Marketing Ink: Big Ideas for Local Businesses

What happens when a lawyer turns a niche topic like compliance into a thriving media empire? In this episode of Marketing Inc. , Allie Bloyd sits down with Tom Fox—founder of the Compliance Podcast Network—to unpack how he transformed podcasting into a powerful business model, content engine, and industry authority builder. From launching dozens of shows (yes, including Star Trek and Winnie the Po...

What if you could have a Fortune 500-level CFO in your corner — without the $500K price tag? In this episode of Marketing Inc, Allie sits down with  Nick J , former Wall Street investor turned AI entrepreneur, to talk about how he built an AI-powered CFO agent that gives small businesses the strategic financial insight they've never been able to access before. Nick breaks down how his company, Eag...

What happens when you climb to the top… and still feel lost? In this powerful episode, I sit down with Michael Unbroken — bestselling author, award-winning speaker, coach, and host of the Think Unbroken Podcast — for one of the most raw, honest conversations we've ever had on this show. Michael grew up in a world most people can't imagine. Poverty, abuse, addiction, absent parents, and a racist gr...

What if your Google Ads campaigns could run, optimize, and scale themselves — completely without human involvement? In this episode, Allie sits down with David Gonzalez, founder and CEO of GROAS.AI, the world's first fully autonomous Google Ads platform. David shares how a dropshipping store selling electric trimmers sparked an idea that evolved into an AI system capable of managing campaigns arou...

If you think a GoHighLevel SaaS Business "doesn't work," this episode might make you uncomfortable. Because the truth is, most people don't fail because of the platform. They fail because they quit right when it stops being exciting and starts requiring skill. In this episode, I break down what actually happens in the first 90 days of building a GoHighLevel SaaS Business in 2026. Not the hype. Not...

In this raw and transparent episode, Allie Bloyd takes you behind the scenes of her tumultuous and transformative year— 2025 . From navigating personal struggles to facing setbacks in her business, Allie opens up about the challenges that shaped her journey and the lessons she learned along the way. In this episode, she dives into: The personal crises that turned her world upside down The business...

In this episode of Marketing Inc, Allie Bloyd interviews Molly Mahoney, a former musical theater performer turned marketing expert. They discuss Molly's journey from performing arts to online education, the evolution of AI in marketing, and the importance of authenticity in content creation. Molly shares her experiences with early business failures, the rise of messenger bots, and how to effective...

In this session, the speaker covers the effective use of Messenger ads for businesses at any stage, from beginners to experienced advertisers looking to scale.   The session offers a comprehensive guide to tapping into Messenger ads, emphasizing fast and simple lead generation.   Key points include the flexibility and evolvement of Messenger ads since 2015, automation benefits, integration with CR...

In this episode, the focus is on leveraging Custom GPTs and AI to enhance business efficiency, save time, and improve productivity. The presentation delves into various applications of AI in business, such as creating custom GPTs, delegating tasks, automating processes, and increasing personal productivity. Key topics include training custom GPTs for specific functions like coaching, copywriting,...

In this episode, we dive deep into the effective use of Video Sales Letters (VSLs) as powerful tools for increasing sales and conversions. We explore various aspects from crafting an engaging script to practical tips on recording and editing, emphasizing the importance of persuasive copy and concise messaging. Learn about the role of social proof, multiple calls to action, and how to strategically...

In today's episode, Allie dives deep into the AB3 strategy—her proven method for scaling businesses through smart, effective ad campaigns. She explains why this strategy has stood the test of time despite changes on platforms like Facebook, Instagram, and YouTube. Learn how the human connection behind your ads is the secret to converting leads into loyal customers. Allie walks you through the impo...

Struggling to stop the scroll? This episode will show you why the hook is the single most important part of every ad, post, or piece of content you create—and how to master it fast. In this workshop recording from GEL Tampa, Allie breaks down how to craft magnetic hooks and ad angles that make your audience stop, pay attention, and say "YES" to your offer. You'll learn dozens of hook styles, ad an...

In this episode, Allie dives deep into the essential components of building high-converting offers that not only attract customers but also scale your business to new heights. Whether you're a business owner, marketer, or entrepreneur, you'll learn practical strategies for creating offers that are profitable, scalable, and risk-free for your customers. Allie discusses key concepts such as pricing,...

