Beverly Cornell

Marketing, Magic, & The Messy Middle: Wickedly Branded

Business EN ↓ 187 episodes

Welcome to the Wickedly Branded: Marketing, Magic, & The Messy Middle Podcast with Beverly Cornell 💡 Welcome to our business, branding, and marketing podcast, where real conversations meet effective strategies. Join me, Beverly Cornell, founder of Wickedly Branded and author of Marketing for Entrepreneurs, as we explore practical ways to clarify your brand and market confidently. With over 25 years of experience and features in MSN, FOX, CBS, and Bloomberg, I specialize in helping overwhelmed consultants, coaches, and creatives streamline their marketing efforts. Together, we'll identify wher...

Author

Beverly Cornell

Category

Business

Latest episode

Jul 9, 2026

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Episodes

Achieve SEO Success: Mastering 2024's Top Trends | Beverly Cornell 12.02.2025

Send us Fan Mail Welcome to Spark & Ignite Your Marketing , the podcast where real conversations meet real strategies. I'm your host, Beverly Cornell, founder and fairy godmother of brand clarity at Wickedly Branded . With over 25 years of experience, I’ve helped hundreds of entrepreneurs awaken their brand magic, attract the right people, and build businesses that light them up. Join me...

AI in Marketing 2024: Transforming Service-Based Businesses | Beverly Cornell 12.02.2025

Send us Fan Mail Welcome to Spark & Ignite Your Marketing , the podcast where real conversations meet real strategies. I'm your host, Beverly Cornell, founder and fairy godmother of brand clarity at Wickedly Branded . With over 25 years of experience, I’ve helped hundreds of entrepreneurs awaken their brand magic, attract the right people, and build businesses that light them up. In this...

Avoid These Common Marketing Mistakes in 2025 | Beverly Cornell 12.02.2025

Send us Fan Mail Welcome to Spark & Ignite Your Marketing , the podcast where real conversations meet real strategies. I'm your host, Beverly Cornell, founder and fairy godmother of brand clarity at Wickedly Branded . With over 25 years of experience, I’ve helped hundreds of entrepreneurs awaken their brand magic, attract the right people, and build businesses that light them up. Today, w...

Discover How to Craft Your Unique Brand Identity | Beverly Cornell 12.02.2025

Send us Fan Mail Welcome to Spark & Ignite Your Marketing , the podcast where real conversations meet real strategies. I'm your host, Beverly Cornell, founder and fairy godmother of brand clarity at Wickedly Branded . With over 25 years of experience, I’ve helped hundreds of entrepreneurs awaken their brand magic, attract the right people, and build businesses that light them up. This epi...

Rediscover Your Entrepreneurial Why: Embrace Boldness and Ignite Your Passion | Beverly Cornell 12.02.2025

Send us Fan Mail Welcome to Spark & Ignite Your Marketing , the podcast where real conversations meet real strategies. I'm your host, Beverly Cornell, founder and fairy godmother of brand clarity at Wickedly Branded . With over 25 years of experience, I’ve helped hundreds of entrepreneurs awaken their brand magic, attract the right people, and build businesses that light them up. In this...

7 Minutes to Mastering Content Marketing: Strategic Tips | Beverly Cornell 12.02.2025

Send us Fan Mail Welcome to Spark & Ignite Your Marketing , the podcast where real conversations meet real strategies. I'm your host, Beverly Cornell, founder and fairy godmother of brand clarity at Wickedly Branded . With over 25 years of experience, I’ve helped hundreds of entrepreneurs awaken their brand magic, attract the right people, and build businesses that light them up. In this...

Season 3 - Spark & Ignite Your Marketing 12.02.2025

Send us Fan Mail Thank you for following along with us on this journey! Please enjoy season 3 of the Spark & Ignite Your Marketing Podcast.  Support the show PS. If you want your marketing to feel a little more magical: • Get our weekly newsletter   WickedlyBranded.com/Newsletter • Read Marketing For Entrepreneurs - Revised Edition • Invite Beverly Cornell as a guest speaker

Part 2: 80% Energy, 20% Strategy: How to Build a Business on Your Terms | Megan Camille 11.02.2025

Send us Fan Mail Listen to Part 1 Here! In Part 2 of this powerful conversation on Spark and Ignite Your Marketing , Beverly and Megan Camille dive even deeper into the magic of intuition, alignment, and business success. Megan shares how to break free from survival mode, the power of collaborative marketing, and why making decisions from expansion (not comfort) leads to true freedom. Plus, hear B...

