Kelsa Dickey
Money Made Human Podcast
Personal finance with a human touch. Money Made Human is a show about what it actually looks like to handle money well. Not the rules. Not the hacks. The real, human experience of building a financial life that fits how you actually live. Hosted by Kelsa Dickey, founder of Financial Coach Academy® and creator of the SpendFirst® methodology, this show is for two kinds of listeners. People who want a better picture of their own money. And the financial coaches and practitioners who do this work with them. For almost two decades, Kelsa has built her practice around one belief: most financial str...
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Episodes
119. Growing Your Financial Coaching Business Without Breaking the Bank 07.08.2025 25:08
You want to grow your financial coaching business but you're not quite ready to make a big investment. Maybe you're just getting started, or you're building momentum but hesitant about spending thousands of dollars on training programs. This week, we’re tackling one of the most common questions we get: how can you grow your financial coaching business using resources that are availa...
118. Why AI Makes Financial Coaches More Essential, Not Obsolete 31.07.2025 20:26
There's something happening in the financial coaching world that's got a lot of us feeling uneasy. Maybe you've heard the whispers, or maybe you've been losing sleep over it yourself. AI is coming for our jobs, they say. Clients can just ask ChatGPT for financial advice now. Why would they need us? I've been watching this conversation unfold in coaching groups and on Reddi...
117. From Content Creator to Coach: How Clear Invitations Transform Your Business 24.07.2025 48:03
You can create the most beautiful, helpful content in the world, but if you're not inviting people to work with you, you're an educator, not a business owner. Walli Miller learned this the hard way. She was doing everything “right” as a content creator. Her posts were gorgeous, her financial tips were solid, people were commenting and sharing her stuff. But months went by after her first...
116. When Support Systems Shape Financial Success 17.07.2025 45:13
Brian Haney has watched it happen more times than he can count. A client comes to him with what looks like a straightforward financial situation, but six months later, they're calling his office feeling completely overwhelmed. Not because the plan was wrong, but because something fundamental was missing. In Brian's case, one example was a recently retired client who had plenty of money a...
115. Should You Coach Friends and Family? The Truth About Mixing Business with Personal Relationships 10.07.2025 12:55
When you're starting your coaching business, your friends and family feel like the obvious first clients. They already trust you, they want to support your new venture, and honestly, it feels way less scary than reaching out to complete strangers. But what happens when your sister stops sharing her real spending habits because she doesn't want you judging her credit card debt at Thanksgi...
114. When Clients Call You Their “Financial Therapist”: Setting Professional Boundaries 03.07.2025 14:28
If you've been coaching for any length of time, you've probably experienced this. A client introduces you as their financial therapist or thanks you for their financial therapy session. It might seem like a compliment, but there's something important we need to address. Money is deeply emotional. When we help clients work through their financial challenges, we're often helping...
113. Why Doing More Marketing Isn't the Answer (And What to Do Instead) 26.06.2025 10:59
Have you been spinning your wheels with marketing, doing all the things you're supposed to do…but feeling like you're getting nowhere? You're showing up on social media, going to networking events, having coffee chats, but your client list isn't budging. Most of us think the solution is to do more—add another platform, attend more events, schedule more meetings. What if that&ap...
What Gives Coaching a Bad Name 19.06.2025 28:51
What does it really mean to be a financial coach in integrity with what we do? This week on the podcast, we’re tackling this head-on, talking about the realities behind what's often seen but seldom spoken about. It’s the challenges behind coaches coaching coaches (say that three times fast!) and staying in integrity with how we market ourselves and being open and transparent with clients. In...
112. How to Stop Controlling Your Financial Coaching Clients (And Why It's Hurting Their Growth) 12.06.2025 7:54
Ever tried to talk a client out of a risky decision? Found yourself pushing harder when they won't listen to your advice? If you've ever felt your stomach drop when a client chose the path you knew was wrong, this episode is for you. Here's the uncomfortable truth: when we try to control our clients' choices, it's usually not about them. It's about us. Our insecurity...
111. Finding Your Authentic Voice: Why Being Yourself is Your Greatest Business Asset 05.06.2025 16:00
Have you ever met someone in person after following their content and thought, “Wow, they're exactly who I thought they'd be”? That's the power of authenticity, and it's what your clients are looking for too. Today we're talking about something I see happening a lot in our profession—coaches trying to sound like someone else instead of developing their own voice. I'll...
110. Difficult Conversations: Tough Talks That Build Trust 29.05.2025 17:43
I used to lose sleep before coaching sessions where I knew I had to deliver tough news. If I saw someone's finances and they were way over budget every month, I felt like, oh my gosh, I'm going to have to be the messenger of terrible news. What are they going to think? How are they going to react? Today we're talking about those conversations that make your stomach tighten—the ones...
109. Why Leverage Email Marketing Over Social Media 22.05.2025 16:35
Many coaches think they need to be everywhere on social media, posting constantly and hoping their ideal clients will find them. But there's a problem with putting all your eggs in the social media basket: social media in 2025 is not the same social media from 10 years ago. And that means that growing a business on social media is leaving too much to chance. This week, we're talking abou...
