MichaelBrandvoldMarketing

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Michael Brandvold is a freelance music marketing consultant based in Northern California. Having launched Michael Brandvold Marketing to leverage his years of experience to provide digital strategy to large and small clients in the areas of online & social marketing as well as e-commerce and fan acquisition and retention. Gene Simmons of KISS first tapped Michael's skills as a pioneering online marketing strategist to launch and manage all aspects of Kissonline.com's multi-million dollar enterprise, including their ground-breaking VIP ticket program. Michael has also managed the online efforts...

Author

MichaelBrandvoldMarketing

Episodes

396 Tour Press with Anne Leighton 26.12.2019 42:28

Visit http://www. MichaelBrandvold.com. We are joined by Anne Leighton from Anne Leighton Music Services to discuss tour press. How is tour press different then album release press? What can you do to get your own tour press? What can you do to make the job of a tour publicist easier? What to do when a venue doesn't respond? Are posters and flyers still important? Visit: http://www. AnneLeighton.c...

365 David Lee Roth to Open KISS End of the Road Tour and We Love It! 22.12.2019 1:42:58

Episode 365, December 24, 2019. HUGE NEWS! David Lee Roth added as the support act for the End Of The Road tour in 2020! HOLY CRAP! This is so cool! We are so excited about this news. Mark Cicchini also shares his review of Ace Frehley's last show of 2019 in Detroit. Merry Christmas and Happy Holidays! Forget the haters, we won! Press requests please contact Michael Brandvold at www.michaelbrandvo...

395 Audiomack, the Streaming Platform you Should Investigate 19.12.2019 36:31

Visit http://www. MichaelBrandvold.com. We are joined by Charles Kaplan, Director of Product Management and Growth at Audiomack. Audiomack is a FREE, limitless music sharing and discovery platform for artists, tastemakers, labels, and fans. Think of Spotify mashed up with Soundcloud. Visit http://www. Audiomack.com Visit Hypebot for music business news and insights. www. Hypebot.com Visit Bandsint...

364 Small Ace and His Alien Friend 16.12.2019 1:57:31

Episode 364, December 17, 2019. Peter Arquette is back this week and shares his stories about assisting Ken Sharp with the many interviews that were done for Kisstory. Including a story about Ace Frehley and his nickname while on tour... Small Ace. Forget the haters, we won! Press requests please contact Michael Brandvold at www.michaelbrandvold.com Since launching in 2012 Three Sides of the Coin...

394 A Musicians Guide on How to Use Twitch, the Live Video Streaming Platform 12.12.2019 58:07

Visit http://www. MichaelBrandvold.com. We are joined by author Karen Allen to discuss her book Twitch For Musicians. Even though Twitch is a livestream platform primarily for gamers, indie musicians are building real fanbases and making enough money for this to be a solid side hustle or even a full-time job. Artists on Twitch are supportive of each other. Viewers are looking for fun, new talent t...

363 Our Three Goto Albums from KISS, Cheap Trick, Alice Cooper, Ted Nugent, ELO and more! 08.12.2019 1:40:31

Episode 363, December 10, 2019. This week we look at our three goto albums from.... KISS, Alice Cooper, Cheap Trick, Ted Nugent, Elton John, Billy Joel, Montrose, Styx, Motley Crue, ELO, Queen, Rush, Van Halen, Ozzy, AC/DC, Garbage, Megadeth, Black Sabbath, Angels & Airwaves, Led Zeppelin, The Beatles, Jethro Tull and Lillian Axe. Forget the haters, we won! Press requests please contact Michael Br...

393 Digital Promotions Group Talks About How Playlist Pitching Works 05.12.2019 45:10

Visit http://www. MichaelBrandvold.com. Andrea Young, Partner, at Digital Promotions Group sits down with us to discuss how playlist pitching works. What you need to know if you are going to hire someone to pitch your music to playlists. DPG Worldwide is a full service artist development and label services company with staff in LA, New York and Aspen. DPG Worldwide specializes in online marketing...

