Hollywood Branded
Marketing Mistakes (And How To Avoid Them)
Join Stacy Jones, the CEO and founder of Hollywood Branded, a Los Angeles branded pop culture partnerships agency specializing in product placement, celebrities and influencer marketing. Learn from her 25 years of experience as she shares advice and insights, and interviews experts on a wide range of how-to-do business and marketing topics. With over 250 episodes recorded since 2017, the podcast series is positioned for entrepreneurs, brand marketers and agencies to learn best practices from, and better ways to run their companies. Learn both the ‘magic sauce’ to finding success, and the mista...
Author
Hollywood Branded
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Podcast website
Latest episode
Jun 27, 2024
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Episodes
Surprise And Delight Your Customers With Linsi Brownson | Spark Collaborative 11.06.2019 39:43
In this episode, Stacy sits down with the creative director and founder of Spark Collaborative, Linsi Brownson. The two discuss how to fight against business burnout, and Linsi shares the proper ways to train your mind to strategize using out of the box tactics.
Reclaim Your Independence And Freedom With Steve Gordon | The Unstoppable CEO 06.06.2019 40:37
In this episode, Stacy sits down with podcaster and CEO of The Unstoppable CEO Podcast, Steve Gordon. The two discuss Steve’s extensive career as both a CEO and a consultant, and the pair shed light on what Steve considers to be the most powerful tool for any CEO to have.
Buying And Selling Your Business (The Right Way) With David Barnett 04.06.2019 46:26
In this episode, Stacy sits down with savvy business expert and author, David Barnett. The two discuss David’s wealth of knowledge regarding buying and selling businesses, and he even provides insight suggesting why you should keep your business selling dreams a secret.
Understanding The Law Of Attraction With Kelli Cooper 30.05.2019 51:03
In this episode, Stacy sits down with coach and consultant, Kelli Cooper. The two discuss common misconceptions surrounding the law of attraction, and they’ll even explain how to apply the law of attraction principles all aspects of your business.
Email Marketing Is (Not) Dead With Lakisha Sarbah | Saavy Simple Marketing 28.05.2019 26:19
In this episode, Stacy sits down with email marketer and the founder of Savvy Simple Marketing, Lakisha Sarbah. The two discuss Lakisha’s passion for empowering women in business, why email marketing is alive and well, and how you can master the art of marketing automation
Improving Workplace Culture With Kris Boesch | Choose People 23.05.2019 49:50
In this episode, Stacy sits down with the founder and CEO of Choose People, Kris Boesch. The two discuss Kris’s book “Culture Works: How to Create Happiness in the Workplace,” and together they show how to create a culture that drives a powerful employment brand.
Drop Everything and Dropship: Mastering eCommerce With Anton Kraly | Drop Ship Lifestyle & eCommerce Lifestyle 21.05.2019 35:36
In this episode, Stacy sits down with eCommerce coach Anton Kraly. The two discuss Anton’s best practices for digital marketing to drive eCommerce businesses, why Facebook ads shouldn’t be your main source of traffic, and how to add 30% to your monthly revenue with email marketing campaigns.
Using Artificial Intelligence For Product Placement and Storytelling With Roy Taylor | Ryff 16.05.2019 47:24
In this episode, Stacy sits down to chat with virtual reality advocate and Ryff CEO, Roy Taylor. The two discuss Roy’s passion for artificial intelligence, and their discussion provides further insight into how artificial intelligence is already being used to maximize product placement opportunities.
The 5 Most Asked Questions About The Game Of Thrones Starbucks Coffee Cup Placement 14.05.2019 23:51
In this episode, Stacy Jones, Hollywood Branded's CEO shares 5 of the most asked questions regarding the PR stemming from Starbuck's perceived product placement appearance in Game of Thrones, and the resulting worldwide PR phenomena.
Better, More Optimized Facebook Ads With Sally Hendrick | Social Media Traffic School 09.05.2019 28:37
In this episode, Stacy sits down with international keynote speaker and digital marketer, Sally Hendrick. The two discuss Sally’s extensive experience working in target market research, and Sally shares her best tips for making Facebook ads work for your brand.
The Next Chapter Of Business Development With Eric Anderson 07.05.2019 29:06
In this episode, Stacy sits down with book developer and writing coach, Eric Anderson. The two draw upon Eric’s experience to discuss the steps to becoming a published author, whether to be self-published or have a literary agent, and how to use authorship to gain a unique sales edge.
