Mugs & Marketing: Creative Business Chats with Ashley & Alisha

Where does the money actually come from when you run a creative business? In this episode of Mugs & Marketing, we're pulling back the curtain and sharing every way we currently make money, income streams we've retired, and ideas we're excited to explore in the future. Ashley shares how her online yoga business has evolved over the past decade, while Alisha walks through the many...

Building an email list doesn't have to be overwhelming. In this episode, we're breaking down the very basics of collecting email addresses for your business. Whether you're a yoga teacher, artist, wellness professional, or creative entrepreneur, you'll learn why email marketing is still one of the best ways to stay connected with your audience. Join our "Coffee Club"...

How do you stay productive when you're your own boss? In this episode of Mugs & Marketing, Ashley and Alisha pull back the curtain on what a typical week actually looks like – from pottery making and yoga classes to kids, gym time, calendars, and everything in between. Even though we're twins, our schedules are completely different, and that's exactly why this conversation matte...

Ever wondered how to turn your handmade creations into a real business? In this episode of Mugs & Marketing, Ashley shares her experience selling handmade yoga mat keychains, while Alisha walks through what she's learned building her full-time pottery business. We cover everything from choosing between Etsy and your own website to printing shipping labels, understanding sales tax, and avo...

In this episode of Mugs & Marketing, we're diving into Ashley's entrepreneurial journey and the winding path that led her from a small town in Minnesota to building a successful online business helping yoga teachers and wellness professionals. Ashley shares how an early interest in graphic design and marketing eventually combined with her love of yoga, teaching, and technology to cre...

In this episode of Mugs & Marketing, we're sharing Alisha's entrepreneurial journey and how she went from elementary art teacher to full-time pottery artist. What started as a degree in animation eventually led to a career in education, a free kiln, a classroom full of curious students, and an unexpected love for clay. Alisha shares the twists and turns that led her to leave teaching...

Thinking about leaving your full-time job to start a creative business? In this episode of Mugs & Marketing, Ashley and Alisha share their experiences transitioning from traditional employment into self-employment and the lessons they learned along the way. From unexpected financial realities and productivity struggles to finding community and learning how to stay focused, we're talking a...

Welcome to the very first episode of Mugs & Marketing! In this introductory episode, twin sisters Ashley and Alisha share who they are, what they do, and why they decided to start a podcast together. While both sisters run creative businesses, their paths look very different. Ashley is a digital entrepreneur, yoga teacher, and business coach who helps wellness professionals build online busine...