362 Alice Cooper Sits Down With Three Sides of The Coin On The Side 05.12.2019 26:22

Episode 362, December 6, 2019. In this special Three Sides on the Side episode Tommy Sommers sits down with the legendary Alice Cooper. Forget the haters, we won! Press requests please contact Michael Brandvold at www.michaelbrandvold.com Since launching in 2012 Three Sides of the Coin has been viewed or listened to over 5,000,000 times. Three Sides of the Coin has been joined by special guests in...

361 Izzy Presley Joins Us for a Hit and Run and He Ends Up Reading His Last Will and Testament 01.12.2019 2:24:35

Episode 361, December 3, 2019. Izzy Presley is back and joins Tommy and Michael for a hit and run episode where we all answer YOUR questions. At some point Izzy reads us his last will and testament and we learn what Izzy is leaving Three Sides of the Coin. Forget the haters, we won! Press requests please contact Michael Brandvold at www.michaelbrandvold.com Since launching in 2012 Three Sides of t...

360 There Is No Magic, What Is Going On With The Book MAGIC - KISS Kronicles 1973 to 1983? 24.11.2019 2:07:13

Episode 360, November 26, 2019. This week we look back at why we pulled episode 130, our interview with Ros Radley from 2015. Then we look at what has happened in the 4.5 years since that interview. What is going on with MAGIC - KISS Kronicles 1973 to 1983? Do we think the book will eventually get released? What are some of the red flags we have? We are joined by author Tom Shannon who adds his co...

392 Do Not Pay for Playlist Placement! Work Hard Playlist Hard Author Mike Warner Joins Us 21.11.2019 47:29

Visit http://www. MichaelBrandvold.com. Mike Warner author of the book Work Hard Playlist Hard joins us to discuss streaming playlists. In his book Mike sets the record straight what playlists really can do for artists' careers. You will learn how to customize your artist profiles on popular streaming services; build a playlist and grow its following; pitch to independent curators; grow your netwo...

359 What About Bob (Kulick)?359 17.11.2019 2:01:04

Episode 359, November 19, 2019. What about Bob Kulick? What is going on with Grammy Bob? We ask a lot of questions, we have a lot of opinions and we research and attempt to fact check his claims... did Bob Kulick actually win a Grammy? It might surprise you to learn what we found out. We read Bob's recent Facebook and comment on the interview he did with That Metal Voice. What is going on between...

391 If You Don't Include a Link in Your Promotional Posts You Need Help with Your Online Strategy 14.11.2019 24:33

Visit http://www. MichaelBrandvold.com. If you don't include a link in your promotional messages/posts you need help with your online strategy. Never make your fans have to search the internet for a link to buy your music, buy tickets, buy your merchandise... give them the link in the post. Assuming your fans know where to buy is wrong! Music Biz Weekly podcast listeners can go to http://www. Band...

358 Greg Prato Author of Take It Off KISS Truly Unmasked 10.11.2019 2:09:28

Episode 358, November 12, 2019. Author Greg Prato joins to discuss his new book Take It Off KISS Truly Unmasked. While the majority of KISS books are focused on the glitz and glamour of the iconic makeup era, the non-makeup years are ripe to be explored in book form, and Take It Off does just that, zeroing in on the eleven albums KISS issued during this period – including such gold- and platinum-c...

390 Ryan Star from Stationhead Discusses How You Can Create Your Own Radio Station 07.11.2019 47:48

Visit http://www. MichaelBrandvold.com. This week we discuss a very exciting new app which we think has a lot of potential... Stationhead. Ryan Star the Co-founder and CEO talks about what makes Stationhead different from other internet radio. How artists can use Stationhead to promote their releases on services such as Apple Music and Spotify. How Stationhead can actually help you increase your s...

389 If You Don't Care Enough, Hire Someone that Does Care. 31.10.2019 41:16

Visit http://www. MichaelBrandvold.com. With the fires and power outages in CA we weren't sure if we would be able to record this week. Thankfully we are safe and all power has been restored so we sat down and hit record... this week we talk about caring. Caring about your career. Caring about how you are perceived. Caring about your professionalism. Yeah, you've heard it all before and are thinki...

