Media Intelligence

Elliot Millard, Chief Strategy & Planning Officer at Wavemaker in the UK talks to Susan Jurevics, Chief Brand & International Officer at Audible, Jaap Tuinman, VP Global Media, Omnichannel & MarTech at PlayStation, and Stephanie Fried, CMO at Fandom, about the power (and responsibility) of representation and inclusivity in entertainment. Recorded Live from The GroupM Rooftop on Day 2 o...

An opportunity to go a little deeper into The Influenceables, a Wavemaker consumer behaviour research project. From food to beauty, auto to entertainment the research reveals how new media has transformed the decision journey for shoppers and how shared cultural moments have transformed consumption. With Stuart Bowden, Lilia Fuse, Felipe Thomaz and Alex Brownsell. Recorded Live from The GroupM Roo...

Live from the GroupM Rooftop on Day 3 of Cannes Lions 2024, GroupM's Chief Operating Officer in the UK Luke Bozeat, Paul Nasser, RVP, Agency Partnerships at IAS in EMEA, and Anja Spielmann, Global Brand Experience Director at Mars, talk strategies for navigating the interplay between advertising on the open web, social platforms, and premium publishers. Recorded Live from The GroupM Rooftop on...

Matt Bourn of the Advertising Association joins Kunal Nagpal of InMobi, and Sargi Mann, Global Practices Lead at GroupM to discuss what it takes to build a more responsible future for media. Recorded Live from The GroupM Rooftop on Day 3 of Cannes Lions 2024 ⁠⁠See more content from GroupM⁠ _ GroupM is WPP’s media investment group and the world’s leading media investment company with a mission to s...

GroupM's Global Practices Lead Sargi Mann, Adelaide Metrics Founder and CEO Marc Guldimann, and Mars' Sr Director of Global Media Ron Amram discuss the impact that attention-based approaches to measurement are having on ethical and effective media management. Key takeaways: Attention metrics help advertisers understand the quality of their media buys, leading to more effective campaigns an...

Oliver Saunders, Global Head of Addressable Solutions at Wavemaker, interviews Silke Zetsche, commercial director at AudioStack, about the industry implications and impact of AI on effectiveness and efficiency, personalisation, culture, trust, and more. Live from The GroupM Rooftop on Day 3 of Cannes Lions 2024 ⁠See more content from GroupM⁠ GroupM is WPP’s media investment group and the world’s l...

Michael Barbaro, host of The New York Times 'The Daily' podcast interviews Richard Raddon, co-CEO and co-founder of Zefr, Samantha Stetson, VP, Client Council & Industry Relations at Meta, and Mark Weintraub executive director at EssenceMediacom on the ways in which technology is helping brands grapple with the challenges of advertising in today's fast changing and highly dynamic n...

Live from The GroupM Rooftop on Day 2 of Cannes Lions 2024, Elliot Milard, Chief Strategy & Planning Officer for Wavemaker in the UK interviews CEO and co-founder of Nextdoor Nirav Tolia about Nextdoor and the power of hyperlocal engagement. -- GroupM Socials 🔵 https://www.linkedin.com/company/groupmworldwide/ 🔵 https://twitter.com/GroupMWorldwide 🔵 https://www.instagram.com/groupmworldwide...

Live from the GroupM Rooftop on Day 2 of Cannes Lions 2024, Amy Bedford, VP, GM, Integrated Marketing & Advanced Advertising at Colgate, Reddit CMO Roxy Young, and Stuart Bowden, Global Chief Strategy and Product Officer at Wavemaker, explore the ways brands can drive meaningful connections with communities. GroupM Socials 🔵 https://www.linkedin.com/company/groupmworldwide/ 🔵 https://twitter...

Harry Hugo, co-founder of The Goat Agency, talks to Deniz Can, Global Head of Media and Content at Bayer, to discuss the relationship between communities and creators and their bold mission of ensuring health for all. Recorded Live from the GroupM Rooftop on Day 2 of Cannes Lions 2024 🔵 https://www.linkedin.com/company/groupmworldwide/ GroupM is WPP’s media investment group and the world’s leadin...

