Mitralogy

What can’t be measured can’t be improved- if you believe in the idealogy then performance marketing will be the area, where as a marketeer , the interest will lie a lot. Performance marketing- where things are measurable and every penny spent is accounted for business growth Key benefits of performance marketing are scalability, target centric and cost effective. Major tools to understand and depl...

Murphy’s law - “ Anything which can go wrong will go wrong “. So that means whatever we do we will be in a soup sometime or other. But does this mean its a dead end? Well if we look at the positives this law adds to our lives, we will be surprised that we can be at peace, plan better- execute ane most importantly can master the art of letting go. I have tried to capture the following in my latest...

In this episode i have tried to capture how coco cola remains an iconic brand after so long. “ selling emotion and a great story”

In this episode I talk about simple things which simple- common people like you and me can do everyday to improve everyday and become better

We all face a challenge of showing up on monday at work with full confidence and vigour. In this episode I have tried to discuss certain practical ways which can help us for a Happy Monday!!!!

In this episode I have tried to capture key steps of marketing which Nike does, making it a leader in a very competitive and commoditised segment

Just reflecting on 2022 and welcoming 2023 with a big smile and a jovial heart

In this episode starting from where I left in previous episodes, i talk about key lessons to follow in life when nearing the age 40

In this episode , i talk about 40 lessons one should know before turning out 40. This will help you to be better in work, life in general

In this episode which is recorded on my birthday, i reflect on key lessons i learnt from the past one year. Hope you all will relate to it

In this episode I discuss how teachings of Gandhi is relevant in 2022. How youth can learn and follow them to a better life.

In this episode, i discuss the book 13 things mentally strong people don’t do by Amy Morin. I discuss how can we all be mentally strong and don’t give up to varied pressure.

In this episode I talk about the key takeaways from Seth Goddin’s book “ LINCHPIN”. How we can be the best at our work and be irreplaceable

In this episode, I talk about the key learnings of the book “How to stop worrying and start living”. Some key lessons which I hope benefit us alll

In this episode I talk about that the only opinion what matters is yours and you need to just follow your heart. Don’t get bogged down by others opinion

In this episode I talk about the skill set required after you have done your MBA and you are in the field

In this episode I talk about certain essential get’s of life which can take us from average to a certain point

In this episode I talk about the 5 very important traits of leadership

in this episode I discuss about the basic ways which great companies do to be a big brand

In this episode I talk about the strategies used by sugar cosmetics to be successful in a short span. Also few learnings as brand managers we can take

After a break am back with season 2. Hear it for the excitement ahead

In this episode I talk about the concept of minimalism and how it can add to your productivity and simplifying life

In this episode I share my experiences of how to develop a long and strong relationship

In this episode I talk about 3 important random thoughts which at present is coming to my mind and is quite intriguing

In this episode I talk about how it’s essential and what are the ways you can let things go