Databox
Move The Needle - Real strategies. Data-driven growth. B2B results that move the needle.
This podcast will help you grow your B2B company quarter after quarter—with confidence, clarity, and data-backed decisions. In each episode, you’ll learn proven strategies, practical frameworks, and first-hand insights from GTM leaders, RevOps pros, and seasoned B2B executives. They’ll walk you through how they use data to set smart targets, forecast accurately, overcome growth plateaus, and build high-performing sales and marketing engines. You’ll hear stories of real challenges, real results, and the data-driven moves that made all the difference. The best B2B companies don’t just look at me...
Where to listen?
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Episodes
109: Driving 3,500 Paid Accounts Through a Virtual Event (w/ Anna Tutckaia, ManyChat) 21.09.2022 58:18
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more Why a Virtual Event? The event is called IG Summit. The website is b...
108: Improving Scaled to Productivity (w/ Amanda Ono, Resolver) 14.09.2022 44:01
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more Why Scaled to Productivity? The metric she focused on is Scaled to P...
107: Driving Inbound Sales Accepted Opportunities (SAO's) in 3 Steps (w/ MJ Peters, CoLab) 07.09.2022 45:50
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more Driving Inbound SAOs We got to chat with the brilliant MJ Peters (VP...
106: Growing Organic Traffic to the Blog (w/ Fara Rosenzweig, WorkRamp) 31.08.2022 42:39
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more Reaching New Prospective Customers Since most of WorkRamp’s ideal cu...
105: Growing Lead to Opportunity Conversion Rate by 49% 24.08.2022 46:12
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more Driving Demand for Clients Jonathan and the team at Omni Lab are foc...
104: Growing Inbound Leads by 50% (w/ Brad Hoos, The Outloud Group) 17.08.2022 44:01
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more Why Inbound Leads? Like many agencies, they relied for years on doin...
103: Gaining 1,200 New MQLs via Virtual Events (w/ Ollie Whitfield, VanillaSoft) 10.08.2022 49:13
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more Why MQLs? If you spend any amount of time on LinkedIn, you might see...
102: Generating SQLs via LinkedIn Ads (w/ Gabriel Ehrlich, Remotion) 03.08.2022 53:02
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more Insights on Driving SQLs via LinkedIn Ads: 1. Use benchmarks to iden...
101: Driving 70% of Qualified Pipeline via Inbound (w/ Pete Lorenco, Alyce) 27.07.2022 1:01:56
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more Why Qualified Pipeline via Inbound? The whole team is focused on dri...
100: Doubling Free-to-Paid Conversion Rate (w/ Amanda Natividad, SparkToro) 20.07.2022 39:42
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more Why Free-to-Paid Conversion? Amanda had a gut sense that since “audi...
99: Growing HIRO Pipeline by 76% (w/ Chris Walker, Refine Labs) 13.07.2022 37:43
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more Why HIRO Pipeline? Refine Labs helps drive demand and pipeline reven...
98: Increasing Sales Efficiency Ratio (w/ Josh Ho, Referral Rock) 06.07.2022 32:05
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more The metric: Sales Efficiency Ratio In this episode, we’re covering S...
97: Increasing Free Trial to Customer Conversion to 70% (w/ Jason Rozenblat, CallRail) 29.06.2022 32:35
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more CallRail is an incredibly data-driven company. They transparently sh...
96: Improving Website Conversion Rate by 6% (w/ Adam Goyette, Help Scout) 23.06.2022 32:41
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more In this episode John Bonini chats with Adam Goyette, VP of Marketing...
95: Increasing % of Client Goals Achieved (w/ Jonathan Dane, KlientBoost) 02.07.2021 26:08
In this episode of Metrics & Chill, KlientBoost’s founder, Jonathan Dane joins the show to talk about how identifying and improving one metric helped boost customer engagement, customer retention, productivity, employee happiness, and so much more.
94: Reducing Customer Service Response Time by 90% (w/ Databox) 25.06.2021 25:10
In this episode of Metrics & Chill podcast, find out how Databox reduced median first response time from more than 3 hours to just 17 minutes. Learn what the team did, how they did it, and measures that have been implemented to ensure this success is long-term and sustainable.
93: Google’s Page Experience Update: How to Better Prepare Your Agency and Clients According to Pepperland Marketing 18.06.2021 32:17
In this episode of Metrics and Chill, Sean Henri, Founder and CEO at Pepperland marketing, shares the latest Google Page Experience update details, including how his agency prepared themselves and their clients and the changes they implemented.
92: Increasing SQLs by 142% (w/ Marc Thomas, Powered by Search) 11.06.2021 26:32
In this episode of Metrics and Chill, Mark Thomas, Head of Growth at Powered by Search, walked us through how he, as the only marketing hire, drove the strategy that led to an increase in Sales Qualified Leads by 142% quarter-over-quarter.
91: Reducing Revenue Churn Rate by 12% (w/ Logan Lyles, Sweet Fish Media) 04.06.2021 22:48
In this episode of the Metrics & Chill podcast, Logan Lyles, VP of Customer Experience at Sweet Fish Media, talked about how they lowered revenue churn from 15% to 3% in 12 months despite the pandemic.
90: Improving Clients' Goal Conversion Rates 77% (w/ Frank Isca, the Weidert Group) 28.05.2021 24:50
Jonathan Stanis, Director of User Experience, and Frank Isca, a strategist at Weidert Group, joined John Bonini on an episode of the Metrics and Chill podcast to discuss how they improved one key metric for their client: Goal conversion rate.
89: Growing Active Audience Rate by 17% (w/ Mike Donnelly, Seventh Sense) 21.05.2021 23:41
In this episode of the Metrics & Chill podcast, Mike Donnelly, founder and CEO at Seventh Sense, talked about the right way to measure and improve one important email marketing metric: active audience with email.
88: Growing Trial Signups by 70% (w/ Robbie Richards, Virayo Marketing) 14.05.2021 19:36
Recently, Robbie Richards, director of SEO at Virayo Marketing sat down with John Bonini for an episode of the Metrics & Chill podcast. Richards discussed how they helped a client generate quality traffic that converts--yielding an increase in trial signups by 70%.
87: Generating Sales Pipeline & Revenue via LinkedIn (w/ Alex Boyd, RevenueZen) 07.05.2021 21:19
In this episode of Metrics and Chill, Alex Boyd, CEO of RevenueZen, explained how one personal LinkedIn account contributes a huge chunk of the agency’s sales pipeline and revenue.
86: Growing Activations from the Blog by 400% (w/ Stephanie Donily, Zapier) 30.04.2021 20:25
In this episode of the Metrics & Chill podcast, Stephanie Donily, Head of Content & Communications at Zapier, shared how they turned a successful blog into a full-funnel conversion driver.
85: Boosting MRR by 20% (w/ Ramli John, ProductLed) 23.04.2021 25:46
In this episode of Metrics & Chill, Ramli John, Manager Director at ProductLed, talked about how the company took advantage of one often overlooked metric to increase MRR for clients - activation.
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