Morning Joe with Gibrón

Are blue jeans right or wrong for your business? At first glance, the answer may seem simple. Blue jeans are comfortable, durable, and common across American workplaces. But from a branding and psychology standpoint, the answer may be more complicated. In this episode of Morning Joe with Gibrón, Creative Director at Oevae Marketing Consultants , explores how employee clothing sends powerful subcon...

In Episode 1 of Nailed It: Business from the Ground Up—titled “Morning Joe with Gibron – Why Buyers Are Scared & How to Beat the Fear”—host Gibron sits down with three front-line pros who see the market from every angle: Mike Clover – Senior Loan Officer & Loan Hero, mikeclover.com Edward Perez – Roofing contractor & Fortified advocate, pertexroofing.com Tawana Keah – Realtor & Hom...

Morning Joe with Gibrón: The ABC's of Branding 🎙 Start your day with powerful insights on Morning Joe with Gibrón! In this episode, we break down the ABC's of Branding and highlight the critical role of consistency in building a memorable and trusted brand. Learn how staying true to your brand message and visuals can elevate your business and create lasting connections with your audience.  Whether...

Suited & Booted Look Sharp, Stay Sharp: Why Image is Everything" This episode of Morning Joe with Gibrón takes you into the battlefield I'm prepared and getting prepared unaware and being aware of what your brand and what your company looks like when you go to  represent your brand. Work in tandem with a serial entrepreneur who has helped hundreds if not thousands of small business owners purs...

With over two decades of working with entrepreneurs, small business owners, franchise owners, management positions with fortune 1000 companies such as VISA , Ticketmaster , FedEx Office (formerly Kinko's), and Medieval Times, Gibrón unwinds the nuances that made these companies of great valuable to consumers, offering guidance, insights, and inspiration for small business owners.   Oevae.com was f...

Creating relationships with marketing could be a disaster if you don't do it at the right time. Here's a tip for making sure your passwords don't become a marketing nightmare. From Googles 2-Step Authentication to GoDaddys Delegate Access , the cybersecurity space can be haunting at best. Listen as Oevae.com Founder, Gibrón Williams gives a few tips picked up over two decades in the online space w...

Listen to Jo Ann Pugh, author of The 50-Yard Line Mom: One Mom's Journey Through the NFL and Beyond. This discussion with Jo Ann covers a wide spectrum of high-profile corporate work and the transition into The 50-Yard Line Mom. Jo Ann's book is a resource for not only NFL moms, but anyone looking to maximize health, parents of athletes at all levels, and those wanting to look deeper into an extra...

Many times small business owners will budget for "a" marketing campaign, but more often than not that budget is exhausted doing other things primarily because the business owner's expectations were not fulfilled. Gicassó talks about the necessity of repetitive marketing, why marketing is not a one-hit-wonder, and what you can do to squeeze more from your marketing budget. Learn more oevae.com

When it comes to email and business, you want to put your best brand forward. As a startup or entrepreneur, you spend on marketing needs to help you generate revenue. There are simple ways to save money and still boost your brand. Gicassó explains how you should use free email accounts for business, and what it means to the security of your business information and brand. Learn more oevae.com

QR code technology is nearly everywhere. Used with precision and clever thinking, small businesses can help customers get from point A to point B in less time and with less red tape. From downloading the restaurant menu during a pandemic to connecting to wifi, the QR code is a real hero on the marketing battlefield. Gibrón provides insight on the first uses of QR codes to modern ideas that not onl...

Gicasso shares insight about drag-and-drop websites, not mentioned in the commercials – many entrepreneurs and startups have limited funding during start-up, and multitasking is necessary to get the ball rolling – a few things you should understand before using Wix, SquareSpace, Webflow, WordPress, or Godaddy to build your website. Learn more oevae.com

Gicasso talks to a hairstylist with 25-years (Julie Hartnett aka My Friends Hair) of experience in a city full of big events and entertainment – a place where how you look makes a difference. Listen as she explains how she overcame common hurdles that face her industry, and what it takes to make it as a hairstylist. Learn more oevae.com

Marketing Consultant and Author, of the book Women. Mean Business.™ Gibrón Williams squats down on the floor to talk to Bryne Boyer, a Yoga Instructor, Doula, and Childbirth Advocate. Learn more oevae.com

Seasoned marketing guru, Gicasso explains which social media platform is best for your business... Entrepreneurs, Realtors, Dentists, and Hair Salons who use Linkedin, Facebook, Instagram, Yelp, Twitter, Google My Business, and even Bing will walk away with a renewed insight and understanding of how to grow your business during a daily, weekly, or monthly routine. Learn more oevae.com

Gibrón explains the importance of building your website or landing page before you invest time and content on Facebook, Yelp, Linkedin, and Twitter, and why you should establish you own brand first. Learn more oevae.com

Planning, speed, budget, and the right ammo to grow your business. Good insight from successful marketing consultants helps business owners broaden perspectives and ultimately growth. Learn more oevae.com