Marketing Your Practice

In this episode, we break down the first pillar of the Practice Growth Triangle: visibility. If no one knows you, nothing else matters — and that’s where your Standout Strategy comes in. You’ll learn why trying to appeal to everyone is making your message invisible, how to clarify who you’re best for (even if you’re not sure yet), and what to do if you work in a team...

If you’ve ever felt stuck in your practice—like there’s always something more to fix, but you’re not sure what—it might be because you’re trying to solve the wrong problem. In this episode of the Marketing Your Practice Podcast, I introduce the 7-Figure Lifestyle Practice Triangle™—a simple, powerful model that helps you cut through the noise and foc...

Most chiropractors either love Facebook ads… or swear they’re a waste of time and money. The truth? They can work brilliantly — if you use them the right way. In this episode of The Marketing Your Practice Podcast, Angus breaks down a simple, scalable strategy to help you get real results from your Facebook ads — without feeling pushy, salesy, or overwhelmed. You’ll...

Ever felt like you’re trying too hard to win someone over during a new patient consult? In this episode of The Marketing Your Practice Podcast, I’m sharing a simple, neuroscience-backed framework that helps you ditch the pressure, the performance, and the need for perfect scripts—so you can build real trust, fast. It’s called The Connection Triangle—and it’s mad...

In this episode of The Marketing Your Practice Podcast, we’re unpacking why so many chiropractors feel overwhelmed, stuck, or unsure about the next step—and how defining and living your core values can make every decision easier, attract the right patients, and create a business that actually feels good to run. Here’s what you’ll learn in this episode: The decision-making s...

What does it take to launch a million-dollar chiropractic practice straight out of school? In this \l episode of The Marketing Your Practice Podcast, Josiah Fitzsimmons shares the behind-the-scenes story of how he went from delivering newspapers as a kid to building a $7M+ clinic—just years after graduation. You’ll learn how Josiah generated 400 prepaid appointments before opening his...

If your team isn’t performing at the level you want, is it because they’re unmotivated? Lacking talent? Or is it something deeper—something within the culture you’ve built (or let form by default)? In this episode of The Marketing Your Practice Podcast, we’re diving into what separates an average team from a high-performance one. You’ll discover why most chiropr...

Thinking about selling your practice—or just want to make it more valuable? Whether you’re planning an exit strategy or building for long-term success, understanding how to maximize your practice’s worth is essential. In this episode of The Marketing Your Practice Podcast, Dr. Malcolm Rudd joins us to discuss the changing landscape of chiropractic practice valuations and the most...

Ever found yourself wishing for more motivation? Wondering why some days you’re fired up and unstoppable, while others feel like you’re just going through the motions? The truth is, motivation isn’t something you wait for—it’s something you create. In this episode of The Marketing Your Practice Podcast, we’re breaking down the real reasons motivation fades and,...

In this episode, I’m joined by Dr. Heidi Haavik, an internationally renowned chiropractor, neurophysiologist, and pioneer in chiropractic research, to explore the profound connection between chiropractic adjustments, brain function, and practice growth. Dr. Haavik shares her groundbreaking insights into how spinal health influences the nervous system and overall well-being, drawing from deca...

Selling chiropractic can feel uncomfortable—pushy, awkward, even manipulative. But what if you never had to “sell” again? What if, instead, you could simply invite patients into care—without pressure, without convincing, and without feeling like you’re chasing them? In this episode of The Marketing Your Practice Podcast, we’re shifting the way you think about pa...

Here’s the episode description based on your chosen title and the provided model: The Future of Chiropractic: How to Ride the Tidal Wave of Change with Dr. Tony Ebel The chiropractic profession is on the verge of a massive shift—but are you ready to ride the wave or risk getting left behind? In this episode of The Marketing Your Practice Podcast, Dr. Tony Ebel joins us for a deep dive...

