Outgrow
Marketer of the Month
“The difficulty,” writes Keynes, “lies not in the new ideas, but in escaping from the old ones.” Outgrow’s Marketer of the Month podcast, hosted by Dr. Saksham Sharda, documents this tussle of the old and the new across 21 different industries. Tune in to listen to thought-provoking guests ranging from the leaders of Fortune 500 companies, Tech Unicorns, Governments, Anonymous Collective, Media, Pulitzer Prize Winners, Professors, and (of course) TikTokers!
Where to listen?
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Episodes
Learning Marketing Techniques and Trends for Real Estate with Aaron Norris 28.04.2021 18:15
An industry nerd in the real estate, investing, and marketing space, Aaron has been featured on Forbes.com, Think Realty Magazine, and BiggerPockets.com. Tune in to find out how small businesses can use public records data to right-bound their marketing and find off-market deals. The use of data in marketing Right platforms to hunt for trends Relationship building and content creation Data stackin...
Mastering the Art of SEO with Shopify's Director of SEO, Kevin Indig 23.04.2021 31:33
Today it’s all about getting the targeted and relevant traffic. But SEO can be a tricky thing to master, given how much it changes every day. Tune in with Kevin Indig to find some actionable SEO strategies that work and learn how to obtain insights from data. Here’s what else you will find more information on: Forecasting SEO and its optimization Sizing the potential of your traffic The funnel ana...
Unfiltered: From learning to code in rehab to becoming a 5x founder with Dan Martell 19.04.2021 29:11
In this week’s episode of Marketer of the Month, we have Dan Martell, founder of SaaS Academy, award-winning angel investor, and 5x founder. We talk to him about - His company and how serious an entrepreneur needs to be to scale their business Steps involved in the startup journey Why ethics are important in building a business Breaking the law and bending the rules Monopoly in the SaaS indu...
Crash Course On B2B Marketing With Joel Harrison, Co-founder of B2B Marketing, a go-to resource for B2B marketers across the globe 13.04.2021 18:55
From starting a magazine in 2004 to growing it into a go-to resource for B2B marketers across the globe, Joel has seen it all. Tune in as we talk to him about all things B2B and his secret sauce behind building b2bmarketing.net
Forbes 30 Under 30: Offering Personalized Solutions To Drive Sales with Randy Rayess 23.03.2021 16:16
Personalization has taken hold. Wherever we look customers want results and information that suit their unique needs. They don't want to go through pages upon pages of ebooks and whitepapers just to scout a couple of lines that could possibly help them. And so, tackling this novel problem in the age of growing platform businesses, and information explosion is Randy Rayess - co-founder of Outgrow.c...
Forbes 30 Under 30: How Viralspace.ai Is Helping Big Names With AI and Data-Driven Decision Making 12.03.2021 37:21
These founders met on a spreadsheet and a Linkedin cold message and what ensued is a company that uses data-driven insights to help big businesses in their digital marketing strategies. Tune in as Michelle Lu, Apoora Dornadula, and Hiro Tien talk about Viralspace.ai, their lives before it, and much more! We cover topics including - Navigating entrepreneurship The success story of ViralSpace.ai Imp...
Forbes 30 Under 30: Using Technology To Optimize Interactive Ad Campaigns And Drive Results With Alex Merutka 11.03.2021 26:12
With big names like NIKE, ABC as his clients, Alex has set high standards for companies with his startup Craftsmen Plus. Tune in as he talks about interactive ad campaigns, the video industry, his foray into the European markets, and much more. We some amazing questions lined up for him - About Craftsmen Plus About interactive ad videos How will the video industry expand in the coming years?...
From Selling Homes to Becoming a Coach - Krista Mashore, Speaker, Digital Marketing Coach, Author of 4 Best-Selling Books 10.03.2021 29:16
Want to know how a realtor selling 100+ homes in a year got her business from 0 to 7.4 million dollars in just 25 short months? We have got you covered. Tune in to this episode as she talks about - The presence of video marketing in post-pandemic digital marketing Video Marketing in the real estate industry Tips and tricks to get your clients to do video marketing Shifting from the real esta...
Hustling Her Way Through Entrepreneurship: Carolina Millan - Consultant, International Speaker, Host of “Beyond the Hustle” Podcast 04.03.2021 21:15
From starting her job as an HR during the 2008 financial crisis to building a personal brand and tapping into the affiliate marketing space, Carolina has seen it all. Let's draw lessons from her journey as an affiliate marketer, a digital marketing consultant, podcast host, and international speaker. This insightful session covers the following topics - Learnings from her affiliate marketing exper...
Leveraging the Membership Model: Lessons from Netflix with Robbie Baxter, Author of The Membership Economy 23.02.2021 23:00
Have you wondered how Netflix used the subscription model and why they saw value in it? Listen to Robbie Baxter, author of the book - The membership Economy as she talks about the importance of the membership model and how businesses can leverage it. She discusses her learnings including - Her book - The Membership Economy and what led to the book How client expectations have changed with re...
Virtual Stages: Impact of COVID19 on the Event Industry with Blair Nichols 17.02.2021 25:01
Keynote speakers have been adapting to the normal. But what do behind the scenes of this industry look like? Join us we talk to Blair Nichols, director of stages at Advance Your Reach, about the events industry. He talks about - How he entered the speaking industry and his association with Advance your reach How COVID has impacted the event industry How new players have entered this market and wil...
Forbes 30 Under 30: The Digital Marketing Revolution with Kyle Kuhns 04.02.2021 19:51
Wonder what it's like to live the life of an artist manager? The glamour and the fun? Well, there's a lot that comes along with it. Tune in to our latest episode of the Marketer of the Month podcast with Kyle Kuhns, the Forbes 30 under 30 founder of XX Artists. He talks about the digital marketing revolution and its impact on the artist industry. In this podcast, he answers some more questions abo...
