Marketers in Need of Therapy

What does a former CMO actually think about MINT and lone marketers? 👀 Spoiler: he wishes MINT had existed 20 years ago 💙 This week Emma sits down with John, former Marketing Director at DPD and founder of Peer-to-Peer, for a conversation packed with the kind of straight talking, no nonsense marketing wisdom you don't often get to hear 🎙️ John's career has taken him from night school t...

Ever cried in the work toilets and thought… is it just me? 😅 Spoiler: it's not 💙 This week Emma sits down with Anna, MINT ambassador and lone marketer, for one of the most honest and relatable conversations we've had on the pod yet 🎙️ Anna has spent her entire career walking into businesses with no marketing function, no brand guidelines, and absolutely no support: and building somethi...

Are you still putting off setting up a TikTok account for your company...? Still having stage fright about putting yourself on screen? In this episode, Jess talks about the 'dos and don'ts', and the best practices for being on TikTok! 🤳 And if you're sat thinking 'my industry shouldn't be on TikTok'...you're probably wrong! 😅 Give the full episode a listen...

In this episode of the MINT Podcast, Emma is joined by MINT Ambassador Tamzin for an honest conversation about the reality of being a marketer right now 💙 From imposter syndrome and impossible deadlines, to AI overwhelm, platform changes and trying to keep up with everything 😅 This episode is packed with relatable moments, practical advice and reassurance for lone marketers everywhere! Tamzin sh...

This week, Emma is joined by the brilliant Tina Saul: an AI expert with 25 years of marketing experience!! They're cutting through the noise on what AI actually means for marketers right now, and spoiler: it's not as scary as everyone's making it out to be!! 👀 From the best tools to start with, to the biggest mistakes people are making, this one is packed with genuinely useful, no-...

In this week's episode we are joined by the fabulously hilarious Samm Larkin from Neon recruitment. We delve into how hiring decisions directly shape your brand, culture, and reputation. From candidate experience to employer branding, we unpack why your recruitment strategy is a powerful (and often overlooked) marketing tool.

In this week’s episode, we’re joined by Lindsey Crane to talk about the one thing that shapes every successful marketer: mindset. With constant demand to perform, show up, and stay consistent, it’s easy to feel overwhelmed. Lindsey is here to break down why mindset matters more than ever, the pressure most lone marketers face, and why pushing harder isn’t always the answer. This conversation will...

In this week’s episode, we are joined by the Google and Meta ads expert Kathryn Clarke. Dive deep into the world of paid ads, insider strategies, expert secrets, and invaluable tips that can help you and your business shine online.

This week, we’re joined by the team behind Yellow Lizard Media and we’re talking about the one thing dominating every marketing feed right now: video.  With new Reels and TikTok trends popping up every second, it’s easy to feel overwhelmed. Dan Gibbons is here to explain why video is king , the videography techniques most brands are missing, and why chasing every trend isn’t the answer. This conve...

In this episode, we’re joined by Emily Waddell from Taylor Walton Solicitors to talk about what it really looks like to market a serious, B2B legal firm. We dive into building community and long-term trust in a reputation-led industry, and why working in a business that genuinely trusts its marketer makes such a difference. Emily’s confidence and lack of self-doubt really struck us, we came away t...

Welcome to our first episode! We’re joined with Dee Blick, no.1 best-selling marketing author, with 40+ years of experience in the industry.  In this episode, Emma Ellis and Dee Blick talk all things: personal branding, AI, overcoming imposter syndrome, and working with stakeholders – all while still providing the support and reassurance that YOU MATTER!!!