Masters of Home Service

What if you could land a $20K job without spending a dime on ads? In this episode of Masters of Home Service, host Adam Sylvester chats with Phil Risher, founder of Phlash Consulting, to break down the exact referral strategy—from cold email scripts to lunch-and-learns that turn technicians into sales teams—that helped grow a $3M service business. If you want to go even deeper on this topic, inclu...

Stop wasting marketing dollars on low-quality leads. In this episode of Masters of Home Service, learn how niche marketing campaigns can help home service pros stand out, book higher-value jobs, and reduce wasted ad spend. Adam is joined by Mike Gore-Hickman (PainterGrowth.com) and Katie Donovan (CAMP Digital) to break down how to choose a profitable niche for your business, use value-added offers...

Are you charging enough to actually make money? In this episode of Masters of Home Service, we break down the #1 profitability metric: gross profit, and how to improve it with better job costing, labor efficiency, and smart pricing. Host Adam Sylvester is joined by Mike Gore-Hickman (PainterGrowth.com) and Megan Schumann (Top Tier Plumber), who share how home service pros can stop guessing and sta...

If you're not using your Google Business Profile (GBP) to its full potential, you're missing out on free, high-converting leads. In this episode of Masters of Home Service, host Adam Sylvester sits down with marketing experts Katie Donovan (CAMP Digital) and David Brooks (Contractor Rhino) to break down how home service businesses can get the most out of their profiles.    New to Jobber? Masters o...

Want customers to stick around and spend more? In this episode, John Margalit (Happy Home Helpers) and Kelly Guerrero (Fast Landscapes) share simple, effective ways to increase customer lifetime value—from upselling with confidence to using automation and personalization to build long-term trust. Host Adam Sylvester guides the conversation with actionable tips you can apply to any home service bus...

If you want to land bigger clients and keep them coming back, join Adam as he sits down with Bobby Vickers, co-founder of Doorvana Garage Doors, to break down how Bobby’s company scaled from zero to $2 million in just three years. Together, they cover how to break into commercial sales, build strong relationships, handle pricing and negotiations, and deliver the kind of service that earns long-ter...

Feeling swamped by daily business tasks? Discover simple automation hacks that save you time and help your business grow—all without losing that personal touch. In this episode, host Adam Sylvester sits down with Kelly Guerrero (HomePro Coaching) and Kristian Proti (365 Heating, Cooling, and Plumbing) to share practical tips on using tools like Zapier and Jobber to automate reminders, billing, rev...

Closing more deals isn’t about working harder—it’s about working smarter. Discover the best strategies for turning leads into paying customers without spending a dime on advertising. Home service business owners will learn how to handle objections, follow up effectively, and structure a sales process that maximizes conversions. Join host Adam Sylvester, with Jackson Blackburn of Mt. Baker Window C...

Tired of waiting for leads to come to you? A door-to-door marketing team can be the game-changer that fuels rapid business growth. Learn how home service business owners can recruit, train, and compensate a high-performing team that brings in 100+ leads a month—without relying on expensive ads. Master the scripts, timing, and strategies that make this approach so effective. Join host Adam Sylveste...

A sales funnel isn’t just a concept—it’s the key to turning leads into customers quickly and effectively. Learn how to structure a funnel that maximizes conversions, reduces friction, and accelerates revenue growth. From awareness to closing the deal, discover proven strategies that home service business owners can apply immediately to see real results. Join host Adam Sylvester with Jon Margalit o...

Attracting top talent in a competitive market requires a clear strategy and intentional effort. This episode explores how to hire employees who not only meet but exceed expectations, focusing on creating a compelling culture, crafting effective job descriptions, and targeting the right candidates. Learn how to identify candidates with the right attitude, work ethic, and potential to grow, rather t...

Financial health is critical for business growth, but knowing which financial expertise to hire can be challenging. This episode explores how to align financial professionals with business needs, covering strategies to improve cash flow, track essential metrics like gross profit, and avoid costly mistakes. Learn when to hire a bookkeeper, CPA, or CFO and how each role supports strategic decision-m...

