Dr. Ajay Yadav

MOAT : Marketing of All Things

Business HI ↓ 3 episodes

MOAT is a podcast about real marketing, not trends. In a world full of noise, shortcuts, and hype, MOAT focuses on what actually builds strong and lasting brands. This show is about marketing as it happens in real life through experience, mistakes, learning, and long-term thinking. Each episode features honest conversations with experienced marketers, founders, and leaders who have spent years in the market. No gyaan. No growth hacks. No influencer talk. Just clear thinking, hard truths, and practical insight. MOAT is for anyone who wants to understand marketing at its core.

Author

Dr. Ajay Yadav

Episodes

B2B vs B2G Marketing: Cracking Long Sales Cycles | Kirtikar Ojha, CMO at L&T Vyoma 17.05.2026 2:35:58

How do you market an invisible product, win high-stakes government contracts, and survive sales cycles that span years? In this episode of the MOAT Podcast, host Dr. Ajay Yadav sits down with Kirtikar Ojha , Chief Marketing Officer at L&T Vyoma (the digital brain of Larsen & Toubro covering Cloud, Data Centers, and AI Services). With over 35 years of marketing wisdom leading revolutions at...

Ep. 01 | Hospital Marketing Beyond Ads | Madhur Gopal, Manipal Hospitals 03.05.2026 2:04:47

In healthcare, a wrong brand promise isn't a missed target. It's a patient who made the wrong decision. Madhur Gopal, VP of Marketing at Manipal Hospitals, sits with MOAT for nearly two hours and says things most senior marketers only think in private. No script. No approved talking points. No polished case study. Just the unguarded thinking of someone who started in pharma sales, built re...

Teaser: The Marketing Behind India's Largest Hospital Chains | Madhur Gopal, Manipal Hospitals | MOAT Ep. 1 29.04.2026 0:57

In the first episode of MOAT, Dr. Ajay Yadav sits down with Madhur Gopal - VP Marketing at Manipal Hospitals for a conversation that goes far beyond campaigns and metrics. Madhur has spent years thinking about what marketing truly means inside one of India's largest and most trusted hospital networks. How do you build brand trust when your audience isn't buying a product - they're maki...