Part 1: 80% Energy, 20% Strategy: How to Build a Business on Your Terms | Megan Camille 04.02.2025

Send us Fan Mail In this episode of Spark and Ignite Your Marketing , host Beverly Cornell chats with Megan Camille, a psychic and intuitive business consultant who's transformed her unique gifts into four thriving businesses. Megan shares how trusting her inner guidance led her to build four successful businesses, why energy matters more than tactics, and how you can design a business that a...

The Business of Passion: Turning Worms, Sprouts, and Joy into Gold | Cathy Nesbitt 28.01.2025

Send us Fan Mail Discover the enchanting world of Cathy Nesbitt, the founder of Cathy's Crawly Composters, Cathy's Sprouters, and Cathy's Laughter Club, in this transformative episode of Spark and Ignite Your Marketing . Cathy shares her journey as an “accidental entrepreneur,” tackling global issues like food waste and mental health with her trifecta of worms, sprouts, and laughter...

Navigating Challenges with Confidence | Kyle Coon 21.01.2025

Send us Fan Mail In this episode of Spark and Ignite Your Marketing , Beverly Cornell welcomes Paralympian, speaker, and author Kyle Coon to uncover the transformative power of communication. From climbing rock walls to competing in the Paralympic Games, Kyle shares his inspiring journey of overcoming obstacles and mastering the art of impactful conversations. Discover how curiosity, empathy, and...

Passion, Patience, and Persistence: Lessons from the Clean Lots Success Story | Brian Winch 14.01.2025

Send us Fan Mail Discover how simplicity and perseverance turned into a thriving business. In this Spark and Ignite Your Marketing episode , host Beverly Cornell chats with Brian Winch, the founder of Winch Enterprises and author of Clean Lots, America’s Simplest Business . Learn how Brian transformed his father’s litter cleanup idea into a scalable business and empowered others to follow his step...

Building Authentic Connections To Transform your Business | Michael Forman 07.01.2025

Send us Fan Mail In this episode of Spark and Ignite Your Marketing , host Beverly Cornell dives into the magic of face-to-face networking with Michael Forman, author of Networking Unleashed . Discover actionable tips to navigate networking events, build genuine relationships, and unlock your business's potential. Whether you're an introvert or a seasoned connector, this conversation wil...

From Philly to Costa Rica: How One Entrepreneur Built a Culture of Connection | Richard Blank 31.12.2024

Send us Fan Mail In this enchanting episode of Spark and Ignite Your Marketing , host Beverly Cornell sits down with Richard Blank, CEO of Costa Rica’s Call Center. Richard’s story is one of bold moves and building a business that thrives on empathy, gamification, and yes—pinball machines. Richard shares his secrets to igniting employee engagement and delivering exceptional customer experiences. T...

Courage, Creativity, and Clarity in Entrepreneurship | Saskhia Menendez 24.12.2024

Send us Fan Mail In this heartfelt Spark & Ignite Your Marketing episode, Beverly Cornell interviews Saskhia Menendez, a transformative voice in the music industry for underrepresented communities. From navigating personal and professional barriers to blazing new trails for inclusivity, Saskhia shares her entrepreneurial spirit, resilience, and the lessons she’s learned. Three Key Topics Cover...

Build Trust and Scale Your Niche Business When Everyone’s Skeptical | Roberto Capodieci 17.12.2024

Send us Fan Mail Do people misunderstand your business or doubt your niche idea? You’re not alone. In this week’s episode of the Spark and Ignite Your Marketing Podcast , we sit down with Roberto Capodieci , the innovative mind behind SimFly, an ethical "play-to-earn" platform for flight simulation enthusiasts. If you’ve ever felt like your audience doesn’t “get” your business—or if you’...

