Scott Wisniewski and Jonny McMullen
MedSpa Money Matters
MedSpa Money Matters is your go-to resource for mastering the financial side of MedSpa ownership. Hosted by Scott Wisniewski and Jonny McMullen, this podcast is designed to bring clarity to your finances so you can focus on growing your business. From financial planning, bookkeeping and taxes to fractional CFO services, Scott and Jonny provide expert insights to help you navigate the unique challenges of running a MedSpa. Whether you want to improve profitability or simply make sense of your numbers, this podcast offers the education and guidance you need to succeed. Join the conversation and...
Author
Scott Wisniewski and Jonny McMullen
Category
Podcast website
Latest episode
Jul 9, 2026
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Episodes
Giving Active Managers the Benefit of the Doubt 09.07.2026 26:41
Active management has always been marketed around the promise of expertise: smarter research, better timing, and the ability to avoid the market's biggest mistakes. And to be fair, there are some reasonable arguments for why certain managers, in certain markets, might add value. But when you move past the sales pitch and look at what investors actually experienced over time, the story gets much ha...
From Profitable Practice to Lasting Wealth: What to Do With Extra Cash 02.07.2026 27:12
Once a MedSpa owner reaches a point where the basics are handled, the next financial decisions usually become less obvious. At that stage, the question is not just how much to save, but where extra cash actually has the most value. In this episode, we're looking at how MedSpa owners can think through surplus cash in a practical way, balancing investment growth, business risk, liquidity, debt, and...
Ep 71: Social Security, S Corps, and the Payroll Tax Tradeoff 25.06.2026 21:36
Social Security is one of those topics most people know matters, but few people know exactly how to plan around it. For some, it feels like a promise they've built their retirement around; for others, it feels like a system they're being forced to fund without much confidence in what they'll receive back. And for business owners and high-income 1099 earners, the conversation gets even more compli...
Ep 70: SpaceX and the Index Dilemma 18.06.2026 23:16
Index funds are often presented as the simple, neutral way to invest: buy the market, keep costs low, and stay diversified. But every index has rules, and those rules determine what investors actually own. With several massive private companies potentially entering public markets, those rules are becoming more important than ever. In this episode, we're looking at what happens when "passive inves...
Ep 69: The Evolution of MedSpa Marketing: What's Working Now and What Doesn't 11.06.2026 19:34
If you've been in the aesthetics industry for any length of time, you've probably noticed that the marketing playbook seems to change every few years. Strategies that once generated endless leads suddenly stop working, while entirely new opportunities emerge seemingly overnight. In today's episode, we're talking about how MedSpa marketing has evolved over the last two decades, where the industry...
Ep 68: How Much Money Do You Actually Need to Start a MedSpa? 04.06.2026 22:34
Starting a MedSpa is one of those businesses that looks much simpler from the outside than it actually is. People see the treatments, the branding, the aesthetic side of it, but what they often don't see is the amount of capital, planning, and financial pressure that exists before the business ever becomes consistently profitable. And one of the most common questions we get from people looking to...
Ep 67: I Have $5 Million… So How Much Can I Actually Spend? 28.05.2026 16:35
Most people think retirement is just about hitting a certain portfolio number. But what often gets overlooked is what that number actually translates to in real-life spending power over time. In this episode, we break down the hidden friction between investment returns, taxes, inflation, and lifestyle — and why "living off the return" is far more complicated than it sounds. You can find show notes...
Ep 66: Navigating Inherited Wealth 21.05.2026 22:55
There's a major financial shift quietly unfolding right now that's likely going to impact millions of families over the next couple decades. And while most people think of inheritance as purely a financial event, the reality is that it touches emotions, relationships, planning, taxes, and even personal identity in ways that often go completely unspoken. Today we want to explore some of the convers...
Ep 65: How Often Should You Check on Your Investment Returns? 14.05.2026 12:16
How often should you log into your investment account? Daily? Weekly? Monthly? What if I told you that checking too often can actually make you feel worse — even when your investments are doing exactly what they're supposed to do? Today we're talking about something almost nobody discusses in investing: the psychology of monitoring wealth. You can find show notes, resources, and more at: https:/...
Ep 64: The Biggest Threat to Your Portfolio Isn't the Market 07.05.2026 9:14
What if the biggest risk to your investments isn't the market—but something much closer to home? Today, we're diving into a factor that quietly changes over time, yet has a massive impact on how financial decisions get made. It's not something most investors plan for, and it doesn't show up on any statement. But under the wrong conditions, it can completely alter the trajectory of decades of work...
Ep 63: The 4 Most Brutal Financial Mistakes We've Seen 30.04.2026 16:40
In nearly 15 years of working with clients, four financial mistakes stand out above the rest that we want to talk about today. What most people don't realize is that it doesn't take years of poor decisions to cause serious damage—it can take just one mistake on a single day to unravel thousands of disciplined ones. That's an unsettling reality. You can find show notes, resources, and more at: ht...
Ep 62: Why You SHOULD Live Paycheck to Paycheck 23.04.2026 18:35
If you hear the phrase "living paycheck to paycheck," you probably associate it with stress, scarcity, and survival. It's the image of someone barely getting by, timing bills to deposits, hoping nothing unexpected hits. But there's another version of that concept — and it's one of the most effective ways to run your financial life if it's done intentionally. Not out of necessity, but of design....
