Steven Pope
My Amazon Guy
About My Amazon Guy: 1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR, Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy
Where to listen?
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Episodes
MAG Launches MAGai - AI Consulting 03.03.2026 15:39
Send us Fan Mail AI is no longer a future concept, it is ready for businesses right now. This video explains why AI agents can finally execute SOPs, automate workflows, handle keyword research, and support PPC decisions with real business impact. Learn why clean data, structured processes, and documented checklists make AI ready to improve operations across Amazon and ecommerce brands. If your SOP...
How to Track Your CTR on Amazon 02.03.2026 3:33
Send us Fan Mail Are you wasting ad spend on Amazon due to low click-through rates? This video identifies common Amazon PPC mistakes that prevent conversions, such as incorrect targeting and generic ad copy. We explain how these issues lead to poor ad performance and show you how to improve Amazon click through rate effectively. Learn how to optimize your Amazon ads for better results and boost yo...
Hiring Your First Employee - What Founders Get Wrong 27.02.2026 10:51
Send us Fan Mail Steven Pope, founder of My Amazon Guy, shares insights on hiring first employee and navigating the early stages of `startup` growth. Learn practical `business tips` on `how to hire employees for a small business` and understand the mindset needed for `entrepreneurship`. Hiring a first employee comes down to solving one clear problem instead of chasing perfect resumes. This video e...
Can You Own Multiple Amazon Seller Accounts? 26.02.2026 6:17
Send us Fan Mail This video addresses a common question: can Amazon sellers operate multiple Amazon seller account simultaneously? Noah Wickham from My Amazon Guy explains that the answer is nuanced, detailing Amazon's policy on multiple amazon account types. Learn about the conditions for seller registration amazon and how to navigate selling on amazon with more than one account. If you are...
This Amazon Feature is Destroying Your Conversion Rate 25.02.2026 3:19
Send us Fan Mail Are you an amazon seller dealing with the new "frequently returned item" banner? This video addresses the frustration caused by large quantity returns on amazon, a new feature impacting ecommerce businesses. Learn what actions you can take to mitigate the effects of this banner and continue selling on amazon effectively, even with these new challenges. We discuss how i...
How to Make YouTube Thumbnails with Gemini Banana Pro 24.02.2026 6:52
Send us Fan Mail Steven Pope demonstrates exactly how to make a youtube thumbnail using Gemini Pro, starting with generating AI instructions. This youtube thumbnail tutorial covers using ai tools to create effective youtube video thumbnails. Learn how to leverage gemini 3 pro for your channel's success and improve your ai for youtube strategy. If thumbnails are holding views back, get direct...
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch 23.02.2026 1:04:12
Send us Fan Mail Are you an Amazon seller feeling like you're just spinning your wheels? This video introduces the 4 Pillars of Amazon Growth Masterclass for Amazon sellers, designed to help you scale your business beyond basic optimization tactics. We'll explore effective strategies for how to sell on amazon, including advanced amazon seo techniques and amazon fba insights, ensuring you...
Tariff Update Part 2 - Global 10% Tariff in Effect 21.02.2026 1:28
Send us Fan Mail A new 10% global tariff has been announced after the Supreme Court ruling on Trump tariffs, creating major uncertainty for importers and ecommerce sellers. This tariff update follows a fast legal reversal and introduces a 150-day window under federal trade law. Businesses are now watching Congress, refund decisions, and future tariff changes that could impact supply chains and pri...
Supreme Court Overrules Tariffs - Everything Amazon Sellers Need to Know 20.02.2026 2:56
Send us Fan Mail Supreme Court ruling strikes down major Trump tariffs, changing import costs for Amazon sellers overnight. This update affects China tariffs, reciprocal tariffs, import taxes, and seller inventory planning. With billions collected in tariff fees and refund questions still open, Amazon FBA sellers must review sourcing strategy, inventory orders, landed cost, and cash flow impact be...
Amazon's New A+ Content Recommendations 20.02.2026 6:27
Send us Fan Mail Ever wonder how to make your A-plus content as optimized as possible? This video explains the Amazon's New A+ Content Recommendations and explores how to create effective amazon product page design and offers recommendations for improving content quality. Learn how to optimize your amazon product descriptions to balance conversion factors with product details, helping every a...
How Amazon Ad Attribution Actually Works 19.02.2026 7:49
Send us Fan Mail Ever wonder how attribution is measured for Amazon ads? This video breaks down common questions about the transparency of Amazon ad attribution, guiding sellers through understanding this crucial aspect of their campaigns. Learn about effective marketing attribution and refine your amazon advertising strategy for better results. Gain insights into different attribution model fram...
Your Unreadable Graphics Are Destroying Your Conversion Rate 18.02.2026 14:34
Send us Fan Mail Analyze Amazon listing images to identify common design flaws that hurt sales and lower conversion rates. In this video, We review a pillow mist listing and breaks down problems with color contrast, packaging angles, merchandising space, and overall visual composition. Learn how Amazon shoppers interact with product images on mobile and how to create feature-focused visuals usin...
