MichaelBrandvoldMarketing
MichaelBrandvoldMarketing
Michael Brandvold is a freelance music marketing consultant based in Northern California. Having launched Michael Brandvold Marketing to leverage his years of experience to provide digital strategy to large and small clients in the areas of online & social marketing as well as e-commerce and fan acquisition and retention. Gene Simmons of KISS first tapped Michael's skills as a pioneering online marketing strategist to launch and manage all aspects of Kissonline.com's multi-million dollar enterprise, including their ground-breaking VIP ticket program. Michael has also managed the online efforts...
Author
MichaelBrandvoldMarketing
Category
Podcast website
Latest episode
Jan 16, 2022
Where to listen?
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Episodes
384 Protecting Your Intellectual Property, How to Track Down Internet Pirates 26.09.2019 59:15
Visit http://www. MichaelBrandvold.com. A wealth of valuable information this week. We are joined by Jason Tucker from Intellectual Property HQ. They are experts in global IP management and campaign focused enforcement. They are one of the largest managers of registered copyrights in the world. We discuss why you should register your work. We discuss how you can register your work without using a...
352 Put On Your Cowboy Hat, We are Joined by Grammy Nominated and KISS fan Country Star Rick Monroe 22.09.2019 1:36:14
Episode 352, September 24, 2019. Yee-haw! This episode we pull out our cowboy hats and cowboy boots and talk with Grammy-nominated country music star AND KISS fan Rick Monroe. Country music and KISS? Yes, it works well together. We also throw in some music industry discussion. Forget the haters, we won! Listen to Three Sides of the Coin Radio at www. ThreeSidesoftheCoinRadio.com Every Sunday at 8p...
383 Protect Yourself Don't Allow Your Manager to Have Sole Access to Your Distribution Account 19.09.2019 28:43
Visit http://www. MichaelBrandvold.com. We are going to say it AGAIN! Get control and access to everything related to your career... today! We share a real story of a musician's ex-manager who deleted their CD Baby account and all worldwide distribution for their most recent album. This happened because the manager created the account and didn't give the artist access. We share the story of a band...
351 Did Ace Frehley and Peter Criss Save KISS By Not Being in the Band? 16.09.2019 1:28:09
Episode 351, September 17, 2019. What events or moments in Kisstory saved KISS? You can't mention Vinnie Vincent! The release of Alive!, the success of Beth, release of Creatures of the Night, taking off the makeup, putting the makeup back on? How about this... Ace Frehley and Peter Criss not being in the band saved the band? Would KISS exist today if Ace and Peter never left? Could they have surv...
382 We Read and Dissect a Spotify Playlist Promotion Pitch Letter 12.09.2019 36:43
Visit http://www. MichaelBrandvold.com. Spotify playlist promotion offers, we see them all the time, maybe you do as well. These are becoming as frequent as website SEO offers. In this episode we read the actually Spotify playlist promotion proposal, dissect it and point out various red flags. Music Biz Weekly podcast listeners can go to http://www. Bandzoogle.com to try it free for 30 days, and u...
350 Ron Albanese and Conversations With Phantoms Book (Kiss Meets The Phantom) 08.09.2019 2:11:00
Episode 350, September 10, 2019. Ron Albanese joins us this week to reveal and discuss the upcoming book Conversations With Phantoms: Interviews About The 1978 TV Movie, Kiss Meets The Phantom of The Park. We debut the exclusive trailer for the book. Plus we talk about Smashes, Thrashes and Hits, Paul Stanley solo, Twisted Sister and more. Visit: https://www.facebook.com/pg/Conversations-With-Phan...
381 Stuart Epps Has Worked with Elton John, Led Zeppelin, Bill Wyman, Paul Rogers and More! 05.09.2019 55:35
Visit http://www. MichaelBrandvold.com. Stuart Epps has toured America with Elton John, produced and engineered records for Led Zeppelin, Elton John, Bill Wyman and Paul Rodgers and is now focusing on the Next Generation of up-and-coming artists. Stuart shares his stories along with great insight and advice to recording, the roles of a producer and engineer and so much more! Epps Music Productions...
