Hurley Media Group

Media Humans

Business EN ↓ 5 episodes

Nearly a trillion dollars flows through the media industry every year. It topples governments, shapes how we see the world, and, let’s be honest, we probably spend more time with it than with our own families. Podcasts, TV shows, social media, gaming. Behind the scenes is a beautiful, rudderless circus run by some of the best damn people on the planet. From C students at state schools to Ivy Leaguers. Earnest creatives and fast-talking, slow-thinking execs. Reporters, producers, grips, buyers, actors, streamers, developers. From micro-influencers to Hollywood moguls. Meet them all.

Author

Hurley Media Group

Episodes

Cougs, Cash & Campaigns 27.11.2025 30:41

NIL game isn’t just about big boosters anymore — it’s about real advertising value, smart partnerships, and a fanbase that shows up harder than anyone in the country. Host Brian Hurley sits down with Nick Garner, Director of NIL at Washington State, to break down how deals actually work, why small brands can win big, and how creative campaigns are turning student-athletes into must-have marketing...

Brand Psychology, AI, and the Human Element with Matt Diefenbach of Turnstyle Studio 25.09.2025 20:40

What makes someone fall in love with a brand? It’s not always the product—it’s the way it makes us feel. In this episode of Media Humans , Brian Hurley (Hurley Media Group) sits down with Matt Diefenbach, Managing Partner at Turnstyle Studio, to unpack the psychology behind brand building, the role of trust and rapport in long-term client relationships, and why even AI can’t replace the human touc...

How do I raise funds without raising my blood pressure? | Media Humans w/ Julianne Read 13.08.2025 31:40

What happens when the Wi-Fi cuts out in the middle of a million-dollar fundraiser? If you’re Julianne, you keep smiling, keep the show moving, and still crush your donation goals. In this episode, we talk studio builds, live-stream magic, and the art of raising big money without losing your mind (or your blood pressure). Whether you’re planning your first gala or your fiftieth, Julianne’s war stor...

You'd Drink Too If You Had My Job | Media Humans w/ Alysse Bryson 28.07.2025 28:56

What does it look like to get sober in an industry where the job is the happy hour? In this episode, we sit down with Alysse Bryson, media executive turned founder of The Sober Curator, to talk about the messy, hilarious, and ultimately powerful journey of getting sober in the media world. From hiding hangovers in luxury auto sales to quietly navigating networking events without a drink in hand, A...

AI in Video and Media Buying: What’s Useful and What’s Dumb | Media Humans w/ Brandon Bowman 16.07.2025 35:05

Brandon Bowman, creative director at Hurley Media Group, joins me to kick off Media Humans with a real-world look at AI in video production and media buying. We talk about what AI’s actually good for (spoiler: busywork and time sucks), what it’s nowhere close to replacing (actual creativity, emotion, and basic common sense), and why you’re probably safe from the robot uprising, unless your entire...