Media Savvy with Bonnie Taub-Dix

Media doesn’t just give you exposure—it gives you authority. And when leveraged strategically, that authority can open doors, attract clients, and position you as a trusted expert in your field. In this episode of The Media Savvy Podcast, I’m sharing:  How my media appearances transformed my career  The #1 mistake people make after landing media features  How to leverage media to boost credibility...

Episode Summary: In this episode of Media Savvy, we’re thrilled to welcome Melissa Joy Dobbins, RDN, LD, CDCES, a media powerhouse and the CEO of Sound Bites® Inc. Melissa is renowned for promoting smart nutrition based upon sound science and a hefty dose of common sense. As the host of the Sound Bites® Podcast for over a decade, she has celebrated more than 1 million downloads, offering her audie...

Episode Title: 3 Media Mistakes Holding You Back (and How to Fix Them) Host: Bonnie Taub-Dix, RDN, Media Coach & Author Episode Summary: If you’re a dietitian or health professional trying to break into media but feel like you're constantly overlooked, this episode is for you! In today’s show, I’m tackling 3 major media mistakes that might be holding you back—and, more importantly, how to fix...

In this episode of the Media Savvy Podcast, I had the pleasure of chatting with Raeanne Sarazen, the award-winning author of The Complete Recipe Writing Guide. Raeanne is not just a recipe-writing expert; she’s a seasoned food stylist and media personality who had embraced the limelight even before the release of her book. We delve into her journey from a reluctant media participant to a confident...

In this episode of the Media Savvy Podcast, Bonnie Taub-Dix, MA, RDN, CDN, dives into the must-have tool for every professional looking to stand out: the media kit. Whether you're pitching a brand, a producer, or a reporter, a media kit is your gateway to making a lasting impression. Learn what essentials to include, what to leave out, and how to craft a media kit that truly showcases your experti...

In this episode of the Media Savvy Podcast, I’m joined by Elizabeth Ward and Hillary Wright, the dynamic duo known as "The Menopause Dietitians." Together, they’ve become trusted voices in the nutrition space, tackling the often-overlooked topic of menopause and empowering women to navigate this stage of life with confidence and clarity. We dive into how they identified and built their niche, the...

Welcome back to the Media Savvy Podcast! In this episode, we’re tackling a big question that stirs up debate across industries: Should you niche down your business, and if so, how far is too far? As someone who has built a career blending my expertise in nutrition and media, I’m sharing insights from my own journey to help you find the perfect balance between standing out in your field and leaving...

Introduction: In today’s episode of the Media Savvy Podcast, we’re joined by the fearless Jaclyn London, a dietitian renowned for her bold stance against nutrition myths and misinformation. Jaclyn shares her insights on the importance of credibility, the challenges of countering false claims, and how to empower yourself to be a beacon of truth in the media frenzy. What You’ll Learn: The Catalyst f...

Host: Bonnie Taub-Dix, MA, RDN, CDN Podcast: Media Savvy Episode Overview: Feeling anxious about TV, radio, or print interviews? You’re not alone! In this episode, I share proven strategies to turn nerves into confidence and shine in any media setting because even the calmest-looking interviewee may be silently trembling, and you’d never know it. Bonnie knows firsthand how those butterflies in you...

Episode Description: In this episode of Media Savvy, Bonnie sits down with Stephanie Thurrott, a seasoned freelance writer and content creator with over 20 years of experience. Stephanie has contributed to major platforms like Today.com and Everyday Health, covering topics ranging from health and wellness to travel and food. Together, we explore the art of freelance writing, how to get started, an...

Episode Summary: In this episode of Confidence Chronicles, Bonnie Taub-Dix dives deep into the sneaky confidence killers that show up when we least expect them—whether you’re preparing for a big media interview or simply sharing your expertise with the world. From the fear of rejection to second-guessing and even fear of success, Bonnie unpacks the emotional blocks that can derail your confidence...

Join us on this inspiring episode of the Media Savvy Podcast as we delve into the world of journalism with the incredible Aly Walansky, a journalist who has mastered the art of captivating audiences across a vast range of media platforms. From lifestyle to hard news, Aly’s versatility and insightful storytelling have made her a standout figure in today’s media landscape. What You'll Learn in This...