Nick Palmer, EssenceMediacom, talks to Jamie Cutburth of NBCUniversal. Recorded Live from the GroupM Rooftop on Day 2 of Cannes Lions 2024

Nic McCarthy, Global Head of Creative Excellence at Wavemaker interviews Parul Patel Desai, VP Marketing, Greater Indochina Hub at Colgate-Palmolive, and Milan Rouhana, MD Middle East, Africa, and Pakistan at Perfetti van Belle about putting the magic back into advertising in the platform era. Recorded Live from the GroupM Rooftop on Day 2 of Cannes Lions 2024

Ellie Hooper, Head of Client Services at Goat talks to Future PLC CEO Jon Steinberg about Future and the future of branded content and brand engagement. Recorded Live from The GroupM Rooftop at Cannes Lions 2024

We're stepping into the future of retail with a fresh perspective on shopping and performance. Featuring Stephanie Stopulos, VP Media at Target, Carrie Sweeney, VP Retail at Pinterest, and Ji Young, COO, GroupM NA in conversation with EssenceMediacom's Chief Strategy Officer for the US Preeti Nadgar. Recorded Live from The GroupM Rooftop at Cannes Lions 2024

Hear from industry leaders Amanda Grant (Global Head of Partnerships at Choreograph), Chandra Rostov (COO at VML), Jackie Cutrone (CMO, NewtonX), and Marc Mathieu (SVP, AI Transformation at Salesforce) as they discuss the transformative power of AI and CRM in media. Recorded Live from The GroupM Rooftop at Cannes Lions 2024 Cannes. GroupM.com

In this special Cannes edition of The Rebooting, Brian Morrissey talks to GroupM's Global President of Business Intelligence Kate Scott-Dawkins, Johanna Mayer-Jones, Chief Advertising Officer at The Washington Post, and Outbrain CEO David Kostman. Recorded Live from The GroupM Rooftop at Cannes Lions 2024 Cannes. GroupM.com

Live from Day 1 of Cannes Lions 2024, Kim Dirckx, Global Head of Sustainability at L'Oreal, talks to Alex Altman, Global Client President at Wavemaker, about gaming's potential as a platform for positive change. Recorded Live from The GroupM Rooftop at Cannes Lions 2024 Cannes. GroupM.com

Jose `Reyes, Chief Creative Officer at EY, Philipp Schuster, Agency & Marketing Partnerships Director, Global Strategic Marketing, Consumer Health at Bayer, and Aruna Natarajan, Chief Client Officer at EssenceMediacom explore the ways in which organizational change can be the catalyst for achieving a marketing or business vision. Recorded Live from The GroupM Rooftop at Cannes Lions 2024

Anne Frisbie, SVP, Global Business Development at AdsWizz joins Preeti Nadgar, Chief Strategy Officer at EssenceMediacom in the US for an enlightening conversation on the future of audio, recorded live at The GroupM Rooftop during Cannes Lions 2024. Recorded Live from The GroupM Rooftop at Cannes Lions 2024 Cannes. GroupM.com

Throughout the week at the Cannes Lions Festival of Creativity, GroupM's influencer marketing arm Goat interviews brand marketers, GroupM and agency executives, and partners. In the final episode of the week, Arron Shepherd and Harry Hugo speak to Cesar Reclade - GroupM CEO for LATAM, Jennifer Creegan - General Manager, Global Marketing & Operations for Microsoft Advertising, and Kate Scot...

Throughout the week at the Cannes Lions Festival of Creativity, GroupM's influencer marketing arm Goat interviews brand marketers, GroupM and agency executives, and partners. In today's episode Arron Shepherd and Harry Hugo speak to Stephanie Lawrence Head of Agency Development, Nextdoor, Christine Cook, CRO at Bloomberg Media and Eden Bridgeman, Chairwoman and CEO of EBONY and Jet, and ho...

Throughout the week at the Cannes Lions Festival of Creativity, GroupM's influencer marketing arm Goat interviews brand marketers, GroupM and agency executives, and partners. In today's episode Arron Shepherd and Harry Hugo speak to Laura Desmond, CEO of Smartly.io, Stacy Malone, Global Head of Business Marketing at Pinterest, BBBS CEO Artis Stevens, and GroupM NA Chief People Officer Sere...

Throughout the week at the Cannes Lions Festival of Creativity, GroupM's influencer marketing arm Goat interviews brand marketers, GroupM and agency executives, and partners.

Brian says his final goodbye to the podcast with one last read-through of economic conditions and a breakdown of results from the worlds of television, CPG and luxury. And we invite James McDonald, Director of Data Intelligence and Forecasting at WARC, on the show for a wide-ranging discussion that includes a lesson on the importance of studying your history. This Week Next Week will return. Music...

In our 50th episode, we have the latest retail sales data from China, the U.S. & U.K. and earnings reports from Netflix, P&G, Richemont & Discover. Brian and Kate then talk through mass reach versus targeted ad campaigns and the impact either can have on consumers’ buying decisions years after first seeing that ad. And we take a deeper dive into the latest with Netflix, why it’s m...