If your practice isn’t where you want it to be, what’s really holding you back? Is it the economy? Competition? Patient behaviour? Or is it something deeper—something you might not even realise is shaping your results? In this episode of The Marketing Your Practice Podcast, we’re digging into the unseen forces that keep chiropractors stuck. You’ll discover how the sto...

Many chiropractors start their practice with a strong vision, only to find themselves facing unexpected hurdles that force them to pivot. But what if those challenges weren’t setbacks, but stepping stones to a deeper purpose? In this episode of The Marketing Your Practice Podcast, we sit down with Tim Leeming to explore his incredible journey—from building a thriving practice to naviga...

So many chiropractors get stuck—not because they lack great ideas, but because they struggle to follow through and finish what they start. The difference between a thriving practice and one that stays stagnant isn’t talent, resources, or even knowledge—it’s the ability to take consistent, imperfect action and complete what matters most. In this episode of The Marketing Your...

In this episode, I sit down with Dr. James Chestnut, a globally recognised chiropractic educator and thought leader, to explore how ethics, science, and certainty can revolutionise your practice. Dr. Chestnut dives into the transformative insights of the Magna Report—a groundbreaking study that called chiropractic care “an unparalleled solution for managing and preventing musculoskelet...

Building a thriving practice doesn’t have to rest solely on your shoulders. In this episode of The Marketing Your Practice Podcast, we’re diving into the 8 key steps to build your dream team—one that supports your growth, amplifies your impact, and makes work more enjoyable. Whether you’re just starting to hire or have struggled with staff in the past, this episode will giv...

In this episode, I sit down with Dr. Andrea Huddleston, an integrative chiropractor and globally recognised women’s health expert affectionately known as ‘The Period Whisperer.’ As the co-founder and co-host of the award-winning podcast Wellness Women Radio, Dr. Andrea has built a thriving practice by specialising in women’s health, hormonal balance, and natural fertility....

Got it! Here’s a revised version with a fresh start: Tired of wasting time on social media content that doesn’t attract the right patients? It’s time to flip the script. In this episode, we’re sharing 4 powerful content strategies that will help you create posts that connect, engage, and bring in a predictable flow of high-quality patients. These proven techniques are desig...

Struggling to attract more patients, make a greater impact, or enjoy your practice without feeling overwhelmed? In this episode, bestselling author Allan Dib returns to share practical, no-nonsense marketing strategies designed specifically for chiropractors. Discover how to simplify your marketing efforts, increase your reach, and build a thriving, predictable practice—all without adding ex...

When most chiropractors think about growing their practice, they jump straight to the new patient visit, the report of findings and marketing strategies. While those are important, there’s a foundational piece that often gets overlooked—getting better at what you do. In this episode, we explore how focusing on delivering exceptional results for your patients can transform your practice...

Struggling to grow your practice, market authentically, or enjoy your work without feeling overwhelmed? In this episode, Dr. Winnie Wong shares her understated yet incredibly effective approach to building a thriving chiropractic practice. Despite not fitting the typical extroverted mold, Dr. Wong has achieved remarkable success by staying true to herself, her values, and her patients. Discover ho...

Social media can feel like a never-ending uphill battle—posting content, making videos, and still not seeing results. But what if there was a better way to engage your audience and turn followers into patients? In this episode, we’re talking all about Instagram carousels and how they can be a game-changer for your practice. You’ll learn: Why Instagram carousels outperform regular posts and drive m...

Dr. Cody Hanish is back! In this episode, Cody shares what’s evolved in his marketing journey since his last visit and reveals the strategies that are working right now to attract 15 new patients every week—without spending a dime on ads. Learn how he continues to grow his practice with ease using social media. You’ll discover:          •        What’s changed for Cody since his first appearance o...

Retention is more than just a business strategy—it’s the key to delivering the best possible care for your patients. In this episode, we dive into the core of patient loyalty, exploring why retention matters for both your practice’s sustainability and your patients’ long-term health outcomes. You’ll learn: Why emotional connection is essential for building trust and loyalty. 13 practical strategie...