Marketing School - Digital Marketing and Online Marketing Tips

How To Level Up In episode #1661, we talk about how to level up! Today is the day that Eric’s book, Leveling Up is being released. On that theme, our hosts will be sharing the main habits they practice that have helped them level up to where they are today. Tune in and hear about the value of being motivated more by the game of life than by money, thinking in decades, and more! TIME-STAMPED SHOW N...

How to Spend $100 on Amazon Ads and Get $1,000 Back In episode #1660, we talk about how to get a good ROI compared to the money you spend on Amazon ads. Amazon is the number one search engine in e-commerce, so if you have a great product and you spend a reasonable amount on ads, you’ll get great reviews after people purchase, and that will boost sales even more! TIME-STAMPED SHOW NOTES: [00:25] To...

How to Get 5-Star Reviews Organically on Amazon In episode #1659, we talk about ways to get 5-star reviews organically on Amazon. Whether you are publishing a book or selling any other kind of product, these strategies are guaranteed to help you on this important mission. Reviews can drastically improve your sales numbers, so tune in to hear about the best tips we have for you! TIME-STAMPED SHOW N...

How Kelly Roach Used The Live Launch Method To Quickly Build An 8-Figure Coaching Business That Focuses On Gasp Retention! In this episode, we sit down with Kelly Roach, the CEO and founder of Unstoppable Entrepreneur, an online business incubator that helps CEOs scale their business. In today’s show, we find out from Kelly what this process looks like, how Unstoppable Entrepreneurs nurture their...

5 Email Marketing Tips for Book Launches In episode #1658, we share five email marketing tips for book launches! As Eric nears the due date for his Leveling Up book, we thought we would share a handful of actionable ways you can promote your work before it publishes. Tune in to hear about emailing excerpts, creating ambassadors, using contests, and more! TIME-STAMPED SHOW NOTES: [00:25] Today’s to...

Will Clubhouse Stand The Test of Time? In episode #1657, we consider whether Clubhouse will stand the test of time. With so much excitement about the new platform and the rush of a host of different business owners and personalities trying to maximize its early real estate, hopes are high for this new way of connecting. Tune in to hear us talk about the reasons we think it will continue to grow an...

1 Metric That Reveals If Your Page Is Actually Converting In episode #1656, we give you the metric you should consult to check if your page is converting or not. Conversion rates are important but they don’t give you an accurate picture of whether your business is making money. That is why we choose to look at a metric called ARPU, or average revenue per user, instead. Tune in to learn why this me...

When Is Page Design More Important Than Copywriting? In episode #1655, Neil and Eric talk about the importance of good page design and touch on some instances when it is more important than copywriting. Yes, strong copy increases conversions, but page layout and user experience have a major part to play too. Tune in to hear more about how better design leads to better results.   TIME-STAMPED SHOW...

7 Small CRO Tweaks That Had BIG Impacts In episode #1654, Neil and Eric talk about seven conversion rate optimization changes that have had big impacts on their business. You will hear about the benefits of having a countdown timer, why you should personalize the page, and how to add order bumps if you can. For all this, and a whole lot more, be sure to tune in today! TIME-STAMPED SHOW NOTES: [00:...

The 1 Habit That Will Grow Your Personal Brand In episode #1653, Neil and Eric talk about how consistency will grow your personal brand. We learn about the importance of consistently posting on social media and why you should be patient when it comes to your success. Be sure to tune in today! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: The 1 Habit That Will Grow Your Personal Brand. [00:27] Ge...

3 Ways to Restore Lost Trust with Your Audience In episode #1652, we talk about three ways you can restore trust you might have lost with your audience. It is not uncommon for this to happen, so be proactive in how you choose to fix it. Be sure to tune in today to hear it all! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: 3 Ways to Restore Lost Trust with Your Audience. [00:29] Number one: Confr...

How to Make Your Brand Feel More Authentic In episode #1651, Neil and Eric talk about ways to make your brand feel more authentic. We find out about the power of having your audience see and hear you, and the benefit of being real and having faith that you will find your tribe. Be sure to tune in today! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How to Make Your Brand Feel More Authentic. [00...

Today we are going to talk about 'How to 10x Your Preorders With This Bulk Strategy?' Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

What All Bestselling Book Launches Have in Common In episode #1649, we hear about what bestselling book launches have in common. Neil talks about the company he used when launching his book, and Eric shares why he decided to write Leveling Up. Be sure to tune in today! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: What All Bestselling Book Launches Have in Common. [00:37] What made Neil’s book,...

Today we are going to talk about 5 Book Promotion Ideas To Get Your First 1,000 Sales! Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

How to Market Your Book Without an Audience In episode #1647, Neil and Eric share ways to market your book without an audience. As a New York Times best-selling author, Neil has firsthand experience on the matter, and Eric offers details on his podcast tour to promote his soon-to-be-released book. Tune in today! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How to Market Your Book Without an Aud...

Do Fractional SEOs Work? In episode #1646, we explore the topic of whether fractional SEOs work. What we mean by fractional is ‘part-time’. Part-time employees occupy what we call the murky middle — they have no incentive to go all-in on your vision for your company. Tune in and hear more about why fractional employees don’t work out and why you should hire contractors or full-time staff instead!...

Funnels Vs. Cycles In episode #1645, we learn about the major difference between funnels and cycles. While we love click funnels, it is important to think about other aspects like sales and hiring more long-term. Be sure to tune in today to hear more! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: Funnels Vs. Cycles. [00:27] Explaining what a funnel is and the major problem with it. [01:13] How a...

Today we are going to talk about 5 Creative Ways to Use Instagram! Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

5 Sneaky Ways to Decrease Your Facebook Ad Costs In episode #1643, we share five ways to decrease your Facebook ad costs which are all very sneaky! Advertising on Facebook can be expensive if you are trying out strategies that haven’t been proven to work but today we give you a bunch of ways that will help you keep costs low and conversions high. Tune in and learn how to spot and use your competit...

The Hidden Importance of Reputation Management In episode #1642, we talk about the hidden importance of reputation management. The meaning of reputation is basically what people think and say about you, and in today’s world of online marketing, we can think about reputation as referring to the information people see when they search you on the internet. Tune into this episode to learn about ‘quick...

Today we are going to talk Why It's Better to Get Rich Slowly? Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Today we are going to talk 'Where to Hire Star Marketing Talent In 2021?' Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

What MrBeast Burger Tells You About The Future of Influencer Marketing In episode #1639, we explore what the MrBeast burger says about the future of influencer marketing. Recently MrBeast opened 300 burger joints at once and this initiative has been very successful due to the fact that he has leveraged his influence and partnered up to sell a product. Tune in to find out how brands and celebrities...

In this special episode, we talk to Iris Shoor, Founder and CEO of Oribi, an alternative for Google Analytics that provides actual data insights for funnel optimization and strong audience segmentation. Our conversation starts with how Oribi distinguishes itself from other analytics platforms, and Iris highlights the fact that it is easy to use and doesn’t require a dev on your team, also getting...