorts your KWs 09:37 Integrating exact match KW into your listing 12:54 MAG do different SEOs o...

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