Welcome: Bonnie Taub-Dix, host of the Media Savvy Podcast, welcomes listeners to a new episode focused on effective networking at industry conventions. Today's Topic: Today’s topic highlights networking at large events like the Food & Nutrition Conference and Expo (FNCE), but the tips we’re talking about here can really apply to any social situation that requires schmoozing — whether it’s a wo...

Introduction: Welcome to today’s episode where we dive into the world of self-publishing with the guidance of Liz Jalkiewicz, a seasoned expert in Amazon self-publishing. (Spoiler alert: it’s easier than you think to get your own book published!) Whether you’re a dietitian, healthcare professional, or anyone interested in publishing your own work, this episode is packed with invaluable insights. W...

Episode Summary: In this powerful episode of the Media Savvy Podcast, host Bonnie Taub-Dix takes you on a personal journey from shy and insecure to thriving in the media world. If you’ve ever felt like confidence is something other people have but not you, this episode is for you. Bonnie shares heartfelt stories from her own life, from childhood insecurities to overcoming self-doubt in her career...

In today’s energizing episode of Media Savvy, we sit down with Stefani Sassos, the power behind nutrition and fitness at Good Housekeeping Magazine. Stefani shares her unique blend of expertise and heartwarming authenticity, lifting the veil on the life of a media-savvy nutritionist who can make working with media never seem like a 'heavy lift’ while never leaving her Big Fit Greek ethos behind! I...

Welcome to another dynamic episode of the Media Savvy Podcast—the go-to place for boosting your media skills and transforming yourself into an expert who can't be ignored! I'm Bonnie Taub-Dix, and today, we're diving deep into the fine art of pitching to the media. In This Episode: The Power of Self-Promotion: Understand why being quoted can be more influential than writing full articles. Secrets...

In this episode, Bonnie Taub-Dix sits down with the seasoned media dietitian Keri Gans to explore the evolving media landscape and share invaluable insights from their extensive experience in the field. Join Bonnie and Keri as they discuss:   1. Media Evolution: The most significant changes in how dietitians are featured today versus the past glory days of TV and magazines.   2. Maintaining Credib...

If you’ve been watching political shows of late, and I don’t know how you can avoid them, I’m sure you’ve noticed how frustrating it is when a guest is asked a question and they answer with a completely different answer that had nothing to do with the question. You know what I mean? It drives me crazy. However — there are times during YOUR interviews when it’s important to know how to pivot and da...

Prepare to dive into the world of media matchmaking with the Emmy-nominated culinary-lifestyle expert and entrepreneur Parker Wallace. In this episode of the Media Savvy Podcast, Parker opens up about her unique career trajectory that merges the roles of talent broker and talent, her passion for connecting talents (particularly dietitians) with brands, and the secret sauce behind successful brand...

In this episode, Ellie Krieger show us where nutrition wisdom meets culinary excellence and how she’s brought that to her media journey. Ellie, a James Beard Award-winning author, host of hit shows like "Healthy Appetite" on Food Network and "Ellie's Real Good Food" on Public Television, shares her approach to a life where, as she so perfectly says: “In my food world, there is no fear or guilt, on...

Get your notepads ready for a masterclass in journalism and storytelling as we chat with Anna Medaris, a maestro of the written word and a connoisseur of compelling narratives. From her hectic days in a newsroom as an Editor to navigating the dynamic world of freelancing, Anna reveals the ins and outs of a media career built on authenticity, diligence, and a an obvious talent for putting pen to pa...

Today the Media Savvy Podcast is talking all about Instagram success with the unparalleled Sue B. Zimmerman! She's not only a top influencer and coach but also a beacon of knowledge and strategy in the online marketing world. Get ready to amp up your Instagram game as we uncover the secrets of engagement, authenticity, and business growth on this powerful platform. In This Episode: Sue B's Start w...

Welcome to the premiere solo episode of the Media Savvy Podcast! I’m Bonnie Taub-Dix, your guide on this journey to mastering the media landscape. In this episode, I’m taking you behind the scenes of my own path—how a surprising event led me to become a dietitian nutritionist and inadvertently thrust me into the media spotlight. From building a thriving private practice to becoming a national spok...

In today's flavorful episode of Media Savvy, we're dishing out a hearty helping of inspiration with Joy Bauer, the dietitian who's transformed the way America views health and wellness. Joy takes us through her career, from clinical beginnings to becoming a household name, all while serving up the nutrition advice we've come to trust and appreciate. In This Episode: Nutritional Beginnings: Joy ref...