Market Impact Insights

Revenue Flywheel Group Founder Paul Butterfield shares key strategies for organizations to get maximum revenue enablement impact, including adopting a servant leader mindset, investing continuous coaching and fostering a transparent, trusted relationship between sales and marketing teams.

Consultant, advisor and transformational CMO Neha Mirchandani shares how making bold, courageous choices is the true path to making leadership impact. Facing your fear and embracing change are the keys to ultimate personal development (while elevating your team to new levels of performance).

Socium Media Co-Founder Sam Sherman shares how he has paved a road for success through data-driven decision making, embracing new disruptive technologies like AI and focusing on continuous improvement for his team through a philosophy of "one percent better every day."

Cultiveight Communications Founder & CEO Caroline Crawford shows how a relentless focus on the marketing fundamentals of tailoring your message to connect with unique audiences is a formula for success. Her entrepreneurial path forged in founding her business in the pandemic has also driven significant personal leadership growth, opening the way for more productive client relationships.

Workiva Vice President of Global Support & Product Enablement Sri Velamoor explains how breakaway results are possible by optimizing the intersection of strategy, customer experience and rapid technology evolution including AI. It all starts with a C-suite commitment to growing a healthy and sustainable culture.

Accelerant Growth Solutions Co-Founder & Managing Partner Mark Petruzzi shares with Dan Albaum the evolving landscape of successful B2B sales and how a collaborative approach to engaging his whole team in enterprise value creation is creating sustainable impact for customers.

Autobahn MINI of Fort Worth General Manager Mindy Collins shares her leadership journey in challenging the status quo and creating breakthrough results by delivering passionate servant leadership that is lifting her teams to new heights.

Cascade Insights Founder & CEO Sean Campbell shares his impactful journey in developing a healthy, vibrant company culture that supports employee growth and customer success. Hint: it doesn't include a work from office mandate.

Follow the incredible journey of Liliana Suero from impacting student lives as an educator to making a positive impact every day as a Product Leader in the edtech space. A focus on empowerment and lifting others with a servant leader mindset transcends job titles. The possibilities for human potential are endless.

Steve Tarr, Fellow at the Drucker School of Management at Claremont Graduate University, shares how embracing the "long view" is opening up an exciting spectrum of new and different ways to make a difference for executives beyond their later-in-career roles. Staying open-minded and optimistic are keys for turning the page in being an Impact Maker.

Author and Marketing executive Jane Boulware shares her unlikely journey from small town Iowa to unprecedented success at Kimberly-Clark to a life-changing experience in the corner office as a Corporate VP at Microsoft. By being courageous even in the face of adversity and the doubts of others, keep focusing on the ultimate triumph of embracing your sense of self-worth.

Laurel Group Partner Chris Berta shares key recruiting trends and how companies and executive leadership candidates can best navigate a changing, dynamic marketplace to achieve the best possible outcomes. Exceptional leadership has never mattered more.

Zendesk VP Marketing EMEA Sarah Green shares how a people-centered approach while embracing change is a key for delivering exceptional customer experiences and elevating team performance. There has never been a better time to focus on the "how" things get done, not just the "what" in creating innovative solutions to customer needs.

Sharp Pen Media Founder & CEO Joe Zappa shares his unconventional journey from journalist to visionary entrepreneur who is helping his clients achieve differentiation through innovative adtech/martech strategies. The most impactful path is not always the most obvious.

Pinch Marketing CEO Martin Pietrzak shares his journey to achieving breakthrough marketing results through effective relationships with his target audience and strategic partners. Understanding the numbers, harnessing new technology, committing to continuous learning and a servant leader mindset are the ingredients to long term success.

General Motors product manager Phil Smith shares how his high-demand function is a catalyst for innovation and strategic business growth for global brands. The thirst for understanding customer needs and a passion for cross-team collaboration are keys to making a long term impact.

Babson College Lecturer and Amazon/SAP/American Express customer experience leader Ken Demma shares the keys to creating stronger loyalty by creating unforgettable moments with your customers. It all begins with a commitment to nurturing a customer-obsessed culture.

Elite Entrepreneurs Co-Founder & CEO Brett Gilliland shares best practices for entrepreneurs to hit the huge milestone of scaling from seven-figure to eight-figure revenue, applying exceptional leadership that values authentic relationships and a deep understanding of customer needs.

AcheiveUnite Founder & CEO Theresa Caragol shows how forging the strongest, most enduring partnerships comes down to the human factor, where authenticity and trust are the foundation. Applying a new set of strategic business skills and a servant leader mindset are also essential for breakthrough impact.

Noble Studios CEO/Partner Jarrod Lopiccolo shows how a positive, resilient attitude and a growth mindset have meant everything for his journey in founding and developing a thriving digital business. Applying a servant leader approach is the other ingredient for long term success.

InboxArmy Vice President of Strategy and Marketing Scott Cohen shares how email marketing remains a vital part of any successful marketing strategy. It all boils down to knowing your audience, engaging your audience and measuring to learn to stay ahead of the competition.

Digital Clarity founder Reggie James shares breakthrough digital marketing strategies that accelerate B2B revenue and drive competitive advantage. Now is the time to embrace new technologies like AI to transform marketing execution in delivering true ROI.

Built Data Founder and CEO Brett Grendahl shares how innovation and AI technology is changing the face of the global construction market. The lasting impacts of servant leadership drive improved team performance and prevail in the most unlikely of places.

Over the course of a successful multi-decade run as a senior corporate executive, On Mission Leadership Co-Founder Sean Georges has seen first hand the power of authentic servant leadership in lifting team performance to another level. It all starts with a mindset that sets personal ego aside and focuses on empowering others.

Influence Mobile CEO and Founder Daniel Todd shares the keys for creating a culture to last that motivates team members to deliver their best work. Servant leadership matters, especially in developing a winning culture where everyone thrives.