MichaelBrandvoldMarketing

Visit http://www. MichaelBrandvold.com Michael is flying solo this week as Jay had something come up at the last minute. Today Michael is preparing for his client Jason Becker's album release on December 7th. So, what should you be doing a week before your album is released? Here is a short checklist of things you can do so you are ready for everything to change and post online when your album is...

Episode 310, November 27, 2018. This week we are joined by Jeremy Asbrock the Ace Frehley Solo Band and the Gene Simmons Solo Band. Jeremy starts by sharing his very first KISS album, something that we think everyone will enjoy. We then talk about the KISS Kruise and performing with Ace Frehley, the Ace Frehley set list and working with Ace on the set list and rehearsals for the Kruise. We get Jer...

Episode 309, November 20, 2018. Tommy and Mark get the lowdown on the 2018 NJ KISS Expo from promoters Peter Arquette and Phil Dieli. Mark and Tommy also discuss the KISS Kruise, the fan allegations that Paul Stanley was lip syncing and Mark goes after the cess pool. Press requests please contact Michael Brandvold at www. MichaelBrandvold.com Since launching in 2013 Three Sides of the Coin has bee...

Visit http://www. MichaelBrandvold.com This week we tackle the topic of SEO, Search Engine Optimization. What is SEO and how is it different than SEM, Search Engine Marketing. What makes up good SEO. What is black hat SEO, what question should you ask a SEO company so you don't get scammed. What can happen if someone implements a bad SEO strategy. We are joined by Christopher Prouty from NineTwice...

Episode 308, November 13, 2018. Tommy is back from his first KISS Kruise and shares the good, the bad and the ugly. Would he go on the Kruise again? Was Paul Stanley lip syncing? How was the Ace Frehley show? Did Bruce Kulick blow everyone away again this year? Tommy tells it like it is. Press requests please contact Michael Brandvold at www. MichaelBrandvold.com Since launching in 2013 Three Side...

Episode 307, November 6, 2018. So many topics this week! Brand new KISS costumes. New tour dates for the End of the Road tour. Tickets prices, wow! VIP packages prices, wow! Vinnie Vincent putting a modified version of his makeup, really? Oh and a little commentary on Ace Frehley's Spaceman chart debut... why didn't all you blue kool aid drinkers buy this album? If you LOVE Ace Frehley, buy his al...

Visit http://www. MichaelBrandvold.com Do you have a marketing plan? I have a marketing plan! Do you really have one? A Playlist Is Not A Marketing Plan. A record label is not a marketing plan. A digital distributor is not a marketing plan. A Facebook page is not a marketing plan. Posting to social media is not a marketing plan. What IS a marketing plan? We will tell you what isn't and why it is s...

Episode 306, October 30, 2018. Three Sides on the Side this week as Mark and Tommy are getting ready for the KISS Kruise. Michael flies solo and is joined by Hunter Goatley and we really geek out on the very early days of KISS on the internet. Hunter started the KISS Army email list back in 1992 and the KISSserv website which was one of the very first websites every about KISS. Things were so diff...

Visit http://www. MichaelBrandvold.com Dave Lopez lead guitarist from the band Flipsyde joins us to share the band's story of being discovered and signed by Jimmy Iovine to Interscope Records. How one song got them discovered and signed. Looking back 13 years later Dave shares the ups and downs of being a major push on a major label. What advice he would give himself looking back at what happened...

Episode 305, October 23, 2018. Stick around to the end of the show this week as we check in with Jess Loud from Sixthman/KISS Kruise about the upcoming KISS Kruise... are there more Kruises in the future? We find out. Our primary topic this week is the comment Paul Stanley recently made about expanding the setlist on the End of the Road tour to 25 songs. Can the band pull of that many songs? What...

Visit http://www. MichaelBrandvold.com A couple weeks ago Spotify announced you would be able to upload your music directly to Spotify. This week it was announced Spotify is making a minority investment in the distribution service DistroKid and you would be able to upload your music to Spotify and distribute it to other platforms using DistroKid. This is BIG! Very few details are available at the...

Episode 304, October 16, 2018. This week we are joined by Johnny Gioeli from the band Hardline. Johnny talks with us about his first band Brunette being discover and managed by Bill Aucoin. He shares stories of working with Bill and what Bill was focused on and what his weakness was. Johnny talks about how Brunette evolved into Hardline and how Neal Schon from Journey ended up joining the band. Oh...

