Marketing, Magic, & The Messy Middle: Wickedly Branded

Send us Fan Mail What if the reason your business feels complicated… is because your clarity has not caught up to your growth? In this episode of the Wickedly Branded Podcast, Beverly Cornell sits down with Kanika Vasudeva to talk about what really drives predictable growth for service-based business owners. Hint: it is not more content, more visibility, or more effort. Kanika shares how a deeply...

Send us Fan Mail What if your money stress isn’t really about money at all? In this episode of the Wickedly Branded Podcast, Beverly Cornell sits down with Lark Dean Galley to explore the emotional, energetic, and deeply personal side of money. Lark helps high-earning women bring order to their finances, uncover hidden money blocks, and close the gap between what they earn and the life they actual...

Send us Fan Mail What if your podcast is getting listeners, but not leading people anywhere? In this episode of the Wickedly Branded Podcast, Beverly Cornell sits down with podcast strategist Virginia to talk about what most business owners miss when they start a podcast: conversion. Virginia shares how personal finance podcasts helped her and her family pay off debt, rebuild their financial life,...

Send us Fan Mail What if selling your business wasn’t failure, but proof that you built something valuable? In this episode of the Wickedly Branded Podcast, Beverly Cornell sits down with Ashley Gill, owner of Fibre Salon in Henderson, Nevada, to talk about what it really takes to build a business that can grow, sell, and stand on its own. Ashley became an entrepreneur by accident at just 19 years...

Send us Fan Mail What if your marketing problem is actually a disconnection problem? In this solo episode of Marketing, Magic and the Messy Middle: Wickedly Branded® , Beverly Cornell explores what she calls “The Great Disconnection,” the quiet gap that happens when your business keeps growing, but your brand no longer reflects who you are becoming. Many established service-based women have full c...

Send us Fan Mail What if the book you keep thinking about is really the visibility tool your business has been waiting for? In this episode of Marketing, Magic and the Messy Middle: Wickedly Branded® , Beverly Cornell sits down with Wiebke Tasch, founder of Digital Authors, to talk about the brave, strategic, and deeply personal process of turning your ideas into a book that builds authority. Wieb...

Send us Fan Mail What if your marketing feels hard because you’re still playing the safe version of yourself? In this episode of the Wickedly Branded Podcast, Beverly Cornell sits down with Cailen Ascher, founder of The Self-Led Woman, to explore what it really means to build a business from soul alignment, voice, values, and visibility. Cailen shares her journey from yoga and early entrepreneursh...

Send us Fan Mail What if the answer you've been searching for isn't out there at all? In this episode of Marketing, Magic and the Messy Middle: Wickedly Branded® , Beverly Cornell sits down with Audrey Seymour, Master Certified Coach, founder of Clear Change Group, and co-author of the upcoming book True Purpose: Unleash the Power of the Person You're Meant to Be . With a background...

Send us Fan Mail Welcome to Wickedly Branded: Marketing, Magic, and The Messy Middle , the podcast where real conversations meet real strategies. I'm your host, Beverly Cornell, founder and fairy godmother of brand clarity at Wickedly Branded . With over 25 years of experience, I’ve helped hundreds of entrepreneurs awaken their brand magic, attract the right people, and build businesses that...

Send us Fan Mail What happens when the business you started for freedom starts to feel too small for the woman you’ve become? In this solo episode of Marketing, Magic and the Messy Middle: Wickedly Branded® , Beverly Cornell opens Season 9 with a deeply personal and powerful conversation about the move from accidental entrepreneur to established expert, and why so many successful midlife women fee...

Send us Fan Mail What happens when the business you built no longer fits the woman you’ve become? Welcome to Season 9 of Marketing, Magic and the Messy Middle: Wickedly Branded® . In this solo trailer episode, Beverly Cornell introduces the theme of the season: brand evolution . This season is for midlife female consultants, coaches, creatives, and service-based founders who are moving from freela...

Send us Fan Mail Why does marketing feel so much heavier than it should… especially for thoughtful, capable entrepreneurs who deeply care about their work? In Episode 1 of this special season of Marketing Magic & The Messy Middle, Beverly Cornell begins the journey through the revised edition of Marketing for Entrepreneurs by exploring the hidden disconnect many founders experience between the...

