Marketing Strategy for Wedding Professionals & Businesses: The Evolve Your Wedding Business Podcast

👉 Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. You can find the show notes for this episode at https://evolveyourweddingbusiness.com/268 ——— I’m hosting a free live class :  Break Up With The Knot & WeddingWire (Without Losing Leads) We’ll cover why many wedding pros feel their directory listings aren’t delivering like t...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. Most wedding professionals think they’re not booking more weddings because they’re not marketing enough. They think they just need to “get themselves out there” and the bookings will come. But the real reason why you’re not booking more reasons has nothing to do with that. In f...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. Most wedding professionals believe that if they want to book more weddings, they need to do more in their marketing. And I get why people think that. It's logical. It's just a fallacy. And it leads to feeling like you have to be everywhere and doing all the things. No...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. If you’ve felt constantly swamped, know that you’re not alone. Countless wedding pros wrestle with overwhelming schedules, hindering their ability to market effectively, plan strategically, and grow their businesses. The struggle is real, and it’s widespread. The truth? Many ta...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. There is an issue that has been lurking in the shadows of the wedding industry for far too long. It's the silent struggle that's been holding you back, and it's time we brought it into the light. I'm talking about time, or rather, the lack of it. It's a...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. You know that your reviews and testimonials are important for booking more weddings and getting couples to trust you, but did you know that is only one type of social proof? Social proof provides evidence that what you are selling will give your clients what they want, shows th...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. Engagement season is on the horizon, couples are scouring websites, and amidst the avalanche of choices, one critical factor often seals the deal—standing out. Join me as I reveal the hidden strategies to create that ‘Oh my God, this is the one’ moment for your clients. Imagine...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. Want to stop getting ghosted in your wedding business? I get it, getting ghosted is frustrating as hell and can leave you wondering what you’re supposed to do. The good news is there are some really simple things you can do that will help you stop getting ghosted and book more...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. Filing and paying your taxes is a necessary part of running a wedding business but there are things you can do to reduce the amount you have to pay. And yes, it’s perfectly legal. When I started working with my current accountant, I learned a lot about the flexibility that come...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. Planning on raising the prices in your wedding business? There are 7 very common mistakes wedding pros make when raising their prices that cost them sales. When was the last time you increased your rates? I’m not here to simply tell you to raise your prices right away. Instead,...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. Imagine having a virtual detective on your website. Someone who can tell you how your visitors found you, what pages they looked at, what city they live in, and how long they stayed on your website. Imagine being able to make informed, data-backed decisions for your business. N...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. Should you raise your prices in your wedding business? How do you know when it's time to raise your prices? Many wedding professionals don't raise their prices because they're afraid to rock the boat. They're afraid to mess up what they already have. And I g...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. Is your website a brochure with your services or is it an active salesperson that attracts and sells to your ideal clients for you? Most wedding professionals treat their website like a digital brochure and that's part of the reason why they aren't booking as many wed...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. “I can’t wait to get to that point.” That’s what one wedding pro said upon learning that the wedding pros on The Wedding Business Collective panel during Book More Weddings Summit were no longer working crazy 60+ hour weeks. But here’s the thing, you shouldn’t wait until you’re...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. In today's podcast, we're going to focus on the actions you can take right now that are going to impact your next booking season and three big things that will come as a result of that. Now is absolutely the time to focus on this because engagement season is right aro...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. Today we're going to be talking about a question that so many frustrated wedding pros come to me with. It's the same question time and time again. "Why am I not booking more weddings? I'm getting myself out there, but it's just not working." I cann...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. One of the biggest frustrations wedding pros tell me about is ghosting. It's so frustrating to get excited when you get an inquiry only for that person to ghost you and maybe even decide to work with someone cheaper than you. A lot of people seem to think that ghosting is...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. Wish you could get clients without having to rely on The Knot & WeddingWire? You're not alone! You don't have to rely on them when you control your marketing. What I see a lot of wedding pros do is completely abdicate responsibility for their marketing by giving m...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. For the past 11 years, the #1 question I get about booking more weddings is “How?” How do I book more weddings? What exactly do I do? It’s a question I hear non-stop and it’s why I created Book More Weddings Summit. My expertise lies in marketing and in building a business that...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. Do you ever wish you could take a peek behind the scenes of a successful wedding business and see how they’re doing things? Wouldn’t it be helpful to get the lowdown on what’s working for them and what isn’t? That’s what this episode is all about! Come take a look behind the sc...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. Micro weddings aren’t new but ever since COVID forced some big changes onto the wedding industry, they’re popular and more in demand than ever. Micro weddings aren’t just a trend, they’re a permanent fixture in the wedding industry and they present some really exciting opportun...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. I know that you want to create more time for your personal life and family and get your business and marketing under control. Sometimes it can feel a little unwieldy like it’s your business that’s controlling you and not the other way around. I know that you are looking to have...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. Do you always feel too busy? That's something I hear from many wedding pros so if you do, you're not alone. You're too busy to market your business. You're too busy to plan and be strategic. You're too busy to grow your business. And yeah, if you run yo...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. Most busy wedding pros think that not having enough time is their problem. But that’s not actually the case. Feeling like you don’t have enough time is just a symptom of the actual problem. And just like when you get sick, if you don’t know the real root cause of the illness an...

👉  Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. One of the most common things wedding pros ask me about is how to book more weddings. In my 10+ years of helping wedding pros grow their businesses, I’ve come upon the number one reason why you aren’t booking more weddings. It is definitely not what you think because most weddi...