Mission Admissions

In this episode of Mission Admissions, host Jeremy Tiers chats with Lauren Findley about her first 120 days as a first-time Vice President of Enrollment Management.  Guest Name: Lauren Findley, Vice President of Enrollment Management, Texas Wesleyan University Guest Social: https://www.linkedin.com/in/lauren-findley-798ab787/ Guest Bio: Lauren Findley became the Vice President of Enrollment Manage...

Jeremy is joined by Hannah Downey, Social Media Strategist at the University of Wyoming, to discuss social media strategies that actually work in student recruitment, how to build buy-in and push boundaries, and more.  Key Takeaways Social media offers a real-time, two-way communication channel that traditional admissions methods often lack. Prospective students—especially Gen Z—use social platfor...

In this quick take episode, Jeremy offers practical advice for those who have leadership and management aspirations. He talks about what it means to lead, shares skills and traits that effective leaders possess, and he outlines things you can do now to better prepare and position yourself for future opportunities.  - - - - Connect With Our Host: Jeremy Tiers https://www.linkedin.com/in/jeremytiers...

In this episode of Mission Admissions , host Jeremy Tiers chats with McKenzie Sullivan from The University of Akron about their newly designed “College 101” and “College 102” campus visit sessions specifically for first-generation students and families. Guest Name: McKenzie Sullivan, Admissions Counselor, The University of Akron Guest Social: https://www.linkedin.com/in/mckenzie-sullivan-m-ed-3605...

Reece and Mickey Baines are back for their second conversation on the pod. In Episode 49 they discussed campus visits and college emails as Reece - a high school junior - was starting to develop his list of schools. With his junior year winding down, Reece and his dad Mickey share how they’ve narrowed down the list of schools Reece will apply to, and they offer more eye opening feedback about emai...

In this episode of Mission Admissions , host Jeremy Tiers chats with Bethanne Bialy, a former college admissions counselor turned high school college and career advisor. With firsthand experience on both sides of the desk, Bethanne gives a behind-the-scenes look at what it really takes to support high school students—and what college admissions teams can do to build stronger, more effective partne...

Jeremy Tiers sits down with Kyle Campbell, a higher ed marketing expert and sought-after speaker, to discuss the evolving role of college websites. Kyle shares insights into why traditional university websites are failing to engage Gen Z, the biggest mistakes institutions make with their content, and how colleges can reimagine their digital presence to drive conversions. If you're looking for acti...

Parents and guardians are the most influential external voices in a student’s college search. Yet, many colleges still struggle to engage them effectively. In episode 60 of the Mission Admissions podcast, Jeremy Tiers sits down with Derek Faasse from Capital University to discuss how their admissions team has transformed its approach to parent-specific engagement. From tailored communications to r...

In Episode 59 of the Mission Admissions podcast, host Jeremy Tiers sits down with Kelli Roberts to discuss her thoughts on work-life balance as a working mom and leader, emphasizing the importance of communication, asking for help, and managing your energy. Guest Name: Kelli Roberts, Director of Admission, Drury University Guest Social: https://www.linkedin.com/in/kelli-roberts-b2644b7b/ Guest Bio...

In this episode Jeremy discusses the increasing trend of transfer enrollment with his guest Ben Houston. They explore the challenges and opportunities within this population, the importance of utilizing data, and the need for a supportive environment when transfer students start their journey on a new campus. Guest Name: Ben Houston, Associate Director for Transfer Admissions, University of Indian...

In Episode 57 of the Mission Admissions podcast, host Jeremy Tiers sits down with John Azoni, a video storytelling expert and owner of Unveiled, to explore how colleges and universities can leverage video content to engage prospective students. From crafting student testimonials to creating scalable video systems, this episode dives into actionable strategies for enrollment marketers to harness th...

In this quick take episode, Jeremy shares some important advice that will help admissions teams and enrollment marketers increase their school’s yield. - - - - Connect With Our Host: Jeremy Tiers https://www.linkedin.com/in/jeremytiers/ https://twitter.com/CoachTiers About The Enrollify Podcast Network: Mission Admissions is a part of the Enrollify Podcast Network . If you like this podcast, chanc...

In this episode, Jeremy and Ken Anselment talk through a variety of common situations that many leaders face each year - including retaining staff, micromanaging, giving constructive criticism, and navigating the transition from being a colleague to being someone’s boss. They also unpack why so many leaders continue to deal with imposter syndrome. Guest Name: Ken Anselment, Vice President for Enro...