Influencers Are Humans Too With Dana Malstaff | Boss Mom 02.05.2019 42:02
In this episode, Stacy sits down with business strategist, author, podcaster, CEO and founder of Boss Mom, Dana Malstaff. The two discuss how Dana has used her experience as an influencer to share insights on building “human” and successful influencer campaigns, from free to paid.
Make The Campaign Work For Your Brand With Susana Yee | Digital Everything 30.04.2019 49:16
In this episode, Stacy sits down with digital marketing consultant, Susana Yee. The two discuss Susana’s experience working with brands like Guess and Kate Spade, and reveal the best ways to engineer effective strategy driven influencer marketing campaigns that work!
Simplify Your Business with Kevin Geary | Digital Ambition 25.04.2019 36:59
In this episode, Stacy sits down with the founder of Digital Ambition and host of the Digital Ambition Podcast, Kevin Geary. The two discuss how to overcome overcomplicated business practices, whether it’s creating crazy funnels, intricate products and websites, or simply trying to stay grounded while managing everything. .
Mastering Systems & Processes with Bradley Benner | Semantic Mastery 23.04.2019 49:27
In this episode, Stacy sits down with digital marketing consultant and co-founder of Semantic Mastery, Bradley Benner. Before speaking on how to simplify the business model to grow effortlessly overtime, the two discuss the necessity of systems and processes for scaling businesses.
Talk TO Someone, Not AT Them With Shauna Armitage | Making Moxie 18.04.2019 35:31
In this episode, Stacy sits down with growth consultant and founder of Making Moxie, Shauna Armitage. The two discuss Shauna’s experience with creating an online publication community for female entrepreneurs, and they break down the difference between talking to someone and talking AT them.
Redefining SEO With Jason Berkowitz | Break The Web 16.04.2019 42:59
In this episode, Stacy sits down with the founder and SEO director of Break The Web, Jason Berkowitz. The two discuss SEO best practices, old school SEO strategies to avoid, and how to recover from a bad SEO campaign
The Keys To Successful Internet Marketing With Greg Jameson | WebStores Ltd. 11.04.2019 45:43
In this episode, Stacy sits down with business consultant and President of WebStores Ltd., Greg Jameson. The two discuss the best ways to manage your business website in order to increase your market position, bolster revenue and strengthen your brand.
The Truth Behind Influencer Marketing With Brett Garfinkel | Sylo 09.04.2019 54:30
In this episode, Stacy sits down with Brett Garfinkel, the co-founder and CEO of measurement firm Sylo. The two attempt to understand the current state of influencer marketing while discussing the misconceptions of bots and the role they play in the realm of digital marketing.
Managing Agency Relationships With Suzanne Brown | OKSuzi 04.04.2019 54:07
In this episode, Stacy sits down with Suzanne Brown of OKSuzi Marketing. The two discuss Suzanne’s extensive experience as a business consultant helping seasoned entrepreneurs with high-level marketing challenges, and Suzanne shares her step-by-step guide to working with marketing agencies.
Becoming An Influencer In Your Own Space With Matt Johnson | Pursuing Results 02.04.2019 59:11
In this episode, Stacy sits down with expert podcast host and Pursuing Results CEO Matt Johnson. The two reveal Matt’s extensive experience working in podcasts to discuss scalable marketing systems, turning expertise into business freedom, and the three keys to translating power into focused action.
Writing Down Your Strategy With John Rohe | HyCap Consulting 28.03.2019 47:06
In this episode, Stacy sits down with HyCap Consulting expert, John Rohe. The two discuss how to integrate strategy and tactical plans for the total commercialization of brands, the proper definition of a “trainer,” and how to be honest with yourself and your team.
Become A LinkedIn Authority With Joe Apfelbaum | Ajax Union 26.03.2019 39:45
In this episode, Stacy sits down digital marketing expert and CEO of Ajax Union, Joe Apfelbaum. The two discuss how to become an authority on LinkedIn, and dive into why less than 1% of the 600 million professionals on LinkedIn globally actually post regularly.
A Smarter, Faster Marketing Program With Sam Underwood | Futurety 21.03.2019 42:46
In this episode, Stacy sits down with Futurety's Business Strategy Vice President, Sam Underwood. The pair discuss Sam’s two rules of fishing: "You can’t catch fish where there aren’t fish’ and ‘don’t leave fish to find fish," revealing how these rules can be applied to marketing a business, product or service.
Web Optimization And How To Fix It With Chris Dayley | Disruptive Advertising 19.03.2019 50:32
In this episode, Stacy sits down with digital marketing entrepreneur, speaker, and neuromarketing expert Chris Dayley. They discuss the biggest problems that most companies are facing with their websites and why fixing them is not as simple as just redesigning them.
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