349 Vintage KISS Photos, Marc Scallatino Reveals What Happened to this KISS Photo Book 01.09.2019 2:19:43
Episode 349, September 3, 2019. Marc Scallatino joins us this week to reveal what happened with his photo book Vintage KISS Photos. Marc discusses what he would do different, the lessons he learned in releasing an unauthorized KISS book. He discusses the lawyers, the cease and desist letters, the deposition... everything is revealed. Forget the haters, we won! Listen to Three Sides of the Coin Rad...
380 BeatChain, Bringing All the Tools and Data Musicians Need Into One App. 29.08.2019 44:46
Visit http://www. MichaelBrandvold.com. We are joined this week by Ben Mendoza, CEO of BeatChain. BeatChain brings all the tools and data musicians need into one app. With the right tools and guidance, you can build a supportive fanbase, who get everything direct from you: your tracks, content, tickets and merchandise. Beatchain was founded to bring all those tools together into one app, and give...
348 Are You a REAL KISS Fan? We Discuss the Definition of a KISS Fan. 25.08.2019 1:15:01
Episode 348, August 27, 2019. Are you a REAL KISS fan? Have you been told you aren't a REAL KISS fan? This week we discuss petty issue some fans have with other fans... wanting to define who is a better fan, who is a REAL fan. Just to be clear... everyone who likes KISS, for whatever reason and whatever eras, is a REAL fan. No one fan is any more REAL or important than any other fan. Forget the ha...
379 Apple Music for Artists and Spotify for Artists, We Look at Both 22.08.2019 37:59
Visit http://www. MichaelBrandvold.com. Apple Music for Artists is now out of beta and open to everyone. This week we look at both Apple Music for Artists and Spotify for Artists. Why you need too using. How to use them. How to signup. Jay wrote this article for Hypebot, Apple Music For Artists vs. Spotify For Artists: A Side By Side Comparison. https://www.hypebot.com/hypebot/2019/08/apple-music-...
347 When Hummingbirds Attack! And... a Creatures of the Night Tour What If. 19.08.2019 1:18:27
Episode 347, August 20, 2019. We start with a short discussion on the Vinnie Vincent Birthday Bash which leads into a Creatures of the Night discussion which leads to playing a what if game... what if we changed something during the Creatures era, would it have helped the tour. And... one of the funniest moments ever on Three Sides... Lisa gets attacked by a Hummingbird. Or at least she thinks she...
378 Facebook Video vs. YouTube Video How to Release Your Music Video to Both Channels 16.08.2019 31:41
Visit http://www. MichaelBrandvold.com. One of the most common questions we get asked by clients and even non-clients is... I have a new music should I release it to both YouTube and Facebook? This week we discuss why you should release your video to both YouTube and Facebook and what are a couple different plans for how to release your music video. Music Biz Weekly podcast listeners can go to htt...
346 Our Thoughts on The KISS End of the Road Tour So Far 11.08.2019 1:47:15
Episode 346, August 13, 2019. The lovely Lisa is back this week and shows us her brand new tattoo! With the next leg of the US End of the Road tour underway we look back at the tour and everything around the tour. What do we like, what don't we like, what is missing? Forget the haters, we won! Listen to Three Sides of the Coin Radio at www. ThreeSidesoftheCoinRadio.com Every Sunday at 8pm PT Three...
377 Why You Need to Double Check that your Distributor Successfully Uploaded Your Music 08.08.2019 34:05
Visit http://www. MichaelBrandvold.com. Jay and Michael share some real world experience as to why you need to double check your distributor every time you release music. Music Biz Weekly podcast listeners can go to http://www. Bandzoogle.com to try it free for 30 days, and use the promo code “musicbizweekly” to get 15% off the first year of any subscription Visit Hypebot for music business news a...
345 Nick from Rock City Music Talks About Booking Bruce Kulick and Vinnie Vincent 04.08.2019 1:38:51
Episode 345, August 6, 2019. Nick from Rock City Music joins us to talk about his upcoming meet and greet and in-store performance by Bruce Kulick. Nick also discusses his attempt to book Vinnie Vincent for the same sort of event. And of course when a bunch of KISS fans get together we end up discussing the hottest band in the world... KISS! For info on Bruce's appearance: https://www.facebook.com...
