Mumbrella

Mumbrellacast

Business EN ↓ 400 episodes

Every week the team at Mumbrella cover the latest news in the Australian media, marketing and advertising industries along with interviews with key people in the industry. Featuring a rotating panel of hosts from the Mumbrella team, this podcast is essential listening for anyone working under Australia's media and marketing umbrella.

Author

Mumbrella

Category

Business

Podcast website

mumbrella.com.au

Latest episode

Jul 9, 2026

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Episodes

Why Matt Knapp left Dollar Shave Club and what’s next 07.06.2021

Former Dollar Shave Club VP and executive creative, Matt Knapp, is the latest guest on Mumbrella’s new weekly standalone interview series, and joins Damian Francis this week for an extended chat. In it, Knapp chats about pulling the pin on his US adventure when COVID hit hard in April 2020, and how he came to the decision to move back to Australia a year earlier than planned. He speaks about a des...

Radio ratings deliver a shake up in the Sydney market 03.06.2021

The third GfK radio ratings of 2021 dropped this week, with Sydney providing the most noteworthy movers as 2GB continued its downward trajectory. Breakfast host Ben Fordham lost share too and now sits just above the ABC and KIIS 106.5's Kyle and Jackie O, who set their own personal best record share this book. Can Fordham hold on to #1 or will 2GB lose its grip on the position that Alan Jones held...

Why Christian O'Connell's move to Australia was the biggest gamble of his life 31.05.2021

Christian O'Connell was the host of a #1 national breakfast show in the UK before Australian Radio Network took a punt on bringing him to Melbourne's GOLD FM - a move that has paid dividends. In this chat with Mumbrella's Tim Burrowes, O'Connell goes behind the stories contained his new book 'No One Listens To Your Dad's Radio Show', to talk about the move itself, the impact on his family, and mor...

Why some companies pay less tax by earning more revenue 27.05.2021

This week Facebook Australia has reported that its 2020 advertising revenue collected in Australia was $712.66 million, up $3.2 million on the prior year. Only $155.34 million is taxable, however, with that figure down from $167.1 million in 2019. So how is Facebook able to take in more revenue but pay less in tax? A near-two year saga around the rights to Australia’s premier football competition...

How global streaming platforms are thinking local 20.05.2021

Media monitoring company iSentia has made six redundancies and a number of staff changes to its commercial team as its share price and market value plummet. While the share price recovered slightly today, iSentia has had a tough time of it recently, having suffered a cyber attack in late 2020 which saw its financial revenue for the first half of the financial year suffer. So what does iSentia need...

The hidden cost of posting profits during a pandemic 13.05.2021

The global pandemic had a significant impact on the Australian media and marketing industry, with many businesses forced to put staff on reduced hours and/or reduce pay on a temporary basis. Mumbrella was recently contacted by a group of “disheartened and angry” staff from Clemenger Group who voiced their frustrations at salary cuts, forced leave, and redundancies, particularly in light of the com...

Is the age of the combined telco/media company over? 06.05.2021

Verizon announced the sale of Verizon Media this week, with private equity firm Apollo Global Management Inc. for US$5 billion. The company will go forward under the name Yahoo with Verizon retaining a 10% stake in the company. The team looks at how the deal may affect the company's Australian outpost, led by Paul Sigaloff, as well as what it means for the future of telcos trying to become media c...

What Apple’s latest iOS update means for marketers 29.04.2021

This week Apple deployed iOS14.5 - a relatively standard operation for Apple when it comes to its update schedule for iPhones. But this one had some big ramifications for the media and marketing industry. The new operating system included Apple’s App Tracking Transparency updates that significantly change the relationship between users and the apps they use. The Mumbrellacast team dives into the i...

The political communications crisis mixed-up in a milkshake 22.04.2021

Content Warning: This episode discusses the Government's 'Moving the Line' consent video, and touches on the issues of family violence and sexual assault. For those needing support, contact 1800RESPECT on 1800 737 732 or visit 1800RESPECT.org.au. In an emergency, call 000. On this week's Mumbrellacast, the team breaks down the multiple failures in the Government's Milkshake consent video. Launchin...

190 years of The Sydney Morning Herald 15.04.2021

It is the 190th anniversary of The Sydney Morning Herald this month, and to mark the event editor Lisa Davies and head of subscribers and growth, Dave Eisman, joined the Mumbrellacast to chat about the enduring strength of the printed newspaper. Coming out of COVID-19 the pair also reflect on the effect the pandemic had on subscriber growth and the Herald's approach to journalism. And, just weeks...

How do you solve a problem like the pitch process? 08.04.2021

Pitch debate reignited this week after World Vision Australia's procurement agency was revealed to be charging interested parties in its media account tender $80 to view the pitch documents. The revelation is poor timing for World Vision and Procurement Australia, coming just a week after the Media Federation of Australia released best practice guidelines for the pitching process. And, are automot...

'Why does marketing spoil everything?' 01.04.2021

It's April Fool's Day but have brands lost their edge? After an influx press releases declaring it's a prank before even revealing what the prank is, the team looks at the highs and lows of the day (here's looking at you 'Voltswagen'), and Tim Burrowes asks 'why does marketing spoil everything?'. Plus, the influencer marketplace which mistakenly signed the fake account of an SBS reporter from The...