357 The Team from Gene Simmons MoneyBag Sodas Joins Us This Week to Talk About Pop 27.10.2019 1:32:33

Episode 357, October 29, 2019. We are joined by the entire team from Gene Simmons MoneyBag Sodas. We discuss Gene Simmons' involvement in creating the sodas, how the deal to produce the sodas happened. Visit - http://www.genesimmonsmoneybag.com for more information and to order your sodas. Forget the haters, we won! Listen to Three Sides of the Coin Radio at www. ThreeSidesoftheCoinRadio.com Every...

388 What You Need to Know About the Music Modernization Act and the CASE Act 24.10.2019 57:24

Visit http://www. MichaelBrandvold.com. This week Rachel Stilwell from Stilwell Law joins us to explain everything you need know about the Music Modernization Act and the Copyright Alternative in Small-Claims Enforcement Act. How do they benefit you? What do you need to do? Will you make more money? Rachel's law practice focuses on entertainment, intellectual property, licensing, and commercial tr...

356 Steven Roth Talks The Business of Record Labels and Book Publishing 19.10.2019 1:44:45

Episode 356, October 22, 2019. Steven Roth from Quarto Publishing joins us this week. Quarto is releasing the book Take It Off all about KISS with no makeup. But, before we talking about the book and book publishing Steven talks about his years working for record labels such as CBS Records and Sony. We have very interesting discussion about record label promotion and so much more. Steven then disc...

387 Generate Your Own Heat, Be Genuine and Learn to Say No 17.10.2019 30:38

Visit http://www. MichaelBrandvold.com. Why aren't you getting all the opportunities? Maybe because you don't have heat. Maybe because you are too focused on chasing trends, chasing other artists. Maybe it's because you aren't being genuine. It's time for you to learn how to say no. Music Biz Weekly podcast listeners can go to http://www. Bandzoogle.com to try it free for 30 days, and use the prom...

355 Kiko Riojas from the KISS Lounge Shares Some Amazing KISS Stories and Collectibles 13.10.2019 1:32:43

Episode 355, October 15, 2019. KISS LOUNGE was founded on June 13, 2003 after a great effort and dedication to collect memorabilia from the best rock group "glam" on the planet: KISS. KIKO RIOJAS finally and with much effort undertook the task of dedicating to this extraordinary band a unique place in its kind. KISS LOUNGE is not only the only bar-museum dedicated to KISS in the world, but also, i...

386 Launching Your Own Streaming Service Using Waterfall by Neal Morse 10.10.2019 41:05

Visit http://www. MichaelBrandvold.com. The legendary Neal Morse joins us this week to talk about Waterfall Streaming. Waterfall is a new platform that allow you to create your own subscription streaming service. The artist makes 85% of the monthly subscription fee, which you set to whatever you like. With Waterfall you can make your catalog of music, demos and more available to your fans and you...

354 Sketches of the Elder Tour Stage and How the Creatures Stage Came Out of the Elder Tour 06.10.2019 1:56:32

Episode 354, October 8, 2019. Our heads exploded with what we saw and learned this week. We are joined by Mark Ravitz who discusses building the very first logo. Goes on to talk about the Destroyer stage that he designed and we warp it up talking about his designs for the Elder tour. We have the sketches for the Elder tour. How about Eric Carr's design suggestion for the Elder stage which ultimate...

385 Narada Michael Walden One of Billboard Magazines Top 10 Producer's of All Time 03.10.2019 50:36

Visit http://www. MichaelBrandvold.com. Producer and musician Narada Michael Walden joins us this week. Producing Hits for Artists as diverse as Aretha Franklin (including the platinum “Freeway of Love.”), Steve Winwood, Ray Charles, Wynonna Judd, Whitney Houston, George Michael, Mariah Carey, Barbara Streisand, Lionel Ritchie, Lisa Fischer, Stevie Wonder, Tom Jones, Jeff Beck and The Temptations,...

353 Jon Zazula from Megaforce Records Talks About Signing Ace Frehley 29.09.2019 1:18:15

Episode 353, October 1, 2019. The legendary Jonny Z joins us to talk KISS, Ace Frehley and heavy metal! Among the bands we discuss: Metallica, Anthrax, Testament, Ace Frehley, King’s X, T.T. Quick, Ministry, NIN, Pantera, Vio-lence, Poison and White Zombie. Fun little Ace tidbit that Jonny Z shared with us... he has never told anyone this before, including Ace... after Ace opened for Iron Maiden a...