376 We Answer Your Questions About Pressing Vinyl with Tony van Veen from the DIY Media Group 01.08.2019 54:45
Visit http://www. MichaelBrandvold.com. Tony van Veen the CEO of DIY Media joins us this week. DIY Media is home to such leading brands as BookBaby, Disc Makers, and Merchly, which service tens of thousands of authors, artists, and other rights holders every year in the fast growing fields of book self-publishing, physical media manufacturing, and custom garment printing. Tony answers many questio...
344 Kevin Russell from 707 Shares Stories About Casablanca, Peter Criss, Vinnie Vincent, Ace Frehley 28.07.2019 2:14:50
Episode 344, July 30, 2019. Kevin Russell from the band 707 joins us this week and boy does he have the stories about the music business and many other artists. Kevin talks about getting signed to Casablanca Records, touring with REO Speedwagon, moving to a new record label Boardwalk Records, Tod Howarth joining the band, Ace Frehley rewriting their song Megaforce, having Peter Criss call him to a...
375 The Feature.FM Marketing Toolbox 25.07.2019 42:39
Visit http://www. MichaelBrandvold.com. We are joined by Michael Sherman Director of Business Development at feature.fm. Feature.fm builds smart marketing, advertising, and analytics tools for the music industry, making it easy for artists and labels to promote their music to the right audience. Feature.fm's self-serve ad platform allows you to advertise your music to your target audience through...
343 Ace Frehley Sits Down for a Q&A with Tommy Sommers 22.07.2019 59:14
Episode 343, July 23, 2019. Tommy Sommers sat down with original spaceman and lead guitarist of KISS Ace Frehley for an intimate Q&A event presented by FAN HQ. Forget the haters, we won! Listen to Three Sides of the Coin Radio at www. ThreeSidesoftheCoinRadio.com Every Sunday at 8pm PT Three Sides of the Coin brings you two hours of KISS radio! Three Sides of the Coin Radio is on the Monsters of R...
374 Tactics for strategically setting up a release with Guest Amber Horsburgh 22.07.2019 38:02
Visit http://www. MichaelBrandvold.com. This week we talk with AMBER HORSBURGH about strategically setting up a release by reviewing tactics in her two amazing resources: Amber Horsburgh's Music Marketers Toolbox - https://docs.google.com/spreadsheets/d/1F4JZvd_jVFizL05UNie2y_NF_DX-f9i_Rx5_0FBQ79A/edit#gid=1559339104 Deep Cuts 'Bases Get Aces' Music Marketing Checklist - https://docs.google.com/sp...
342 A KISS Biopic, What Do We Think a KISS Movie Would Be About 14.07.2019 1:38:39
Episode 342, July 16, 2019. Brynn Arens from Flipp and Izzy join us this week. They join us in discussing a KISS biopic; what do we think should be covered in a movie. What eras should be included? Will Ace Frehley and Peter Criss be involved? Is it possible to cover the band's entire history in one film? Pick up a copy of FLIPP The Best of the Worst of Flipp. http://empmerch.com/product/the-best-...
373 Attorney Chris Castle Talks About What is Happening at Pledgemusic 11.07.2019 58:42
Visit http://www. MichaelBrandvold.com. Attorney Chris Castle sits down with us to talk about what is happening at Pledgemusic. Chris gives us his insight into when this started, why it may have happened, what could happen, we talk bankruptcy and administration. We ask Chris what should artists and fans do right now. While we still wait for Pledgemusic to inform all of us what is happening we hope...
341 Brand New Gene Simmons Full Interview with Record Collector Magazine 08.07.2019 46:03
Episode 341, July 9, 2019. This week’s edition of Three Sides Of The Coin features an interview with The Demon himself, Kiss bassist/vocalist Gene Simmons, in conversation with British rock writer (Record Collector magazine) and musician Rich Davenport. Simmons discusses what Kiss have in store for fans once the current End Of The Road tour concludes, revealing that the band have unreleased materi...
372 Our Favorite Tools... Canva, Wave Video, Linkfire, Linktree, Fiverr and Appsumo 05.07.2019 42:39
Visit http://www. MichaelBrandvold.com. This week Michael and Jay talk about some of their favorite and most used tools, including: Appsumo, Fiverr, Canva, Wave Video, Linkfire and Linktree. Music Biz Weekly podcast listeners can go to http://www. Bandzoogle.com to try it free for 30 days, and use the promo code “musicbizweekly” to get 15% off the first year of any subscription Visit Hypebot for m...
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