Marketing Your Practice

In this episode of the Marketing Your Practice Podcast, we’re joined by renowned chiropractic coach Dr. Russ Rosen to dive deep into the true essentials of building a thriving chiropractic practice. Dr. Rosen brings over two decades of experience in guiding chiropractors toward authentic, sustainable growth by focusing on what really matters. Together, we explore the foundational question: What do...

In this episode, we’re diving into the art of creating offers that truly resonate with patients and drive engagement. Whether you’re looking to attract new patients, re-engage current ones, or increase loyalty, mastering the components of a magnetic offer can make all the difference. Join us as we explore the six essential elements of a compelling offer—Discount, Bonus, Scarcity, Urgency, Risk Rev...

In this episode of Marketing Your Practice , we’re diving into one of the most powerful yet often overlooked drivers of practice growth: your team culture. A strong, supportive team culture doesn’t just keep things running smoothly—it can reduce your stress, boost practice growth, and protect you from burnout. Join us as we explore the three essential elements of a thriving chiropractic team and u...

In this popular episode from the archives, we sit down with Dr. Lauryn Brunclik, a chiropractor who has mastered the art of content creation on Instagram. If you’ve been wondering how to turn your passion for chiropractic into engaging, impactful social media content, this conversation is packed with practical insights you won’t want to miss. Lauren shares her straightforward approach to creating...

When most practitioners think of branding they think of logo’s, colours, fonts and signage. These are all important components of your brand but they’re NOT the most important part (not even close). Patrick Hanlon in his book Primal Branding says…”there are seven brand messages that have to be delivered to create preferential brand appeal.” In todays episode of the podcast I’ll share with you exac...

Trust is the foundation of any lasting relationship—especially in chiropractic care. In this episode of the Marketing Your Practice Podcast, we explore how building trust can significantly boost patient retention in your practice. I’ll walk you through seven practical steps you can implement right away to strengthen trust with your patients and keep them coming back for the long term. Whether it’s...

Feeling like you need to be motivated all the time to grow your practice? In this episode, I’m sharing five simple, practical strategies that will help you thrive—even on the days when motivation is hard to find. Learn how to build systems that keep your practice running smoothly, manage the natural ups and downs of energy, and create more impact, income, and enjoyment in your work. These are the...

In today’s fast-paced world, growing a successful chiropractic practice requires more than just skill—it demands focus. In this episode, we dive deep into how sharpening your focus can help you grow your practice with less stress and more ease. From crafting a clear message to mastering patient retention and optimizing your systems, this episode will guide you through the essential areas to focus...

In this episode, I sit down with systemisation expert David Jenyns to talk about how you can streamline your practice and reclaim your time. We’ll cover where to start when building systems, how to know when your system is good enough, and the AI tools that can make everything run smoother. David also shares tips on creating a culture where your team actually uses the systems you put in place—and...

If you’re looking to grow your chiropractic practice, this episode covers 10 additional ways to get your name out there. From collaborating with local businesses to running online challenges, these strategies are designed to boost your visibility and build stronger connections in your community. Thanks for all you do. Keep saving lives! Angus See omnystudio.com/listener for privacy information.

Is your practice feeling a bit chaotic or disconnected? In this episode, we dive into how you can turn that around with well-structured, effective staff meetings. I’ll walk you through the common pitfalls that often derail meetings and share simple strategies to keep your team aligned and your practice growing. By the end of this episode, you’ll know how to: Create a meeting structure that keeps e...

Feeling like you’re not good enough? In this episode, we’re tackling imposter syndrome head-on. Join me as I share practical strategies to help you push past self-doubt and build the confidence you need to thrive in your chiropractic practice. Don’t let imposter syndrome stand between you and the business—and life—you’ve been dreaming of. Listen now. Thanks for all you do. Keep saving lives! Angus...