How to Use Multi-Pack Strategy to Increase Amazon Sales Without Losing Profit 17.02.2026 3:42
Send us Fan Mail Multi-packing is an effective way to significantly increase sales and revenue on Amazon. This strategy helps you better manage Amazon fees and improve overall profitability. Learn how to implement multi-packing to grow your business and enhance your selling on Amazon presence. Multi-pack strategy on Amazon can increase sales volume, improve keyword ranking, and raise overall conve...
How to Break the $1 Million Revenue Barrier with the Right Strategy 16.02.2026 11:06
Send us Fan Mail In this video, we share insights from working with numerous brands and brand owners, focusing on strategies to break the $1 million revenue barrier. We discuss crucial aspects of building a strong brand strategy and effective cpg marketing. This is essential for anyone in the consumer packaged goods industry looking to grow their business. Breaking the $1 million barrier requires...
Burnout EXPOSED What's Really Causing It 13.02.2026 23:22
Send us Fan Mail Your best employee isn’t lazy. They’re running on empty. This video explains how employee burnout really starts, why it often goes unnoticed, and what happens when leaders wait too long to act. You will learn how to spot early behavior changes, tell the difference between burnout and poor fit, and understand when recovery is possible and when it’s not. The video also explains how...
Amazon Restricting Women's Health Products and How To Solve 12.02.2026 4:08
Send us Fan Mail We've been seeing a swarm of various women's health products being removed from Amazon due to restricted amazon products policy violations. Noah Wickham from My Amazon Guy explains the situation, highlighting compliance for amazon restricted categories and the importance of understanding amazon restricted product approval. This video is crucial for amazon sellers to navi...
Avoid Costly Amazon Ad Mistakes From Attribution Delays and Buyer Behavior 11.02.2026 4:27
Send us Fan Mail We discuss optimizing your Amazon ad spend by structuring campaigns to account for attribution delays, especially between sponsored display and sponsored products. Understanding how Amazon attribution works is crucial for effective Amazon PPC. This approach helps in refining your strategies and improving overall campaign performance on Amazon. Amazon advertising performance often...
How to Access Gsuite Group Inbox When Not a Member 10.02.2026 2:03
Send us Fan Mail Having trouble with OTP codes sent to group emails? This video shows you how to access them through G Suite. Learn practical email tips and effective email management strategies using google workspace to streamline your verification process and maintain access to your accounts. Learn how to access OTP codes from shared group emails when logging into social media and business tool...
This Meta Ads Setup Actually Works on Amazon 09.02.2026 26:49
Send us Fan Mail Amazon sales do not only come from Amazon ads. Some brands send traffic from social platforms and track every sale back to Amazon listings. This video shows how Meta ads connect to Amazon and reveal which clicks turn into orders. Meta ads can drive off-Amazon traffic directly to Amazon product pages while tracking clicks and sales through Amazon attribution. The video walks throu...
Steven Bartlett vs Alex Hormozi: Who Built Their Success Faster? 06.02.2026 28:40
Send us Fan Mail Steven Pope, founder of My Amazon Guy, examines the journey of YouTube stars Alex Hormozi and Steven Bartlett, focusing on their breakout moments and pathways to business success. This analysis provides valuable youtube tips and insights into how to be successful in the digital space. Discover the entrepreneur motivation behind their widespread recognition and influence. Long-term...
The Fulfillment Mistake Every Ecommerce Brand Makes 05.02.2026 24:10
Send us Fan Mail This video explores the often-overlooked world of logistics warehousing within an "ecommerce business", showing how many brand owners start with home-based inventory before scaling to a "fulfillment warehouse". We discuss the benefits of engaging a "3pl provider" and how a "logistics company" can streamline your operations. Understanding &qu...
More Clicks, No Sales? Here’s What’s Wrong 04.02.2026 4:23
Send us Fan Mail Clicks keep rolling in, but sales stay flat. This video explains how Amazon ad traffic really works, detailing why some search keywords appear relevant but never convert, leading to getting clicks but no conversions. We discuss keyword research and how amazon keyword research can be misleading, especially for ecommerce businesses on amazon fba. Noah Wickham explains how Amazon ad...
Why I Didn't Make a Career Out of Chess 31.01.2026 23:46
Send us Fan Mail In this video, we dive into the world of `chess strategy`, prompted by a viewer's request to tie a game of chess to `business tips`. We explore `chess openings` and `chess tips` while playing against an expert-level opponent, demonstrating how `board game strategy` can mirror `entrepreneurship` principles. Learn `how to play chess` and see the parallels between the game and b...
How to create a UGC Script in minutes using Claude 30.01.2026 7:59
Send us Fan Mail This video is essential for brands working with UGC influencers, offering practical advice on improving their processes. We stress the importance of a clear creative brief to guide your influencers, covering product details and desired video content style. Learn effective methods for a stronger influencer strategy and how to find influencers for your brand to optimize your marketi...
High Returns? Amazon's New Warning Module Hurts Fast Now 30.01.2026 3:35
Send us Fan Mail Steven Pope from My Amazon Guy discusses a new Amazon module impacting sales, highlighting how items with high return rates now display alternative products prominently. This video provides crucial business tips for sellers to navigate these changes and offers insights into effective sales training to make money online. Understanding this module is essential for optimizing your ec...
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