Ep 61: Cheating Without Another Person: The Truth About Financial Infidelity 16.04.2026 18:45
Financial infidelity is one of those things that most people don't even realize they need to be thinking about. It doesn't usually show up in obvious or dramatic ways, and because of that, it often goes unnoticed for far longer than it should. On the surface, everything can look completely normal—bills are getting paid, life is moving forward—but underneath, there can be a very different story dev...
Ep 60: Building a MedSpa That Works Even When It's Slow 09.04.2026 13:22
If you own a MedSpa, you've probably felt it already. Over the last 4–6 months, things have shifted. Schedules that used to stay full are a little more inconsistent. People are spacing appointments out. You're working a little harder for the same revenue. And you're starting to wonder: "Is this just a slow stretch… or is something changing?" So today, we'll be discussing the topic of a lull in you...
Ep 59: What Story Does Your Data Tell? 02.04.2026 11:19
Before we ever talk about strategies, tax savings, or investments… there's a conversation that matters more than anything else. It's the first conversation we have with a prospect. We call it a discovery call. Because what we're really doing… is building a full picture of someone's life—and in this case, their MedSpa. So on today's episode, we're going to talk about that process and make some para...
Ep 58: Don't Ignore This Episode — The IRS May Owe You Money Right Now 26.03.2026 18:25
What if we told you there's potentially money sitting in an IRS account with your name on it — money you already paid and completely moved on from, or a liability that is still haunting you today? A federal court ruling that has mostly flown under the radar has opened the door for millions of Americans to reclaim penalties and interest they never should have been charged in the first place. We're...
Ep 57: The Vanguard Illusion 19.03.2026 14:18
For decades, Vanguard has been synonymous with smart investing. Low fees, simple portfolios, and broad diversification have become the foundation of how millions of people build wealth. But sometimes the most widely accepted ideas deserve a closer look. Today we're exploring whether the simplicity that made Vanguard famous may also hide a subtle limitation many investors never notice. You can find...
Ep 56: March 15th Is the New April 15th 12.03.2026 18:50
We're coming up quickly on the March 15th deadline for S corporations and partnerships — and for many 1099 earners, this date doesn't carry the same simplicity it once did. What used to feel like a routine extension opportunity has evolved into something far more strategic. The decisions made — or not made — by this deadline can have ripple effects well beyond just filing paperwork. Today, we want...
Ep 55: Permission to Spend 05.03.2026 20:49
Today's episode explores a simple idea that can completely reframe how disciplined savers think about spending. It's not about being reckless, and it's not about abandoning long-term goals. It's about creating structure around enjoyment — whether you're still earning actively or living off investments. If you've ever struggled to spend money even when you clearly have the capacity to, this conver...
Ep 54: Trump Account Deep Dive: Form 4547, Free $1,000, and What Comes Next 26.02.2026 24:13
Today we're diving into a new account type that's been making waves in the personal finance world — a government-backed investment account designed specifically for children. It's being pitched as a way to give the next generation a real head start, with incentives that could make it especially attractive for certain families. But as with any new program, the details matter: how it works, what th...
Ep 53: The MedSpa Owner Debt Stack 19.02.2026 15:50
Most financial advice talks about what to add to your life to feel better — more income, more investing, more optimization. But for many MedSpa owners, the bigger issue is not what you are missing… it is what is quietly stacking against you. In this episode, we step back and look at the less obvious forces shaping a MedSpa owner's financial reality over time. Not with fear, not with rules — just a...
Ep 52: The Hidden Risks of Buying a MedSpa (And How to Price Them) 12.02.2026 15:39
Buying a MedSpa can be one of the fastest ways to scale—or one of the fastest ways to inherit someone else's problems. On today's episode, we're breaking down the operational, financial, tax, regulatory, and market-selection realities that determine whether a MedSpa acquisition becomes a true wealth-building move… or a very expensive lesson. We're looking at this through three lenses: the single-...
Ep 51: The 4 Stages of Wealth Every MedSpa Owner Must Master 05.02.2026 17:08
A MedSpa can generate incredible cash flow — but cash flow alone doesn't create wealth. In today's episode, we're looking at wealth planning through a more structured lens, breaking it into four distinct stages that every practice owner moves through, whether they realize it or not. If you've ever felt like you're building success but not quite building security, this conversation will change how...
Ep 50: Understanding the QBI Deduction in 2026: A Guide for MedSpa Owners 29.01.2026 14:44
If you're a MedSpa owner, the Qualified Business Income deduction—or QBI—can be a huge opportunity, but it comes with some tricky rules you need to understand. One of the biggest factors is whether your business is considered a Specified Service Trade or Business, or SSTB, which can limit your deduction at higher income levels. In this episode, we'll break down how QBI works, the nuances for MedSp...
Ep 49: The Hidden Tax Cost of Capital Gains for MedSpa Owners 22.01.2026 15:45
For high-earning MedSpa owners, capital gains aren't just about investments. They're about control. The way gains stack on top of business income can change tax outcomes, risk exposure, and even growth decisions in ways that aren't obvious at first glance. Today, we're unpacking how capital gains actually work in the context of MedSpa income — and why small strategic choices can make a disproporti...
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