Marketing Dribble Podcast

Following on from the success of episode 4 Marketing Campaigns: the Good, the Bad and the Ugly, Rob and Jonny return to discuss the best and worst 2021 Christmas TV advertising campaigns. They discuss the latest Christmas adverts to appear on our TV's giving their thoughts on these campaigns and Rob goes totally off script and decides to discuss the best and worst Christmas ads from previous years...

This week Rob and Jonny discuss the book by eCommerce guru Chloe Thomas 'How to get traffic that buys to your website' In the beginning of the book Chloe discusses the 5 stages of increasing traffic to your website and most importantly traffic that buys.  Stage 1 Getting visitors to your website Stage 2 Getting enquiries Stage 3 Creating first time buyers Stage 4 Creating repeat buyers Stage 5 Cre...

In this Episode we discuss the B2B Marketing Expo, covering best talks, best stands, best insights and of course... best free swag! Apologies for the audio quality on this one... we had to edit out puppy noises... See if you can spot the one that made it in!  We end up discussing good things from: Neadoo Digital Insights for Professionals Sleeping Giant Media Vertical Leap Oban International Chloe...

Rob and Jonny interview Dom Harding Digital Marketing Apprentice at Springfield Training Ltd. We ask him about why he wanted to get into marketing and does it live up to his expectations. We also dive into the main challenges he has faced and his favourite part of marketing. If you are thinking of getting into marketing or looking to hire a marketing apprentice and want to understand the journey f...

Rob and Jonny call upon their many years of email marketing experience to bring you some of the best tips and advice, which are essential if you are starting on your email marketing journey. They talk about campaigns, messaging, split testing and how to plan your email marketing strategy. This episode is packed full of great advice and tips and is a must listen for anyone working or thinking of st...

This week Rob and Jonny speak with Jonny Longden who heads up the conversion team at performance marketing agency, Journey Further - Working with renowned brands such as Krispy Kreme, Virgin money and Sports Direct. They dive into the topic of Conversion Rate Optimisation (CRO) and cover such topics as Jonny's top tips, the best tools to use, split testing and how CRO has shifted with recent marke...

This week Rob and Jonny discuss some of the common challenges faced by marketing departments in the workplace and how to remedy these. We cover topics such as Stakeholder buy in, small budgets, gig workloads, working with other departments, keeping up with trends and just simply being misunderstood.

In this episode Rob and Jonny discuss how to prepare and ace a marketing interview. With their years of experience of not only being interviewed but as Head of departments actually interviewing candidates they know what to expect at a marketing interview including: Top tips to prepare for an interview and how to sell yourself during the interview Common questions that are asked and how to answer t...

In this episode we talk to Chris Nawrocki, eCommerce Growth Director from Heur. We dive deep into digital marketing in 2021. How COVID shaped it, emerging platforms, advice for SME's and a discussion around data privacy changes and how they will impact online selling. How new and existing social platforms like TikTok are being used very effectively in marketing, and as we are all being bombarded w...

Episode 4. Rob and Jonny discuss advertising and PR campaigns. The Good the Bad and the Ugly. They talk about their favourite adverts and campaigns over the years and the one which either they didn't like or were just totally inappropriate and bombed.

Episode 3, Rob and Jonny discuss the social media calendar as published on Bulldog Digital Media. The talk about the days in the calendar that they would love to work on a marketing campaign for and discuss funny days, pointless days like 'spreadsheet day' ones which are hard to market like 'Tax Day' and their very favourite days. Join them as they discuss the social calendar 2021. Resources: http...

Jonny and Rob return for episode 2 of the Marketing Dribble Podcast and this time they discuss their top marketing tips and these are definitely not the usual ones discussed by marketers. Top Tips: Make sure you qualify what you are going to do before you do it. Test Test and Test. Refine what you are doing. Website audit - Mobile first. Scrap your to-do list. Keep up to date. Bonus Tip: Make Assu...

Jonny Kenyon and Rob Boyle are professional marketers and have come together on their first podcast to discuss all things marketing.  On this very first episode they both talk about their favourite marketing tools they use in their day to day jobs and also give some tips and advice and why they use the chosen software and how you can make the most of these great tools. Tools: Google Data Studio Ke...