MARKENFELD PODCAST | ON BRAND STRATEGY IN TIMES OF DISRUPTION

🎤 Talking about the NewSpace Initiative, the commercialization of the space sector and its direct and close linkage to the German industry, how satelite generated and transferred data enable autonomous driving as well as industry 4.0 and the "rocket science" of space travel. Welcome to be inspired by the ⁠MARKENFELD PODCAST | BRAND STRATEGY IN TIMES OF DISRUPTION⁠ by and with ⁠Nadine Hohlfeld⁠ (F...

🎤 Talking about crafting the future of design journalism, the power of brand community building in publishing and the challenges of fake news. Welcome to be inspired by the ⁠MARKENFELD PODCAST | BRAND STRATEGY IN TIMES OF DISRUPTION⁠ by and with ⁠Nadine Hohlfeld⁠ (Founder, Managing Owner & Brand Consultant at ⁠MARKENFELD | NADINE HOHLFELD⁠ ). ⁠ #markenfeldpodcast⁠⁠⁠⁠⁠⁠⁠⁠  ⁠⁠⁠⁠⁠⁠⁠⁠ #onpointwit...

🎤 Talking about the speed of innovation within branding, how iconic moves look like in the age of disruption , how brands stay relevant in the context of constant change and how Arena Thinking enriches the strategic toolkit. Welcome to be inspired by the ⁠MARKENFELD PODCAST | BRAND STRATEGY IN TIMES OF DISRUPTION⁠ by and with ⁠Nadine Hohlfeld⁠ (Founder, Managing Owner & Brand Consultant at ⁠M...

🎤 Talking about supercharging businesses with industrial metaverse solutions, mirroring the world with digital twins plus unleashing new growth potentials via immersive planning and gamification in professional training with Extended Reality (XR). Welcome to be inspired by the ⁠MARKENFELD PODCAST | BRAND STRATEGY IN TIMES OF DISRUPTION⁠ by and with ⁠Nadine Hohlfeld⁠ (Founder, Managing Owner &...

🎤 Talking about the science of entrepreneurship, innovation, decision-making and longivity and how to link science to concrete action. Welcome to be inspired by the ⁠MARKENFELD PODCAST | BRAND STRATEGY IN TIMES OF DISRUPTION⁠ by and with ⁠Nadine Hohlfeld⁠ (Founder, Managing Owner & Brand Consultant at ⁠MARKENFELD | NADINE HOHLFELD⁠ ). ⁠ #markenfeldpodcast⁠⁠⁠⁠⁠⁠⁠⁠  ⁠⁠⁠⁠⁠⁠⁠⁠ #onpointwithnadineh...

🎤 Talking about how to measure emotions, attract and retain more customers with AI-driven customer insights and turn feedback into business growths. Welcome to be inspired by the ⁠MARKENFELD PODCAST | BRAND STRATEGY IN TIMES OF DISRUPTION⁠ by and with ⁠Nadine Hohlfeld⁠ (Founder, Managing Owner & Brand Consultant at ⁠MARKENFELD | NADINE HOHLFELD⁠ ). ⁠ #markenfeldpodcast⁠⁠⁠⁠⁠⁠⁠⁠  ⁠⁠⁠⁠⁠⁠⁠⁠ #onpo...

🎤 Talking about new funding accelerators, success factors in client venturing and matchmaking between start-ups and corporates as well as the next game changers brands are interested investing in. Welcome to be inspired by the ⁠MARKENFELD PODCAST | BRAND STRATEGY IN TIMES OF DISRUPTION⁠ by and with ⁠Nadine Hohlfeld⁠ (Founder, Managing Owner & Brand Consultant at ⁠MARKENFELD | NADINE HOHLFELD⁠...

🎤 Talking about predictive intelligence as a secret weapon for upscaling the strategy marketing process and enabling proactive decision making encompassing a wide range of cognitive functions. Welcome to be inspired by the ⁠MARKENFELD PODCAST | BRAND STRATEGY IN TIMES OF DISRUPTION⁠ by and with ⁠Nadine Hohlfeld⁠ (Founder, Managing Owner & Brand Consultant at ⁠MARKENFELD | NADINE HOHLFELD⁠ )....

🎤 Talking about fluid brand innovation, the cultural differences between running an enterprise in China and working for a consulting network in the West, the power of building flexible teams and how the agency of the future look like. Welcome to be inspired by the ⁠MARKENFELD PODCAST | BRAND STRATEGY IN TIMES OF DISRUPTION⁠ by and with ⁠Nadine Hohlfeld⁠ (Founder, Managing Owner & Brand Consul...