Behind the Scenes: A Real-Life Financial Coaching Session 15.05.2025 1:49:34
Starting a new career can be a challenge. In many instances, we have the opportunity to learn from a mentor or manager who can guide us in the right direction. And while I serve as a mentor for financial coaches, few have actually experienced or witnessed a financial coaching session. So I was thrilled when a member of our online community agreed to allow me to record a coaching session as I coac...
108. From Hesitant Accountant to Confident Coach: How Amber Joy Pietrangelo Found Her Way 08.05.2025 29:20
Financial coach and bookkeeper Amber Joy Pietrangelo never planned on having her own business after business classes in college completely turned her off from entrepreneurship. But now, Amber has created a unique coaching approach where bookkeeping and financial guidance blend seamlessly. In her own business. After struggling through multiple career and business shifts, Amber discovered her “magic...
107. Beyond Goodbye: How to Transform Past Clients into Your Biggest Growth Engine 01.05.2025 12:16
Are you wrapping up clients’ final sessions with an awkward “goodbye and good luck”? You might be missing the biggest opportunity in your coaching business. We continue our series on delighting clients this week by focusing on what happens after their formal program ends. Financial wellness isn't a destination—it's a lifelong journey with new challenges at every stage. By maintaining mea...
106. 5 Essential Systems to Streamline Your Financial Coaching Business and Reclaim Your Time 24.04.2025 23:27
Are you caught checking client emails on family movie night or waking up at 3 a.m. worried you forgot to send that follow-up? Your love for financial coaching might be getting buried under a mountain of admin tasks. As coaches, we're drawn to this work because we want to help people transform their relationship with money. But the reality is that running a business involves so much more than...
105. The One Marketing Strategy All Financial Coaches Need 17.04.2025 14:19
I don't think I need to tell you about the chaos social media has experienced lately. Meta goes down from time to time. Instagram suddenly changed square feeds to vertical graphics with no warning. TikTok's future remains uncertain. It’s too much to keep up with, and even if you understand the “rules,” they’re bound to change in the coming months. While there’s still value in social medi...
How to Spend Your Time as a Financial Coach 10.04.2025 23:09
If you’ve ever felt like there’s not enough time to get everything done in your financial coaching business, you’re not alone. Starting a business is tough, especially when you're trying to do it on the side of a 9-to-5. This week on the podcast, we're sharing some golden nuggets on how to efficiently split your time between the essential tasks: working ON your business, snagging those c...
104. Finding Purpose Beyond Wealth: Key Insights from Dr. Jordan Grumet 03.04.2025 33:06
"Not a single person on their deathbed says, 'I really wanted to get to a net worth of $1.5 million and I only got to 1 million, and I'm so upset.'" Dr. Jordan Grumet, author of "The Purpose Code," challenges us to rethink what truly matters when it comes to money and purpose. Jordan found his path to medicine after losing his father unexpectedly, and this person...
103. 7 Steps to Effectively Train Your Assistant and Focus on Coaching Clients 27.03.2025 16:09
You know that sneaky trap called the “excellence zone”? It’s those tasks you're pretty good at, maybe even enjoy a little? For me, it was organizing client financials into spreadsheets and setting up systems. The trap is that because you're good at it, it's easy to keep doing it yourself. Even when it’s time to let it go. But every minute you spend there is a minute you're not...
102. Making Your First Paid Coaching Sessions Amazing 20.03.2025 35:44
You've got a client who's ready to work with you—they've paid for their first session and now you're feeling those pre-session nerves. Sound familiar? In this episode, we talk about what's really going on in your client's mind when they show up for that first paid session (hint: they're probably more nervous than you are). I share the exact structure I use to mak...
101. Website Essentials: Building Your First Coaching Website 13.03.2025 35:55
If you've ever stared at your computer screen wondering how to create a website that actually works for your coaching business (without spending a fortune or getting lost in the technical details), this episode is for you. Ginnie Rowe from DGR Communications shares her years of digital marketing wisdom to help you tackle your website with confidence. Whether you're just starting out and...
All the Ways You Can Make Money as a Financial Coach 06.03.2025 27:14
Want to know how you can make money as a financial coach? Get excited – in today’s episode of the Financial Coach Academy Podcast, we’re going to dive deep and discuss all the creative ways you can increase your revenue (from recurring/subscription options to 1:1 work). I’m so excited to welcome fellow financial coach, Jean Chatzky who is joining us today for this conversation. Jean is the CEO of...
100. Building a Coaching Business: Celebrating 100 Episodes with Real Questions 27.02.2025 32:38
When I sat down to plan this 100th episode, I knew I wanted to do something special—something that came straight from you, our community. So we asked what you really wanted to know about building a financial coaching business, and wow, did you deliver! From questions about leaving a stable job to start coaching (and when that's the right move), to figuring out how to get more discovery calls...
99. Delighting clients: Creating that Memorable First Impression 20.02.2025 23:10
When a potential client reaches out to you about financial coaching, they're often feeling worried and doubtful. They might even be telling themselves they're “too far gone” for help. That's exactly why those first interactions matter so much. In this episode, we're talking about how to handle those early conversations with confidence (even if you're feeling nervous on the...
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