Reaching $500K in revenue is a significant milestone, but scaling to $1 million requires strategic shifts and proven sales techniques. This episode explores essential steps for breaking through growth plateaus, including leveraging partnerships, improving pricing strategies, and building a strong sales process. The conversation highlights the importance of follow-ups, building efficient teams, and...

Social media can transform lead generation for home service businesses when approached with strategy and consistency. This episode explores how to build a strong presence, leverage tools for efficiency, and create content that converts followers into customers. Learn the importance of telling stories, incorporating team and owner visuals, and balancing organic reach with paid ads. Insights include...

Cash flow issues can quietly erode business success, but solutions are within reach. This episode uncovers the #1 overlooked issue draining cash flow—underpricing—and provides actionable strategies to address it. Learn how to set accurate pricing based on real costs, including labor, materials, and hidden expenses such as non-billable hours. Explore the dangers of emotional purchases, the importan...

Managing high volumes of jobs, clients, and team responsibilities can feel overwhelming, but preparation and effective leadership make all the difference. This episode shares practical strategies for handling stressful workloads, from building margin into your schedule to prioritizing high-value tasks. Discover how to plan ahead for peak seasons, manage employee callouts with grace, and maintain t...

Dealing with new competitors in your market can be tough, but the key to staying ahead is focusing on your strengths and what makes your business stand out. In this episode, learn from experts on how to stand out when new companies try to steal the spotlight. Discover how to keep your clients loyal, make your services unique, and keep your team motivated to do their best work. We also cover simple...

Closing high-ticket sales requires more than just a pitch—it’s about understanding your customers' real needs and tailoring your approach to solve their problems. This discussion covers proven sales tactics, like asking the right questions, uncovering the true pain points, and establishing trust through credibility and clear communication. Learn how to present value effectively, handle price objec...

Understand what your cancellation rate reveals about your business and how to improve it. Learn actionable steps to reduce cancellations, from better customer communication to tracking key metrics like booking rates and repeat business. The conversation highlights the importance of aligning marketing with operations and creating nurturing campaigns to retain clients and improve overall efficiency....

Learn how to use local SEO to generate leads across multiple service areas. This episode covers strategies for creating service- and location-specific pages, improving search rankings, and capturing long-tail keywords to expand your reach and grow your business. Join host Adam Sylvester with David Brooks of Contractor Rhino, and Kasy Allen of Wheatley Creek Services.   New to Jobber? Masters of Ho...

This episode focuses on how AI can be used in home service businesses. It covers methods for automating tasks, improving customer communication, and creating efficient workflows. Learn how to integrate AI into daily operations to save time and enhance business performance. Join host Adam Sylvester and Kristian Protic of 365 Heating, Cooling, and Plumbing.   New to Jobber? Masters of Home Service l...

Unlock the secrets to maximizing your ROI with Google and Facebook ads while avoiding costly mistakes. This episode dives into expert tips for creating high-converting ad campaigns, targeting the right audience, and boosting customer retention. Learn how to take a strategic approach to ad spending, allocate budgets wisely, and build brand awareness to grow your business without wasting money. Join...

Success in sales isn't about being pushy; it's about building trust and understanding your customers' needs. In this episode, we explore how to use persuasion selling in a way that's transparent and customer-focused. Learn how to overcome objections, create meaningful connections, and provide clear, inclusive options to help clients feel confident in their decisions. This is about offering value a...

With the right strategies, scaling a business to $1 million without a marketing budget is possible. This episode dives into practical tips, including leveraging Facebook groups, the power of email marketing, using Google My Business for visibility, and creating client loyalty through personal touches. Learn how to build momentum and keep it going with actionable advice designed for home service pr...

Don’t let the economy hold your business back—take charge of your growth with proven strategies for success. This episode dives into how mindset, customer focus, and operational efficiency can help your business thrive in any market. Learn how to target the right customers, maximize leads, increase average job size, and deliver a standout customer experience. Join host Adam Sylvester, and Paul Mas...