MOCK, the agency

MOCK, the podcast

Business EN ↓ 100 episodes

Hosted by MOCK, the agency Co-Creative Directors Donald Mock and Rob Broadfoot, MOCK, the podcast is a casual discussion around the craft of creative marketing as it relates to business challenges. MOCK, the agency is a full-service advertising and graphic design agency based in Atlanta, GA.

Author

MOCK, the agency

Episodes

Ep. 120 - Inspiration from the World Around Us 23.08.2024 20:00

Don and Rob discuss the importance of being aware of your surroundings and how using real-world items can foster creativity. Episode Transcript.

Ep. 119 - First Dates in Business 16.08.2024 27:28

Don and Rob share their experiences presenting marketing projects to brand new clients on the 'first date'. Episode Transcript.

Ep. 118 - The Relevance of the Olympics in Modern Marketing 26.07.2024 19:53

Don and Rob discuss the relevance of the upcoming Olympics from a marketing and advertising perspective. Episode Transcript.

Ep. 117 - Marketing Strategies for New Businesses 06.07.2024 25:05

Don and Rob share tried and tested marketing strategies for starting and growing new businesses. Episode Transcript.

Ep. 116 - Pop Culture Viral Products 30.06.2024 24:08

Don and Rob discuss the story behind things that have exploded into pop culture, such as the Stanley Cups. Episode Transcript.

Ep. 115 - Design and Advertising for Alcoholic Beverages 21.06.2024 22:51

Don and Rob discuss their fun experience working with local brewery Scofflaw in Atlanta. Episode Transcript.

Ep. 114 - Atlanta Companies 07.06.2024 24:51

Rob and Don discuss their favorite Atlanta companies such as Coca Cola, MailChimp, Delta and more. Episode Transcript.

Ep. 113 - Industry Trends and Predictions for 2024 31.05.2024 26:02

Don and Rob share their predictions and insights on the future of brands, advertising, and technology for 2024. Episode Transcript.

Ep. 112 - Black Friday Advertising 29.03.2024 19:15

Don and Rob discuss their experience with Black Friday advertising and its impact on holiday shopping. Episode Transcript.

Ep. 111 - Is Graphic Design Art? 15.03.2024 19:06

Don and Rob debate about whether graphic design is art, and discuss the blurry lines between art and advertising. Episode Transcript.

Ep. 110 - Influencer Marketing 01.03.2024 20:34

Don and Rob discuss influencer marketing as a successful tool for driving awareness, traffic and sales to a business. Episode Transcript.

Ep. 109 - Subscriptions in Advertising (Meta & Prime) 16.02.2024 25:08

Don and Rob discuss the evolution of social media ads, and share their personal preferences of advertising on social media and streaming platforms. Episode Transcript.

Ep. 108 - Rebranding Walmart's Dog Food 26.01.2024 20:05

Don and Rob share funny stories of their experience working on the full scale rebranding of Walmart's dog food, Ol' Roy, 10 years ago. Episode Transcript.

Ep. 107 - Barnes & Noble's New Brand and Design Strategy 19.01.2024 25:01

Don and Rob discuss Barnes & Noble's new approach to corporate branding and design consistency. Episode Transcript.

Ep. 106 - How To Build a Design Portfolio 12.01.2024 24:21

Don and Rachele share their experiences with outdated design portfolios and give advice on how to successfully build one. Episode Transcript.

Ep. 105 - San Francisco, AI, and Self-Driving Cars 04.01.2024 28:27

Don talks about his recent family vacation to San Francisco, and how everything has changed. Episode Transcript

Ep. 104 - Fast Food Marketing 28.12.2023 28:26

Don and Rob discuss their favorite fast food restaurant's marketing strategies over the years. Episode Transcript.

Ep. 103 - Taylor Swift's Influence on Brands in the Digital Age 21.12.2023 21:28

Rob and Don discuss Taylor Swift's influence on Heinz's brand, and how celebrities have marketing power in the digital age. Episode Transcript.

Ep. 102 - B2B vs. B2C Marketing Strategies 15.12.2023 15:16

Don and Rob discuss the blurring lines between B2B and B2C in today's marketing Episode Transcript.

Ep. 101 - Johnson & Johnson's Rebranding 07.12.2023 20:08

Don and Rob discuss the redesign of Johnson & Johnson's logo, homogenization of brands and the importance of character in marketing. Episode Transcript.

Ep. 100 - Good Habits for a Successful Advertising Agency 30.11.2023 27:34

Don and Rob discuss how developing good habits contributed to their success in business, and fostering creativity. Episode Transcript.

Ep. 99 - Marketing Challenges During The Holiday Season 10.11.2023 21:49

Don and Rob discuss the challenges of leveraging holidays and seasonal events in marketing. Episode Transcript.

Ep. 98 - Board Games and the Future of Toy-Related Movies 03.11.2023 20:55

Don and Rob discuss their favorite board games, Barbie's recent movie success and how it has led to a surge in toy-related movies. Episode Transcript.

Ep. 97 - Web 3.0 and it's impact on business with Michael Abernathy 27.10.2023 25:09

Don and Michael discuss the evolution of the web and it's impact on businesses in the future. Episode Transcript.

Ep. 96 – Messi's impact on MLS branding, marketing and advertising 20.10.2023 26:51

Don and Rob discuss the impact of Lionel Messi joining Major League Soccer (MLS) from a brand, marketing and advertising perspective. Episode Transcript