Visit http://www. MichaelBrandvold.com This week it is all about... BEWARE! There are lots of experts, lots of people who have figured IT out. People with guaranteed methods to get there faster. This week it is all about the old saying... if it's too good to be true, it is. There is no substitute for hard work and putting in the time and effort. Visit Hypebot for music business news and insights....

Episode 303, October 9, 2018. This week we take you track by track through the brand new Ace Frehley album Spaceman. All three of us have heard the album and we share with you our reviews. Some people might actually be shocked by what they hear! Press requests please contact Michael Brandvold at www. MichaelBrandvold.com Since launching in 2013 Three Sides of the Coin has been viewed or listened t...

Visit http://www. MichaelBrandvold.com Kevin Brown from GigRev joins us this week to talk about their white label solution for building a mobile fan club that easily allows bands to monetize their fans online. With a fan community mobile and desktop platform, you can connect with your fans like nowhere else and generate income from your biggest fans. GigRev is the one-stop-shop for your superfans...

Episode 302, October 2, 2018. This week talk about the official announcement of the end of KISS. The End of the Road tour. It was announced on America's Got Talent with a lip synced performance. So much to discuss... was this the best way to announce it? Were you sad when it was finally confirmed? What about lip syncing, did that upset you? What about all the unanswered questions since they didn't...

Visit http://www. MichaelBrandvold.com This week we are joined by Stacey Bedford, newly named CEO of Bandzoogle. Bandzoogle is an online platform which provides tools for musicians to build a professional website, promote their music, and sell direct-to-fan for a flat monthly fee. It includes a built-in store, mailing list tools, reporting and integration with social networks and services, includi...

Episode 301, September 25, 2018. Petey Mongelli the Spooky Empire promoter joins us to talk about booking and working with Vinnie Vincent at Spooky Empire last April. First thing Petey does is clear the air if Three Sides of the Coin strong armed our way into attending the event... guess what, we didn't! We ask Petey if he would ever work with Vinnie ever again. Petey also talks about the upcoming...

Visit http://www. MichaelBrandvold.com Bruce Houghton from Hypebot sits down with us this week and the first thing we discuss is the just announced news from Spotify that artists will be able to upload their own music directly to the service. What does this mean? What about Soundcloud? What about Apple and other services? Is this a game changer? Visit Hypebot for music business news and insights....

Episode 300, September 18, 2018. This week we look back at recording 300 episodes of Three Sides of the Coin... how this all got started and why each of us do this every week. Plus, we share MANY videos from listeners and past guests with their 300th episode messages. Press requests please contact Michael Brandvold at www. MichaelBrandvold.com Since launching in 2013 Three Sides of the Coin has be...

Episode 299, September 11, 2018. Jay Gilbert joins us to talk about photographing Ace Frehley for his new album Spaceman. Jay discusses getting the phone call to be the photographer, planning the photo session, in the studio with Ace, how the photos are a deliberate reference to Ace in 1978. Great stories!! We experienced more technical issues with this episode than ever before. After 299 shows yo...

Visit http://www. MichaelBrandvold.com We are joined by Taylor Blasko, Label Development from INgrooves. Taylor discusses what makes INgrooves different from other distributors. What is important when pitching your music. Why you need to be on streaming services... and so much more! Visit www.ingrooves.com Visit Hypebot for music business news and insights. www. Hypebot.com If you like the podcast...

Episode 298, September 4, 2018. It is has been reported that the next KISS tour will begin in January 2019 and last for three years. We ask the question... what does KISS need to do to hype this next tour? If this tour wants to approach the excitement levels of the reunion tour what needs to happen? To get the general public excited what can KISS do? New costumes? New stage? New setlist? Support a...

Visit http://www. MichaelBrandvold.com This week we discuss free help. Everyone at one point or another has used free help. Often it is your only option for help. But, you need understand the issues that go along with free help. Don't end up in the situation that you urgently need to update your website, but the fan who offered to run your website for free can't be found and isn't responding to an...

August 1998 Gene Simmons left me this message. During my conversation with Gene he said something that still sticks with me today... he can only open a door for me. He can't make any promises about what is on the other side of the door. I have to decide if I want to walk through the door. I took the chance, walked through the door and changed my life. By October 1998 I had left my full time job in...