In this episode, we dive into a crucial element of successful marketing—proof. Whether it's testimonials, Google reviews, or patient success stories, showing proof that your chiropractic care works can make all the difference in building trust and attracting new patients. We explore why proof is so essential in today's skeptical world and how to effectively incorporate it into your communication....

In this episode, we’re cutting through the noise and getting back to basics—the fundamental strategies that every chiropractor needs to master to grow a thriving practice. If you’re feeling overwhelmed by all the shiny new marketing tactics out there, it’s time to refocus on what truly works. Join us as we explore the core principles of effective marketing, how to build trust within your community...

In this episode of the Marketing Your Practice Podcast, we dive into the essential strategies that will help you stand out in today's competitive chiropractic market. I'll be sharing practical insights on how to position your practice as a leader in your community by focusing on three core elements: quality, price, and convenience. You'll learn why trying to excel in all areas can actually hold yo...

What’s the number one factor that determines whether a chiropractor will have success in practice? I get asked this question all the time and my answer is simple…CERTAINTY! A rock solid certainty in what you do and the value that it delivers to your patients and the wider community will make up for just about every other short coming in practice. For many chiropractors though, the journey towards...

This week we’re diving back into the archives and I’m sharing one of the most downloaded episodes of all time. If practice growth is what you’re looking for in 2024 then grab a pen and paper because this episode is one you’ll want to study. In today’s episode I’m talking with Tony Ebel all about FAST GROWTH…yep, you’ll learn the same 3 step process that Tony used to create a 7 figure business in l...

In this episode we explore the diverse paths to success through the lens of tennis legends Rafael Nadal, Roger Federer, and Novak Djokovic. Discover how their unique approaches to the game can inspire and guide you in growing your chiropractic practice. We discuss why there's no single right way to achieve greatness and how you can apply this mindset to enhance your impact, income, and enjoyment i...

In this episode, we dive into practical, no-nonsense strategies to help you grow your patient visits by 50 each week before Christmas. Whether it's leveraging the power of Google reviews, mastering the art of video content, or building relationships  within your community, these tips are designed to bring real results. Join us for an actionable and insightful discussion that will set your practice...

In this episode of the Marketing Your Practice Podcast, we explore the seven key pathways to grow your chiropractic practice. From creating a magnetic customer value proposition to implementing efficient systems for staff and patient experience, we cover actionable strategies to help you attract, convert, and retain patients. Tune in to learn how to score and improve your practice competencies, an...

In this episode, we dive into practical strategies for effectively handling patient concerns. By tuning in, you’ll discover how to build trust, inspire referrals, and increase patient retention. Learn how to turn objections into opportunities for connection and practice growth. Whether you're aiming to boost your income or enhance your overall practice, this episode offers the actionable advice yo...

In this episode of The Marketing Your Practice Podcast, we're tackling a big question: "What's really holding you back from growing your practice?" Join us as we have a heart-to-heart chat about the two main roadblocks chiropractors face: the knowledge gap and the implementation gap. We often think that learning more will solve our problems, but is that really the case? Let's dive into why gatheri...

Feeling overwhelmed by the demands of your chiropractic practice? In this episode, we dive into the power of delegation and how it can transform your daily routine. Learn practical tips to lighten your load, boost productivity, and create more time for what truly matters. Discover how mastering delegation can lead to a more efficient practice and a balanced life. Tune in and start your journey to...

In this episode of the Marketing Your Practice Podcast, I sit down with Martin Harvey to dive into Adam Grant's thought-provoking book, Hidden Potential . Join us as we explore the key concepts and ideas from the book and discuss how they can be applied to grow your chiropractic practice. Tune in to hear our take on: Unleashing Hidden Potential through Character Skills : Discover why the people wh...

Ever wish you had a time machine to go back and give your younger self some sage advice? In this episode of the Marketing Your Practice Podcast, I share the invaluable lessons I've learned over 20 years of running a successful chiropractic practice. From avoiding burnout to balancing impact, income, and enjoyment, this episode is packed with actionable tips to help you grow your practice. Thanks f...