In this episode of Marketing Ink , host Allie Bloyd welcomes Damon Burton, an SEO expert with over 18 years of experience, to dive into the world of search engine optimization and business growth strategies. Damon shares his journey from working with clients like Tony Robbins and Russell Brunson to building a multimillion-dollar SEO agency that thrives on reputation and social proof, without spend...

In this episode of Marketing Ink , host Allie Bloyd welcomes Jonathan Mast , a digital marketing expert turned AI enthusiast, to uncover how AI tools like ChatGPT, MidJourney, and Flux are revolutionizing marketing and business growth. From his journey into AI-driven marketing to his top recommendations for AI-powered content creation , Jonathan shares insider strategies to maximize efficiency and...

In this episode of Marketing Ink , Allie Bloyd sits down with YouTube advertising expert Ben Jones to uncover the secrets behind running high-converting YouTube ad campaigns that can transform your business. From transitioning away from Facebook ads to mastering YouTube's unique ad formats, Ben shares expert insights on targeting, creative strategy, and conversion tracking that service-based busin...

In this episode of Marketing Ink, host Allie Bloyd welcomes operations expert Jhana Li to uncover the hidden keys to building a scalable and efficient business. From her early journey as a COO for startups to founding her own company, Jhana reveals the operational strategies that help entrepreneurs plug the leaks in their businesses and reclaim their time and profits. What Does Jhana Share? The Ro...

In this episode of Marketing Ink, host Allie Bloyd sits down with serial entrepreneur Nathan Hirsch to explore the essential elements of building and scaling a business. From starting his entrepreneurial journey selling textbooks in college to creating multiple successful ventures, Nathan shares the strategies that helped him hire effectively, scale efficiently, and plan for exit opportunities. Wh...

In this episode of Marketing Inc, Allie Bloyd shares her highs and lows of 2024 and outlines her goals and market predictions for 2025. Allie recounts her journey of launching her first public event detailing the extensive promotional efforts, initial fears, and ultimate success. Discussing the importance of stepping out your comfort zone and having invaluable support. With a substantial response...

In this episode of Marketing Ink, host Allie Bloyd sits down with YouTube advertising beast Aleric Heck to dive deep into the world of YouTube ads.   Aleric shares his journey from starting a YouTube channel as a teenager to becoming a leading authority in YouTube ad strategies for education based, coaching, and consulting businesses.   What Secrets Does Aleric Share?  The Winning Ad Formula: Aler...

In this episode of Marketing Ink, Allie shares actionable steps for growing a coaching business to over $100,000 per month. She outlines four types of coaching programs, emphasizing the importance of starting with a highly leveraged group coaching model.   Allie covers how to create compelling offers, validate them with small ads, and sell your program before building all the content. She also str...

Josh Forti shares his journey as an entrepreneur and how he discovered the Golden Mic Method . He discusses the importance of focusing on principles and proven marketing and sales techniques… rather than chasing after new and flashy tactics.   The Golden Mic Method is a principle-based approach to sales that utilizes a podcast as a platform to reach and attract high-paying clients. He also highlig...

In this episode of Marketing Ink., host Allie Bloyd interviews Millie Adrian, successful YouTube content creator and coach. They discuss Millie's transition from aspiring dancer to social media educator, revealing key strategies for growing an audience on platforms like Instagram, YouTube, and TikTok. Millie shares insights on the importance of niching down, engaging with audiences, and balancing...

In this episode of Marketing Ink , host Allie Bloyd interviews one of her highly successful coaching student, Ryan Turner, owner of I nfusion Wellness Center, located in Montgomery, AL. Ryan shares his journey from being a strength and conditioning coach for the Atlanta Falcons to founding his wellness center in Montgomery in 2016.   Highlighting key aspects of his early business growth through wo...

In this episode of Marketing Inc., Allie is joined by Austin Armstrong, a digital marketing specialist with nearly two decades of experience, particularly in video marketing and social media.  Austin shares the founding of his company, Socialty Pro, and its focus on organic digital marketing and the role of short form video content in engaging and growing an audience. He offers insights into the s...