marketingSHOWCASE

In this podcast episode, Marketing Director Lauren Juster from the Folio Society discusses the critical role of strong creative and storytelling in building a compelling website. She shares insights into how a well-crafted narrative can engage visitors and create an emotional connection with a brand. Lauren also highlights the challenges of maintaining consistency while evolving creative strategie...

Fran Roberts of Reaktion Books dives into the art of marketing with a limited budget, offering practical advice for small businesses. This episode focuses in on utilizing low-cost digital tools, organic social media growth, and word-of-mouth strategies to maximize visibility. The conversation also covers the importance of building a strong brand identity and nurturing customer relationships to gen...

As marketers, we have many AI tools at our fingertips. In this episode, James speaks with Becky about her role as marketing manager and how others can utilise AI and digital tools to complement their marketing strategies, not take over. Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from our podcast...

In front of a live audience, James discusses with Remmy how we can learn from the marketing strategies of Nike, and how it has evolved its brand to stay relevant to their audience through storytelling. Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from our podcast partners Sound Media: https://weare...

Marketing in education: how content marketing is working alongside the growing educational sector and how educating others through marketing can ensure a better future for children. Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from our podcast partners Sound Media: https://wearesoundmedia.com/ Podc...

Personalisation or BUST: James speaks with marketing manager Helen about the importance of personalisation in marketing; how to utilise data to target your audience with who the individual is, what their aspirations are as a business and how CRMs can organise that data to streamline the marketing process. Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk...

Small teams and tech: James speaks with Mai Mai about how to navigate the balance between using AI, digital and software tools in marketing - and not to go with all the latest trends. Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from our podcast partners Sound Media: https://wearesoundmedia.com/ Po...

Going solo: James speaks to Kirsty about marketing in hospitality, the highs and lows of being the only person in your team, imposter syndrome and the challenges of writing for a broad audience. Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from our podcast partners Sound Media: https://wearesoundme...

Many marketers face the challenges of running the entire marketing function on their own. In this episode James sits down with Katie to discuss how to leverage tools, technology and strategies to accomplish the job of many, on your own! Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from our podcast...

In front of a live audience we discuss AI and in particular the security concerns as it becomes more common place in all our roles. Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from our podcast partners Sound Media: https://wearesoundmedia.com/ Podcast recorded at marketingSHOWCASE Sheffield, Febru...

We get down to the gritty details of the biggest challenges marketers are facing with agency owner Katie Barber. Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from our podcast partners Sound Media: https://wearesoundmedia.com/ Podcast recorded at marketingSHOWCASE Sheffield, February 2025

As marketers, what can we learn from combat sports? James sits down with CEO of MMA promotion Caged Steel, Dominic Gibbs to discuss the business how they attract crowds and what all marketers can take from the fight world! Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from our podcast partners Sound...

In this episode we sit down with Emma, CMO of Aire Logic to discuss the hidden value of social media comments. Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from our podcast partners Sound Media: https://wearesoundmedia.com/ Podcast recorded at marketingSHOWCASE Manchester December 2024.

Brand's a funny thing. Unlike most of our other channels and campaigns, it's almost totally immeasurable. So how if we can't see if it's working or not can we decide if it's in need of a little TLC or a serious overhaul. In this episode of our LIVE podcast recorded at The Etihad, we hear from Founder of Canny Creative, Tony Hardy as he shares his wisdom on rebranding, when it's required and some k...

In this episode we hear from Gaile Marketing Manager at The Growth Company after our keynote on why quality leads are getting harder to acquire. Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from our podcast partners Sound Media: https://wearesoundmedia.com/ Podcast recorded at marketingSHOWCASE Man...

If I told you a heated skirting board manufacturer based in Atherton has the blueprint to grow their social media to 5 million views a month, would I have your attention? In this LIVE episode recorded at our Manchester show, we sit down with Ethan Wadsworth, their Sales and Marketing director to chat about everything from their appearance on Dragons Den to growing a serious social media following....

Patrick, Marketing Manager at BT, sat down for this most recent episode after one of our keynote talks discussing data and technology and how to use it to your advantage. Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from our podcast partners Sound Media: https://wearesoundmedia.com/ Podcast recorde...

When it comes to social media, there are some brands that just get it right (and some that really don't!). In this LIVE episode of our podcast recorded in Manchester, we're joined by MarTech founder and social media guru, James Urquhart who chats through examples of brands that nail their social media campaigns and breaks down how we as marketers can pull some of that success into our campaigns Ge...

"fresh off the stage" keynote speaker James Crossland sits down with one of our visitors Hope Nwaiwu, Marketing Manager at Bibby Financial Services to discuss marketing automation, AI and how we can work together in harmony. Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from our podcast partners Sou...

Lauren Colbeck is the CMO of Peppermint Technology and on this episode of our podcast she sits down with our host, James and keynote speaker Jordan Pincombe, fresh off the back of his talk on how marketers can streamline their creative processes across their marketing department. Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced an...

In this episode, recorded in front of an audience of marketers at our Birmingham show, we discussed the keys to getting ahead on Linkedin with CEO and founder of Bobble Digital, Manni Singh. Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from our podcast partners Sound Media: https://wearesoundmedia....

Will and Sean head-up the team at leading agency WebBox, they speak to 1000's of marketers at events such as ours. In this episode they discuss the most common questions they are asked by marketers at the minute. Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from our podcast partners Sound Media: ht...

Kate is the marketing manager of environmental behemoth RSK and fresh of the back one of our SEO talks, discusses what she learned and how it challenged what she knew before attending. Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from our podcast partners Sound Media: https://wearesoundmedia.com/ P...

Black Friday is one of the biggest dates in the calendar for a marketer. We were lucky to get 10 minutes to breakdown the keys to a successful Black Friday campaign with Marketing Manager of Sainsbury's Bank, Ash Ali. Recorded in front of a live audience at our Birmingham show. Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and...

Off the back of one of our talks on marketing strategy and running an effective marketing department, we chatted to Oliver Turkman who's the marketing manager of B2B company Apton Partitioning. Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from our podcast partners Sound Media: https://wearesoundmed...