Building Communities and Thriving Through Podcasting | Jennifer Henczel 10.12.2024

Send us Fan Mail In this week’s episode of Spark & Ignite Your Marketing, Jennifer Henczel shares her inspiring story of resilience, reinvention, and the power of community. What happens when life throws you a curveball that shifts your perspective forever? Jennifer Henczel, award-winning entrepreneur and founder of the Women in Podcasting Network, shares how a near-tragedy ignited her journey...

Money, Mindset, and Magic: A Healthy Relationship with Your Business | Michelle Cooper 03.12.2024

Send us Fan Mail In this episode of Spark It Ignite Your Marketing, we sit down with Michelle Cooper, the powerhouse behind Alchemy Accounting and Bookkeeping. Michelle shares her incredible journey from corporate finance to building a million-dollar business that transforms entrepreneurs’ relationships with money. With over 14 years of experience, she reveals how overcoming self-limiting beliefs...

Part 2: How Simplifying Your Marketing Drives Big Results | Chirag Nijjer 26.11.2024

Send us Fan Mail Listen to Part 1! Can focusing on one clear message change everything for your business? In Part 2 of this conversation with Chirag Nijjer, Beverly Cornell explores the art of customer journey mapping and how simplifying your marketing strategy can create exponential growth. Chirag shares real-world examples of how clarity in branding eliminates friction, drives conversions, and b...

Part 1: How Simplifying Your Marketing Drives Big Results | Chirag Nijjer 19.11.2024

Send us Fan Mail Does your marketing feel chaotic? In this Part 1 episode of Spark & Ignite Your Marketing, Beverly Cornell dives into the art of simplifying marketing strategies with Chirag Niger, a renowned speaker and advisor at Google. Chirag shares his journey from growing up in a family business to becoming a thought leader in marketing clarity, helping brands worldwide cut through the n...

How to Turn a Creative Passion into Profit | Tonya Cross 12.11.2024

Send us Fan Mail In this Spark & Ignite Your Marketing, host Beverly Cornell chats with Tonya Cross, pharmacist-turned-entrepreneur and founder of Accented Glory. Tonya reveals her biggest “light bulb” moments, how she markets with purpose, and the importance of staying aligned with your true calling. From practical tips on finding your audience and capitalizing on trends to meaningful lessons...

Part 2: Building Confidence as an Entrepreneur: Skills for Success | Susan Negen 05.11.2024

Send us Fan Mail Listen to Part 1 In Part 2 of Spark & Ignite Your Marketing with retail expert Susan Negen, co-founder of WhizBang Retail Training, we explore the surprising strategies that fuel sustainable growth. From launching a ‘Retail-a-thon’ livestream long before live video was popular to navigating the power of AI in everyday marketing, Susan shares lessons on balancing bold tactics w...

Part 1: Building Confidence as an Entrepreneur: Skills for Success | Susan Negen 29.10.2024

Send us Fan Mail In part 1 of our new episode of Spark and Ignite Your Marketing, Beverly Cornell talks with retail expert Susan Negen about the transformative power of confidence and vision in building a thriving business. Drawing from her journey with WhizBang Retail Training and two decades of retail experience at top brands like Bloomingdale’s and Macy’s, Susan shares why creating a clear, ins...

Setting Expectations for Success: Building a Loyal Client Base | Ralph Velasco 22.10.2024

Send us Fan Mail In this Spark & Ignite Your Marketing episode, host Beverly Cornell dives deep into the entrepreneurial journey of Ralph Velasco, founder of Continental Drifter Experiences. Ralph shares how he transitioned from owning a restaurant to becoming a successful international tour leader by mastering one key element: setting clear expectations. Learn how Ralph found his niche in cul...

Entrepreneurial Success Through Mortgage Note Investing | Nathan Turner 15.10.2024

Send us Fan Mail In this episode of Spark & Ignite Your Marketing , Beverly chats with Nathan Turner, founder of Earnest Investing LP . Nathan has built a thriving business by focusing on mortgage note investing , a powerful alternative to traditional real estate investments. Nathan shares how he navigated the 2008 financial crisis, the key strategies he uses to help investors grow their wealt...

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