More Profitable Podcast | Business Podcast Strategy for Coaches and Consultants

Let’s talk about guests on your podcast.  I get asked about this A LOT.  Here’s the question you SHOULDN’T be asking about having guests on your podcast:  Should I have guests: yes or no?  Instead, the question I really want you to be asking is: WHY?  WHY would you have guests on your show?  This adds STRATEGY to your question and opens up the conversation to how having guests will benefit you, yo...

Should you script your podcast or wing it?  Honestly, this question gets more attention than the answer is worth.  Why? Well, you’ll have to listen to find out ;)  Plus, to make it simple for you, I’m sharing my “scripting” process and the question you should be asking instead of this one. Find the show notes for this episode at https://uncommonlymore.com/why-i-dont-script-my-podcast-and-maybe-you...

So do I have to start a new show or do I have to use the show I already have as it exists? I wanted to talk about this today because there is some nuance to this decision. I think so often I go into these programs and they ask me questions. They expect me to just say yes or no. And of course there's nuance, nuance everywhere. So I wanted to dive into the nuance of this in this episode, becaus...

In this episode, I talk about why I treat this podcast like my most premium offer. Here's why, because I sell my premium offer to people who listen to this podcast. I am a really big believer in how you do one thing is how you do everything, how you treat something is how it will treat you, and so if I treated this offer like it was just a free thing and I could just do it whenever and it was...

In episode 504 I sit down with Lane Clark to share some uncomfortable truths around your team. Lane sits as the chief of staff to high performing female leaders and offers them perspective and support on a project and retainer basis.  I asked her to join me today to share some of her insights around why having someone like Lane in a roll like this can be so supportive not just to you as the CEO bu...

Anyone else feeling a little impatient?  I think 2020 has us all feeling an impatient sprint to the end of the year, but today I wanted to speak with you not so much about the trash can that is 2020, but the impatience we can feel in our businesses.  Impatience in how fast our revenue is increasing, our profit is growing, our email list is building, our Instagram followers are growing, whatever th...

Welcome to episode 502! I want to talk about three ways you can grow your podcast in the next 90 days. I really want to get through the wash and repeatedness of this because I think oftentimes we're looking for the next thing. "Okay. We tried a now B and now C and now D and all the way to Z or Zed." Which sounds way cooler, but that's a show for another day. But we forget about...

Welcome to episode 501! I think too many people like to talk about how podcasts will change your life and your business, and it's true. They can be impactful for growing your business. However, there are some things you need to look at before jumping in.  I think if more people took a beat and thought about these things before starting their podcast, they'd find it to be a ton less stres...

Welcome to episode 500!! After 500 episodes, I've learned a thing or two. Today, I want to talk about that messy middle and 5 things I wish I'd known 499 episodes ago. Full Transcript - https://uncommonlymore.com/things-i-wish-i-knew/ Send Stacey a Text Support the show

Welcome to episode 499. I’ll break down the 3 podcasting types (so you can see which one you are!) and then I’ll give you a filter to help you think in a new way when it comes to consuming content about podcasting (mine included!).  Full Transcript - https://uncommonlymore.com/podcast-growth-strategy/ Send Stacey a Text Support the show

Welcome to episode 498. Today, I'm talking talk about three reasons your show might not be growing.  Why aren't your potential clients listening to your podcast? This is less about the total number of people listening and more about the total number of people listening who are converting to clients. Because that's where the value in your show is. Full Transcript - https://uncommonly...

Welcome to episode 497. I'm stoked about this episode because I'm going to take you behind the scenes of what our podcast production process looks like for our team so that you can see what's possible when you work with Uncommonly More. Full Transcript - https://uncommonlymore.com/podcast-production-process/ Send Stacey a Text Support the show

Welcome to episode 496. I truly want to tell you how important you are to this show. Because you are my core value for this podcast.  This isn't my show. It's your show. This show wasn't made for me. I make the show for you. Full Transcript - https://uncommonlymore.com/this-is-your-show/   Send Stacey a Text Support the show

Welcome to episode 495. Today we are talking about how to grow your podcast. Spoiler alert: DOWNLOADS DON'T PAY YOUR BILLS. Strategic content and strategic growth DO. Full Transcript - https://uncommonlymore.com/how-to-grow-your-podcast/ Send Stacey a Text Support the show

Welcome to episode 494. This is one for all of you that know that some type of support is needed but aren’t sure how to go about it or even what it would be. Full Transcript - https://uncommonlymore.com/hiring-high-level-help/   Send Stacey a Text Support the show

Welcome to episode 492. Today, I want to talk about how we use the information from episodes 490 and 491 to make the best marketing choices for you as far as channels, and then a little bit about making those channels work together. Full Transcript - https://uncommonlymore.com/marketing-options-right-for-you/ Send Stacey a Text Support the show

Welcome to episode 493. W rapping up the Marketing 101 series,  w e're talking about delegation. We'll talk about what you should delegate and maybe some things you shouldn't delegate with one very simple question - Why? Full Transcript - https://uncommonlymore.com/marketing-tasks-you-should-delegate/   Send Stacey a Text Support the show

Welcome to episode 491. Today I want to talk about our first piece of this series. I want us to dig in on something you've heard me talk about on the show before, something I talk about arguably ad nauseam, and it's these three questions: What are you selling? Who are you selling it to? And how are you selling it? Full Transcript - https://uncommonlymore.com/marketing-101-questions/   Se...

Welcome to episode 490.  We are kicking off a month-long series called Marketing 101.  We ALL need refreshers. And especially in a time when you may feel that everything is shifting, use this as a guiding light, a north star, a reminder of your foundation, and a way to find future growth from a solid place. Full Transcript - https://uncommonlymore.com/why-marketing-101-matters/   Send Stacey a Tex...

Welcome to episode 489.  Building trust with our listeners is a super important part of podcasting.  It's about the connectedness between you and your listeners and your potential clients. Listen in as I talk to Sara Intonato about how she's accomplished this with her audience. Full Transcript - https://uncommonlymore.com/build-trust-through-podcasting/   Send Stacey a Text Support the s...

Welcome to episode 488.  There are a TON of options when it comes to getting support for your podcast. In today's show, I'm going to walk you through the pros and cons of the options available to you.  Let's dig in.  Full Transcript - https://uncommonlymore.com/ who-should-produce-your-podcast /   Send Stacey a Text Support the show

Welcome to episode 487. Before you launch a podcast, I have one VERY IMPORTANT question for you. If you can answer this question, it will determine a lot of other things for you.  Let's get to it. Full Transcript - https://uncommonlymore.com/ the-most-important-question-most-podcasters-skip /     Send Stacey a Text Support the show

Welcome to episode 486. We are reflecting on the first half of the year here at Uncommonly More.  We're asking questions about what worked, what's changed, how I feel about what's going on, and what I want the next six months to look like. Full Transcript - https://uncommonlymore.com/how-did-we-get-here-midyear-strategy-check-in/ Send Stacey a Text Support the show

Welcome to episode 485. Let's talking about your approach to marketing!  We're lining out THREE things you need to take action on in Q3. Full Transcript - https://uncommonlymore.com/2020/06/30/ 3-things-you-need-to-know-now-about-marketing-for-q3 / Send Stacey a Text Support the show

Welcome to episode 484 we're doing more with your past podcast episodes because THEY ADD UP! So we're digging into THREE ways you can do more with what you're already creating (or maybe created a while ago). Full Transcript - https://uncommonlymore.com/2020/06/23/3-ways-to-add-value-with-old-podcast-content/ Send Stacey a Text Support the show