Send us Fan Mail In Episode 2 of this special season of Marketing Magic & The Messy Middle , Beverly Cornell walks through Chapter 2 of the revised edition of Marketing for Entrepreneurs and explores why marketing begins to feel lighter when you stop focusing only on features and start speaking to transformation. This episode dives into the emotional disconnect many service-based founders expe...

Send us Fan Mail Why do some messages instantly connect while others seem to disappear into the noise? In Episode 3 of this special season of Marketing Magic & The Messy Middle, Beverly Cornell walks through Chapter 3 of the revised edition of Marketing for Entrepreneurs and explores what actually makes messaging magnetic. Because strong messaging is not about sounding more polished, strategic...

Send us Fan Mail Why does visibility feel so much heavier than it should… especially for thoughtful entrepreneurs who care deeply about their work? In Episode 4 of this special season of Marketing Magic & The Messy Middle , Beverly Cornell walks through Chapter 4 of the revised edition of Marketing for Entrepreneurs and explores the emotional weight many founders carry around being seen. This...

Send us Fan Mail Why does marketing start to feel so overwhelming… even when your business is growing? In Episode 5 of this special season of Marketing Magic & The Messy Middle, Beverly Cornell walks through Chapter 5 of the revised edition of Marketing for Entrepreneurs and explores why complexity often becomes the hidden source of friction in marketing. This conversation is not about doing l...

Send us Fan Mail Why does marketing feel scattered even when you are doing all the right things? In Episode 6 of this special season of Marketing Magic & The Messy Middle, Beverly Cornell walks through Chapter 6 of the revised edition of Marketing for Entrepreneurs and explores why sustainable marketing begins with focus. This episode introduces the Core Three framework inside Wickedly Branded...

Send us Fan Mail Why does your marketing suddenly stop sounding like you the moment you try to sell something? In Episode 7 of this special season of Marketing Magic & The Messy Middle, Beverly Cornell walks through Chapter 7 of the revised edition of Marketing for Entrepreneurs and explores the tension many thoughtful entrepreneurs feel between wanting their business to grow and wanting their...

Send us Fan Mail Why does social media start to feel exhausting the moment it begins feeling performative? In Episode 8 of this special season of Marketing Magic & The Messy Middle, Beverly Cornell walks through Chapter 8 of the revised edition of Marketing for Entrepreneurs and explores a more human approach to social media marketing. This conversation is not about algorithms, hacks, or chasi...

Send us Fan Mail Why does visibility sometimes feel heavier than the work itself? In Episode 9 of this special season of Marketing Magic & The Messy Middle, Beverly Cornell walks through Chapter 9 of the revised edition of Marketing for Entrepreneurs and explores how to build visibility in a way that supports your energy instead of draining it. This conversation is not about posting more. It i...

Send us Fan Mail Why do some people feel ready to work with you long before they ever book a call? In Episode 10 of this special season of Marketing Magic & The Messy Middle, Beverly Cornell walks through Chapter 10 of the revised edition of Marketing for Entrepreneurs and explores how trust is actually built in marketing. This conversation is not about persuasion tactics or quick conversions....

Send us Fan Mail Why does repeating your message sometimes feel more vulnerable than creating something new? In Episode 11 of this special season of Marketing Magic & The Messy Middle, Beverly Cornell walks through Chapter 11 of the revised edition of Marketing for Entrepreneurs and explores why repetition is one of the most powerful forces in branding and marketing. This conversation is not a...

Send us Fan Mail Why do some pieces of content quietly stay with people long after they read them? In Episode 12 of this special season of Marketing Magic & The Messy Middle , Beverly Cornell walks through Chapter 12 of the revised edition of Marketing for Entrepreneurs and explores the difference between simply being consistent and becoming truly captivating. This conversation is not about cr...

Send us Fan Mail Why do so many meaningful business conversations quietly fade before momentum has a chance to build? In Episode 13 of this special season of Marketing Magic & The Messy Middle, Beverly Cornell walks through Chapter 13 of the revised edition of Marketing for Entrepreneurs and explores one of the most overlooked parts of sustainable marketing: follow up. This conversation is not...

Send us Fan Mail What actually creates lasting momentum in marketing and business? In this Season Wrap-Up episode of Marketing Magic & The Messy Middle , Beverly Cornell reflects on the deeper thread running through every chapter of the revised edition of Marketing for Entrepreneurs and what it truly means to build a business with steadiness, alignment, and trust. This conversation is not just...