In this episode, newly elected 26 year old South Dakota State Senator Amber Hulse shares her thoughts on self awareness, gaining confidence, the importance of mindset and daily habits, as well as other things that have helped her grow and experience success as a young professional. Guest Name: Amber Hulse Guest Social: https://www.linkedin.com/in/amber-hulse/ Guest Bio: Amber Hulse is a rising lea...

In this episode, Jeremy and Dr. Matt McLendon from the University of Alabama talk about their new, state-of-the-art welcome center, and how the Crimson Tide works hard to create a memorable and immersive visit experience for prospective students and families. Guest Name: Dr. Matt McLendon, Associate Vice President and Executive Director of Enrollment Management at The University of Alabama Guest S...

In this episode, Jeremy sits down with higher ed middle manager Stephanie Dickerson to talk about a wide-range of leadership topics including empathy, developing your leadership style, accountability, self-care, and organization. Guest Name: Stephanie Dickerson, Associate Director of Admission, University of Louisville Guest Social: https://www.linkedin.com/in/stephanie-dickerson-m-a-a816779a/ Gue...

In this episode, Jeremy is joined by Chas Williams, Executive Director of Social Media for Clemson University. Chas talks about building out a content calendar, why student interns are essential - and what their interns help with - the importance of creativity and being able to pivot, quantity vs. quality, storytelling differently based on the platform, and more! Guests Name: Chas Williams, Execut...

In this episode, Jeremy talks with hospitality expert and former Vice President of Hospitality VIP Marketing and Lifestyle VIP Services for Caesars Entertainment,  Pasquale Romano Jr. They discuss the most underrated aspect of customer service, the role that empathy plays in relationship building, why a good employee experience is essential, the importance of constantly auditing the consumer exper...

I’m ending Season 3 with a unique and very insightful episode where I’m joined by Mickey Baines who works on the higher ed partner side, and his son Reece who is a high school junior. Their family recently drove up and down the east coast, visiting 12 college campuses. Hear some eye opening feedback and stories about the experiences they had, as well as how the college search process is going.  Gu...

This episode is the second of two where I’m joined by a rising star in Higher Ed. From a very young age Bertita Barrientos enjoyed helping others and being a leader. We talk about her path to the United States, how opportunities in college influenced her leadership style, how she ended up in college admissions, and the role that mentors have played in her growth. We also discuss the concept of wor...

Today’s episode is the first of two where I feature a rising star in Higher Ed. Hear stories about the unique journey that Ty Garricken took before landing in enrollment marketing. We also talk about where he gets his content ideas from, the importance of always having a clear call to action, dealing with failure, and more! Guest Name: Ty Garricken, Marketing Content Specialist, Ball State Univers...

In this episode, Jeremy talks with enrollment leader, Dr. Jay Jacobs. Their chat focuses on multiple aspects of professional development and management.  Timestamps: 04:29 - How Jay figured out that he wanted to be a Higher Ed leader  08:43 - What does professional development mean and whose responsibility is it 13:12 - A big reason why a lot of leaders don’t invest enough in their team 17:46 - Ha...

AI continues to be a hot topic in college admissions and enrollment marketing circles. On this episode, Lenell Hahn from Southeast Missouri State (SEMO) joins Jeremy to discuss how and why her admissions team is utilizing AI to help with different tasks, and she offers some thoughts on a few leadership topics.  Timestamps: 07:31 - How to figure out where AI can help  10:58 - The value of a chatbot...

On this episode, Mandy Green joins Jeremy to talk about how ‘Magic Time,’ templates, and utilizing a daily huddle will help you (and your team) achieve greater efficiency and effectiveness each week. Timestamps: 03:45 - Why most people struggle with time management 12:45 - The concept of “Magic Time”   17:41 - The value of templates  23:07 - Incorporating the “Daily Huddle” with your team Guest Na...

In this Bonus announcement, join Mallory, Chief Strategist of Enrollify, as she introduces the newly relaunched  Enrollify.org . This episode highlights the fresh features and content now available on the site, emphasizing Enrollify’s commitment to revolutionizing higher education. Learn about the variety of resources—from podcasts to ourses to webinars—that can help professionals make impactful c...