Mission Matters Marketing with Adam Torres

Moving from a small business to a big business mindset can be challenging. With so much to consider, where does a small business owner start? In this episode,  Adam Torres and Isar Meitis, Founder of The e-tribe, explore what it takes for small business owners to get their businesses to the next level.    Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date informati...

Social media is a core marketing tool for many small businesses. Using social media effectively can mean the difference between growth and stagnation. In this episode,  Adam Torres and Karen Liz Albert, Owner and Founder at Behind Your Curtain, LLC., explore what it takes for small business owners to use social media effectively.   Follow Adam on Instagram at https://www.instagram.com/askadamtorre...

Social selling has become a buzzword in many business circles. But social selling is often misunderstood. In this episode,  Adam Torres and Christina Mascaro, Founder of The Bronze Finch, explore social selling best practices and strategies.   Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date information on book releases and tour schedule. Apply to be interviewed...

B2B social media marketing on LinkedIn doesn't have to be a mystery. There are simple principles that brands can follow to succeed. In this episode,  Adam Torres and Katelyn Brower, Social Media Manager at Sterling, explore what it takes to leverage LinkedIn to grow a brand.   Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date information on book releases and tour...

Lead generation through LinkedIn is always a hot topic. But how many of us know how to use LinkedIn to cultivate leads that convert? In this episode,  Adam Torres and Marty Morris, Franchise Owner at Pinpoint Local Serving the Denver Area, explore lead generation and how Pinpoint Local is helping its clients thrive.   Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to d...

Measure Studio is a new social analytics tool for creators and publishers that aims to ease the burden of tracking and optimizing marketing campaigns. In this episode,  Adam Torres and James Creech, Co Founder and CEO of Paladin and Host at the All Things Video podcast, explore Measure Studio and its role in the marketplace.  Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for...

Content strategy and content marketing are buzzwords that currently dominate the marketing landscape. But some things never change, though the medium and distribution may with the advent of new platforms. In this episode,  Adam Torres and Mike Goldberg, Editor In Chief at Vonage, explore content strategy and philosophies that have remained consistent through the years.    Follow Adam on Instagram...

Forming the correct strategic alliances can mean the difference between growing and scaling business effectively and hitting a plateau. Have you considered what forming the right strategic alliances can do for your business? In this episode,  Adam Torres and Lewis Goldstein, President at Blue Wind Marketing, explore how to seek out and attract strategic alliances that can help your business.   Fol...

B2B lead generation and customer acquisition are staples to growing a successful business for many. Using the proper strategy can mean the difference between success and failure for a business. Are you getting the most out of your customer acquisition strategy? In this episode,  Adam Torres and Jeeyan Rostam-Abadi, Former EVP of Marketing at Hawke Media, explore the ins and outs of lead generation...

Brand positioning strategy has become increasingly important in today's competitive market. Telling the right on brand story can mean the difference between a successful launch and one that falls flat. In this episode,  Adam Torres and Brad Schlachter, Marketing Consultant and Fractional CMO, explore brand positioning strategy and what business owners and entrepreneurs should know.   Follow Adam o...

Google Ads are at the core of many successful marketing campaigns. Is your business using Google Ads properly? In this episode,  Adam Torres and Tracy Valencia, Director of Paid Media at MWI, explore Google Ads and what business owners need to know.   Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date information on book releases and tour schedule. Apply to be inte...

The current Ukrainian and European digital ecosystems have become increasingly important. In this episode,  Adam Torres and Olga Lysenko, Chief Experience Officer EVNE Developers, explore the Ukrainian and European digital landscape.   Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date information on book releases and tour schedule. Apply to be interviewed by Adam...

Chatbot landing pages are being used by many businesses to create engagement with potential and existing customers while driving revenue. Have you considered how chatbot landing pages can help your efforts?  In this episode,  Adam Torres and Steve Sunshine, VP Sales & Marketing at TruCHAT By TruVISIBILITY,  explore chatbot landing pages and what business owners should know to be successful using t...

Influencer marketing is a trend that is not going away anytime soon. In fact, it's become a pillar in the marketing plans of many businesses. In this episode,  Adam Torres and Joel Beckett, CEO and Founder at The Outloud Group, explore what it takes to create and implement a successful influencer marketing campaign.   Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to d...

Social engagement is becoming increasingly important for businesses worldwide. Have you considered the role it can play for you? In this episode,  Adam Torres and Chris Slade, Co-Founder and Director Of Marketing of Plexis, explore social engagement and what professionals should know.   Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date information on book releases...

Sales processes and marketing platforms are two key components of any successful business. Without one or the other, the business may always be kept back from reaching its full potential. In this episode,  Adam Torres and Richard Rothstein, CEO of Rothstein Consulting, explore the benefits of having great sales processes and marketing platforms in place.  Follow Adam on Instagram at https://www.in...

Instagram marketing strategies is always a hot topic. But despite the curiosity, how many of us know how to market on Instagram effectively? In this episode,  Adam Torres and Jenn Herman, Social Media Consultant and Founder of Jenn's Trends, explore Instagram marketing strategies and what business owners need to know.  Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to...

Life and business coaches who are not maximizing their social media presence may be missing out. Social media has become one of the key ways to attract new clients while retaining current ones. In this episode,  Adam Torres and Amy Airom, Founder of Capitalize Social Media, explore the benefits of a sound social media strategy for life and business coaches.  Follow Adam on Instagram at https://www...

Creating a purpose-led brand is the goal of many companies. But how many of us know exactly how to accomplish this? In this episode,  Adam Torres and Bryan Kimbell, Founder and Chief Strategist at Ethike Marketing, explore what it takes to create and grow a purpose-led brand.   Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date information on book releases and tour...

 New book alert! In this episode,  Adam Torres and David Lemley, President and Head of Brand Strategy of Retail Voodoo and Author of Beloved and Dominant Brands: The Brand Ecosystem that Drives Better-for-you Brands from One of Many to Category Prominence, explore David's book and how brands can use it to stand out from the competition.   Follow Adam on Instagram at https://www.instagram.com/askad...

Content marketing has become more important than ever for brands trying to reach their target market. But how many of us know how to scale our content marketing properly? In this episode,  Adam Torres and Laura Carr, Digital Marketing Strategist, explore current trends in content marketing.  Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date information on book rel...

Medical practices have unique marketing needs. A "one size fits all" approach is often not the best use of resources to get results. In this episode,  Adam Torres and Scott Allen, Co-Founder and Digital Marketing Consultant at Breakthrough Dental Marketing explore the unique challenges and opportunities for medical practices to use marketing effectively.   Follow Adam on Instagram at https://www.i...

Many people want to scale online businesses. Changing markets may also arise causing the need or opportunity to pivot. How many of us know how to scale and pivot correctly? In this episode,  Adam Torres and Alan Bush, VP of Strategy at Ignite Visibility, explore strategies for scaling online businesses.   Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date informati...

Company branding is important in this competitive marketplace. But how many of us know how to brand properly? In this episode,  Adam Torres and Martynas Fedotovas, Owner of Equity Nest, explore company branding and how it can mean the difference between success and failure. Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date information on book releases and tour sch...

LinkedIn is the leading online platform for professionals to connect. But have you considered using LinkedIn to generate new leads? In this episode,  Adam Torres and Sonny Sultani, Chief Growth Officer of 120/80, explore the power of LinkedIn and how it is helping professionals succeed. Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date information on book releases...