🎤 Im Gespräch darüber, wie ein Kanton zur Marke wird, die (über-)regionale digitale Transformation eines Landes und wie sich Destinationsmarketing nicht nur im Bereich Tourismus, sondern auch darüber hinaus für Industrie und Bewohner attraktiver gestalten lässt. Welcome to be inspired by the ⁠MARKENFELD PODCAST | BRAND STRATEGY IN TIMES OF DISRUPTION⁠ by and with ⁠Nadine Hohlfeld⁠ (Founder, Manag...

🎤 Talking about smartness and sustainability in housing, energy efficiency along the whole value chain of immobilia and "building the future" with digitally connected devices and solutions for a regenerative energy production. Welcome to be inspired by the ⁠MARKENFELD PODCAST | BRAND STRATEGY IN TIMES OF DISRUPTION⁠ by and with ⁠Nadine Hohlfeld⁠ (Founder, Managing Owner & Brand Consultant at...

🎤 Talking about brand strategy and neuromarketing, what happens when emotional motivation meets brand desire and the impact of behavioral science. Welcome to be inspired by the ⁠MARKENFELD PODCAST | BRAND STRATEGY IN TIMES OF DISRUPTION⁠ by and with ⁠Nadine Hohlfeld⁠ (Founder, Managing Owner & Brand Consultant at ⁠MARKENFELD | NADINE HOHLFELD⁠ ). ⁠ #markenfeldpodcast⁠⁠⁠⁠⁠⁠⁠⁠  ⁠⁠⁠⁠⁠⁠⁠⁠ #onpoin...

🎤 Talking about a next-gen, hyper-scalable, patient-centric electronic health record platform revolutionizing patient data management and transforming healthcare delivery. Welcome to be inspired by the ⁠MARKENFELD PODCAST | BRAND STRATEGY IN TIMES OF DISRUPTION⁠ by and with ⁠Nadine Hohlfeld⁠ (Founder, Managing Owner & Brand Consultant at ⁠MARKENFELD | NADINE HOHLFELD⁠ ). ⁠ #markenfeldpodcast⁠...

🎤 Talking about open-source consultancies, how the media landscape has changed over time, digital leadership strategies and the relationship between humanity and AI. Welcome to be inspired by the ⁠MARKENFELD PODCAST | BRAND STRATEGY IN TIMES OF DISRUPTION⁠ by and with ⁠Nadine Hohlfeld⁠ (Founder, Managing Owner & Brand Consultant at ⁠MARKENFELD | NADINE HOHLFELD⁠ ). ⁠ #markenfeldpodcast⁠⁠⁠⁠⁠⁠⁠...

🎤 Talking about the logistics of tomorrow, unleashing the strategy of DB Schenker, how to outperform the market using new technology and open innovation to redefine the industry. Welcome to be inspired by the ⁠MARKENFELD PODCAST | BRAND STRATEGY IN TIMES OF DISRUPTION⁠ by and with ⁠Nadine Hohlfeld⁠ (Founder, Managing Owner & Brand Consultant at ⁠MARKENFELD | NADINE HOHLFELD⁠ ). ⁠ #markenfeldp...

🎤 Talking about systemic business coaching, how the role of strategy has changed over time, what will cause the biggest disruption for agencies and clients alike and what technologies will be trailblazing the way into the future. Welcome to be inspired by the ⁠MARKENFELD PODCAST | BRAND STRATEGY IN TIMES OF DISRUPTION⁠ by and with ⁠Nadine Hohlfeld⁠ (Founder, Managing Owner & Brand Consultant...

🎤 Talking about boosting last-mile logistics through voice assistance for delivery staff and mobile workers, supporting existing workflows and increasing efficiency and quality of work while ensuring road safety. Welcome to be inspired by the ⁠MARKENFELD PODCAST | BRAND STRATEGY IN TIMES OF DISRUPTION⁠ by and with ⁠Nadine Hohlfeld⁠ (Founder, Managing Owner & Brand Consultant at ⁠MARKENFELD |...

🎤 Welcome to be inspired by the ⁠MARKENFELD PODCAST | BRAND STRATEGY IN TIMES OF DISRUPTION⁠ on point with ⁠Nadine Hohlfeld⁠ (Founder, Managing Owner & Brand Consultant at ⁠MARKENFELD | NADINE HOHLFELD⁠ ) about bits & pieces, thoughts, ideas & insights around the topics of brand, strategy, design, experience, innovation & transformation. Enjoy! ⁠ #markenfeldpodcast⁠⁠⁠⁠⁠⁠⁠⁠  ⁠⁠⁠⁠⁠⁠...