Multifamily Insights

When you are a complete newbie, it can be difficult to get started in real estate. DJ Hume knew this feeling as he made the decision to purchase his first home at 22 years old. His friends and family thought he was an idiot. Despite the negative feedback, he knew he was prepared and ready to pull the trigger. Now, he is a multifamily investor and his friends and family want to invest in his deals....

Most professionals focus on excelling at their job to earn a salary to take care of their family today and in the future. You know that saving and investing can help you prepare for the future, but most people miss a key chance to focus on optimizing their finances. Yes, you can hire a CPA to help you pay your taxes, but you actually need a tax advisor, not a CPA. What's the difference? A tax advi...

Money is one of the common challenges couples face. Usually, it's when there is misalignment on spending, saving, and investing goals. For a young couple looking to build a real estate portfolio, RJ and Nicole de Leon realized their mutual love for real estate and bought a 3-unit building to house-hack within the first year of dating. Through trial and error, they figured out how to invest in real...

Unlike any election we've seen before, it took five days before the media declared a winner in the 2020 Presidential Election. While President Trump has alleged voter fraud, there does not appear to be any proof that validates that claim. As it stands, Joe Biden won the election and is the President-Elect. But how will President-Elect Biden's policies affect real estate investors? Is the 1031 Exch...

We spoke with Dave Holman about driving profits while helping the planet through sustainable real estate solutions. Dave is an investor, author, and environmentalist. Dave has written three books: Youth Renewing the Countryside, Coffee Smuggler, and Cyber Fire.   In this bonus content, Dave shares how to become a better writer through four tips that have served him well.   You can't wait for inspi...

When multifamily investors think of value-add strategies, typically they are looking at interior improvements or new amenities. However, energy costs can be significant and is another area where expenses can be reduced, driving profits while helping the planet in the process. Investors can increase their NOI by using energy-efficient and sustainable materials.    "Heat pumps mitigate risk, cost th...

Value-add strategies are popular for apartment investing. Adding value to apartments usually consists of renovating interior units. However, these upgrades are not the only way to add value for multifamily. Since value is determined by the net operating income or NOI, anything that increases the NOI is adding value.    Besides rental income, you can generate other income from fees, amenities, and...

The urban core's mass exodus is being exaggerated, according to Taryn Byron. Nonetheless, developers and multifamily property owners need to adjust to changing demands from renters and shifts in demographics. Understandably, as many landlords and leasing agents are seeing more movement from renters, they are becoming more cautious in who they accept as replacement residents. Knowing how to screen...

Serving others has been a high priority for Mike Foster for years. It also serves as his path to success. He served his country as a Naval officer in the Navy. During his time, he developed combat and survival skills, while also preparing for his life after the military. Since then, Mike and his partners have been able to grow an online community and content platform called Active Duty Passive Inc...

Unlike single-family investing, multifamily is a team sport, and developing successful partnerships is a proven way to scale a portfolio. There are so many skills involved from finding deals, analyzing deals, making offers, managing renovations, and property management. It's critical to build a great team and that starts with an ideal partner. But how do you find a great partner? There are various...

Multifamily investing is a great alternative investment for many investors who are looking to diversify from the stock market. However, getting into multifamily can be a challenge, especially for larger apartment investing. To break into multifamily apartments, you first need to prove your credibility to brokers and owners who will see if you are even worthy of submitting offers. Clive Davis helpe...

Investors are looking for better yield, which is just the annual return on their investments. To find better returns, multifamily investors often look into different markets that are less competitive. This can leave some investors being priced out of hot markets and looking more into secondary markets, tertiary markets, and small towns. However, for Lee Yoder, he just looked in his backyard to fin...

Alvin "Hope" Johnson has an incredible story filled with lessons and insights that can inspire anyone to succeed. Over 35 years, he went from a handyman to a multifamily investor overseeing a $1.5 billion portfolio. Straight out of high school, he started out as a handyman and was then trained as a professional painter. As a painter, he hustled and began selling his services door to door. He was f...

Multifamily development is critical to address the housing shortage across the United States. However, the cost and lead time make it more challenging for most investors. The future of multifamily development is shifting driven by changes in the millennial life stage and co-living spaces as a result of COVID. In addition, student housing development has been evolving for over a decade based on stu...

Viral marketing is the holy grail for most entrepreneurs and marketers. Most people think of a meme or a video that gets millions of views, but that's not the right way to think about viral marketing. The hidden truth about viral marketing is it has to deliver core value in order to spread amongst the masses. According to Travis Steffen, viral marketing is the act of leveraging your own audience t...

The dream of many young entrepreneurs is to create Financial Independence and Retire Early, better known as FIRE. In fact, there is a movement and community dedicated to strategies and tactics to create enough passive income to step away from a corporate job. This FIRE movement has gained a lot of steam in recent years and has a huge following on podcasts, Facebook groups, Twitter, and blogs. One...

Whenever you see a top performer, you can bet there is a coach helping that performer reach their peak. Behind Michael Jordan there was Phil Jackson, behind Tom Brady there was Bill Belicheck. And behind Danny Larusso there was Mr. Miyagi. To reach the highest levels of success, even the most gifted stars need a great coach. This is true in sports, business and even real estate. The most successfu...

Real estate asset management is a critical role in apartment syndication. This is where the business plan is implemented and execution becomes vital for success. Mike Taravella is the asset manager for Rand Partners and is responsible for overseeing over $100 million in their multifamily portfolio. Mike's primary responsibilities include overseeing property management, budgets, and communications....

Creating a website for your real estate business is a necessity. Potential customers expect you to have an online presence and if you don't you may as well not even exist. These customers are looking to research you, your business, and how you can solve their current challenge. A website is always open and available and gives a potential lead the power to raise their hand when they are ready for m...

Over a 20 year investing career, Mike Morawski has scaled a multifamily portfolio across Alabama, Texas, and Ohio. He started off as an agent, before transitioning to real estate syndication. The biggest adjustment Mike had to make was locking in on his investment criteria and raising private equity from investors. Initially, Mike took a less conventional path to find private investors. He attende...

Video marketing is a powerful tool to connect with new leads and convert clients. In 2019, users spent a weekly average of six hours and 48 minutes watching online videos. And this number can only be expected to increase in 2020. Social media videos have steadily gained popularity, evidenced by the rise of Tik Tok and the launch of Instagram Reels.   YouTube and Facebook are the social media kings...

Developing a successful multifamily investing company starts with education and surrounding yourself with the right people. Buying and managing apartments is at the core of any integrated multifamily business, from there it can be expanded into complementary endeavors. Devin Elder understands this as much as anyone. Devin was a guest back on Episode 60, where he shared insights and key metrics for...

Are you lost when it comes to marketing your business effectively? The first step to developing an effective marketing plan is to understand the business you are actually in. You may sell real estate or t-shirts, but your business is actually marketing. We spoke to Cody Butler, who is the author of the 90-Day Marketing Plan to understand how non-marketers can develop and implement a strategy to gr...

What's the difference between a hotel and a resort? In hospitality, these two types of lodging choices have many similarities, but the main difference is the experience that guests expect when they stay at a resort. A hotel can be luxurious, but ultimately, guests are seeking a nice hotel room with amenities like a gym or a restaurant. A resort on the other hand is about the experience first. Thes...

Generating leads online has become increasingly important with in-person events, all but shelved during COVID. For multifamily investors and business owners, social media is a great outlet for attracting investors. And while most people turn to Facebook, another platform might be even more powerful for raising capital. Yakov Smart says LinkedIn is the platform real estate investors should leverage...