How To Stay "Evergreen" In The Podcasting Industry with Matt Wolfe 02.02.2021 23:35
Worried about starting a podcast? Well, everybody is. And that's why we brought Matt Wolfe - co host at Hustle and Flowchart and the co-founder of Evergreen Profits on our Marketer of the Month podcast. Tune is to learn the art of podcasting and blogging from him. What is the right way to grow a podcast? Which platform works the best? Blogging v/s podcasting? These are just some of the quest...
Running The Race: Building A Business In The Fitness Industry with Nicholas Bayerle 21.01.2021 34:20
Building a business can be a tricky thing, no matter which industry you're in. Nicholas Bayerle, CEO of Billion Dollar Body is here with us today to guide you through the mechanics of developing a successful podcast. They are all about creating 3 dimensional businessmen dominating in health, wealth and relationships. Who says you have to give up one for the other? These guys are doing it all! ...
How To Sell To Your Audience Without Getting Too 'Salesy' with Chad Sanderson 05.01.2021 26:49
Marketing techniques have grown and so has your audience. Customers no longer want to just be sold to, which is not as easy a task as it seems. You need to center your marketing strategies around your customers' needs. And we have Chad Sanderson to help you do just that. Check out our latest episode of the Marketer of The Month podcast to learn how you can engage your customers with your pro...
Wharton Marketing Professor and New York Times Best-Selling Author, Dr. Jonah Berger talks about Uncertainty, Reactance, & Polarization: Navigating 2021's Revolutionized Digital Marketing Landscape 01.12.2020 25:12
Dr. Berger has published dozens of articles in top‐tier academic journals and teaches Wharton’s highest rated online course. His work has been covered to by the New York Times, Wall Street Journal, and Harvard Business Review. He is the internationally bestselling author of multiple books including Contagious: Why Things Catch On (over half a million copies in print in over 30 languages) and Invis...
Yelp's Emily Washcovick on How to Boost Your Marketing for the Upcoming Online Black Friday/Xmas Shopping Season 19.11.2020 28:13
Due to the impact of the coronavirus this year's shopping season is likely to move online with Walmart, Macy's and other retailers having already taken steps in that direction. Have you taken the necessary steps to prepare your business for the season? For this episode, we have Emily Washcovick, the Senior Field Marketing Manager at Yelp. She talks about how small businesses can up their e-...
Multi-award winning Marketing Technologist and Founder and CEO of SocialFix, Terry Tateossian, talks about Tricks of the Trade : How to Lead a Successful Paid Campaign 12.10.2020 30:56
We have Terry Tateossian with us, the Founder and CEO of SocialFix, a top digital marketing agency. Join us on this podcast as Terry Tateossian tells you the right secrets for a good social media paid campaign. - How did SocialFix become what it is today from a social network to a digital marketing agency? - What is the most important thing to keep in mind when creating a good...
Forbes' Top Marketing Influencer Leonard Kim on How To Create High Converting Content 21.09.2020 54:54
In today's episode of our Marketer of the Month podcast with Leonard Kim, a personal branding expert, speaker and author, we explore how content should be created not just to attract, but to convert. And only content that adds value can work in the long term. So tune in to learn how you can create quality content to push your marketing strategy a step ahead.
CEO and Co-founder of SEO software company, Moz, and SparkToro, Rand Fishkin on Finding, Building And Becoming The Right Audience 09.09.2020 32:03
We have Rand Fishkin with us, the Founder and CEO of SparkToro, a company specializing in high-quality market research and audience intelligence. Join us on this podcast as Rand Fishkin answers some intense questions on how you can find the right audience and create your own space in a market dominated by the big players. - Learn about Rand Fishkin, his role, his vision and his story...
Founder and CEO of Growth Machine, Nat Eliason on Pinning the Road To Customer Engagement 31.08.2020 16:29
We have Nat Eliason with us, the Founder and CEO of Growth Machine, a company specializing in SEO-first content marketing. Tune in to learn his tried and tested maxims of customer engagement. Is Pinterest the right way to go? Learn about some common mistakes marketers make with Pinterest and how you can use the traffic to boost your business. Why does interactive content work? Nat talks about...
Expert marketer Gail Gardner on How Do Small Businesses Make it BIG? 05.08.2020 57:00
Expert marketer Gail Gardner talks about everything you need to help your small business make it BIG!
Pulitzer Prize-winning journalist, Amy Vernon on Effective Or Not - Community Building, Authentic Branding And More 04.08.2020 34:56
Amy is the Director of Brand and Digital Strategy for Kaiju Capital and a Pulitzer Prize-winning journalist. In this episode, we have an insightful conversation with her. - From her journey into marketing to her experience in customer building. - How to deal with a negative review crisis on social media? - What is the most important part of building an online community? -...
Co-founder of Wikipedia, Dr. Larry Sanger on The Unbearable Rightness of Truth: Technology, Knowledge, and Fake News in the Information Age 13.05.2020 1:13:45
In this interview, Dr. Larry Sanger, the co-founder of Wikipedia, talks about: The commercialization of knowledge and the role of open-source technology The rise of online quizzes and calculators that gamify knowledge and provide infographic and targeted information The origin of the online Encyclopaedia in the Information Age and how blockchain can revolutionize it Information glut in the Informa...
Skills You Can Pick up Online During COVID-19 Social Distancing 17.04.2020 1:16:25
- Will the recession wipe out smaller companies and leave big companies without much competition? - Marketable skills one can work on during this time of social distancing - What skills (professional or personal) will managers, in general, be looking out for after the epidemic. - What are some of the ways in which people can make money online during this time if they’ve been laid off -...
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