An alcohol-soaked adland 25.03.2021

This week, Mumbrella's Brittney Rigby started a conversation about advertising's alcohol culture with an in-depth feature. In this episode, she discusses the key issues and gives an insight into how agency leaders have reacted to the piece. Over in TV, WIN's CEO Andrew Lancaster has gained a seat on the Nine's board in the wake of the companies' recent affiliate deal. Plus, Ten is taking a comedic...

Influencer marketing is a murky business 18.03.2021

Influencer marketing is in the spotlight again, with SBS' The Feed airing a four-part investigation into the industry. The team unpacks some of the shadier aspects of influencer marketing and discusses why it is so difficult to regulate. Plus, the team analyses the WPP AUNZ scheme implementation booklet as the takeover bid from WPP plc moves forward. Also at WPP this week, Group M CEO Mark Lollbac...

'An exciting year to be covering radio ratings' 11.03.2021

International Women's Day took place this week, and to mark the occasion Leo Burnett CEO Melinda Geertz joined the Mumbrellacast to talk about the importance of supporting women in advertising. By reflecting on her own experiences and who inspired has inspired her career, Geertz dives into the importance of fostering a culture understands the needs of women in the workplace and reflecting the dive...

The biggest job in Australian media 04.03.2021

It was a week of CEO appointments. Leading the pack was Mike Sneesby, Hugh Marks' successor for the chief executive job at Nine. Few in the industry were shocked about the news, but what does this mean for the internal execs who unsuccessfully applied? Can Sneesby succeed if the board is as fractured as Nine's own newspapers suggest? And, where does this leave Stan? Over in adland, UM, Ogilvy, Leo...

Facebook's backflip, Hugh Marks' final results for Nine, plus Antoinette Lattouf on media diversity 25.02.2021

This week, Facebook backtracked on its decision to pull news sharing from Australian users and, with some amendments, the News Media Bargaining Code passed the senate. Everyone seems to have come out a winner... except the small publishers. It's hardly the end of this saga, so what's next? The media and marketing industry is in the throes of financial reporting season; first up on the podcast is N...

Publishers sign up to Google Showcase, Seven's financials improve and Facebook pulls news 18.02.2021

This week Pearman Media's Steve Allen joined the Mumbrellacast team to breakdown Google Showcase and what it means for publishers as negotiations in the News Media Bargaining Code roll on. As well as being the first major media brand to sign up to Google Showcase, Seven West Media revealed its significant debt pile had been slashed by 42% to $329 million and reported a net profit of $116.4 million...

TV ratings kick off, eyes turn to the Super Bowl ads, and all things in-housing with Lution 11.02.2021

TV ratings returned this week, this time with the unusual inclusion of the Australian Open in the official ratings period. After doubt and quarantine crisis surrounded the tennis until its launch, how has the new schedule impacted programming on Seven and Ten? 2021 will be a big year in TV, but with the Olympic question remaining in everyone's minds, what will the landscape look like this year? An...

Sports streaming heats up, Microsoft comes to the rescue, plus Time Out on taking time in 04.02.2021

This week, how did Time Out pivot to Time In? Managing director Michael Rodrigues joins the Mumbrellacast to give insight into how a publication that celebrates experiences out and about navigates an era of sudden and sometimes prolonged lockdowns. With the News Media Bargaining Code on the top of all publishers' minds, Rodrigues also discusses where Time Out sits on the issue. The week also saw t...

People moves, digital ad services under the microscope, plus Starcom's Nick Keenan 28.01.2021

It was a week of Google news, and fresh off the back of the Senate's hearing into the News Media Bargaining Code the ACCC released its interim report for the Digital Advertising Services Inquiry. Here, the team gives the rundown of its initial findings and chats about what the industry has to say now that agencies seem to be out of the woods. Three agency leaders also left in seven days. David Fox...

Mumbrella's top stories of 2020 18.12.2020

On the final Mumbrellacast for the year, the whole team pitches in to count down the top stories of 2020. Popular campaigns came from Menulog and Hungry Jacks, thanks to famous faces and famous burgers. But, by far the biggest story was the impact COVID-19 had on the media and marketing industry. The team looks back on the warning shot to the media industry that was News Corp's regional closures,...

Konrad Spilva, first look at the bargaining code, and radio rounds out the year 10.12.2020

Ex-Isobar CEO Konrad Spilva joined the Mumbrellacast this week to talk all things, Dentsu, independents and his new business Shadowboxer. Taking a look back at the his departure from the Dentsu International-owned agency, Spilva reveals how he knew it was the right time to go and why a global job wasn't for him. And, in the new world of independent agency forces Spilva chats about what creative co...

Special Group, a takeover bid for WPP AUNZ, and the new Howatson + White 03.12.2020

It all kicked off in adland this week. First came the news the WPP plc had made a takeover bid for the rest of the shares in WPP AUNZ. The move would bring the local business in line with the global operations and strategy, but the announcement wasn't a surprise to the market. If it were to go through the team speculates what happens to the original agencies that were part of the STW family, and w...

2Day FM returns to talent, positive signs for ad spend, and TikTok's Brett Armstrong 26.11.2020

This week, the latest chapter in 2Day FM's quest for a breakfast team that sticks continued, as it was announced that Hughesy and Ed would be shifting from drive to the morning, accompanied by Erin Molan. After a series of hosts beamed into Sydney from other states, and brief reprieve with a music-only show from Jamie Angel, locality is the name of the game. The Mumbrellacast team breaks down the...

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