Mark It 2 Me Podcast

Mariah MacInnes journalist turned content strategist, host of 300+ episodes, came on to talk about what most businesses get wrong before they ever hit post. The conversation covered the foundations of a real content strategy, how storytelling and selling can coexist without feeling forced, why she takes a TikTok-first approach even for clients who hate TikTok, and what consistency actually means w...

Host Joe Baron sits down with Cleveland muralist and illustrator Lisa Quine for a conversation about how she built a mural business that actually works and what she's doing now to get back to the creative work that fills her up. From landing the Cleveland Guardians to writing a book to designing a Phantom of the Opera cover, Lisa's career has never followed a straight line. That's kind of the poin...

 In this episode, Joe Baron speaks directly to the listener and breaks down eight lessons gathered from Jalen Brunson's postseason, covering how confidence is built, what pressure is really telling you, why sacrifice is the strategy, and the 0-0 mindset that carried the Knicks to a championship. These lessons were there when Jalen Brunson walked into his post-game interview especially after Game 4...

Jason Frostholm is a graphic designer, educator, and former podcast host based in Mobile, Alabama. He did his undergrad at the University of South Alabama, went back for his master's during the pandemic, and spent several years teaching design full-time at a local Jesuit institution. His thesis focused on integrating business principles into design education — and it shows in how he structures his...

Overview Jason Carne has been doing lettering professionally for two decades. His client list reads like a mashup of a record store, a sports bar, and a spirits cabinet — and that range isn't accidental. It's the result of staying a student of lettering long after most people would've gotten comfortable. In this conversation, Jason and Joe get into how that career actually gets built: the early da...

Anthony “Biggie” Bencomo — Owner and CSO (Chief Sandwich Officer) of Deli Fresh Threads — joins Mark It 2 Me to talk about building a concept-driven apparel brand rooted in nostalgia, packaging experience, and real-world community. From launching KnightMare Apparel at the University of Central Florida in 1997 to founding Deli Fresh Threads in 2013, Biggie shares lessons learned from nearly three d...

In Part 2 of this conversation, Joe Baron continues his discussion with logo designer, author, and Logo Geek founder Ian Paget. The episode picks up as Ian shares the thinking behind his book, including an overlooked intermediate step in the logo design process that helps clients better understand creative decisions. From there, the conversation expands into self-publishing, his Kickstarter experi...

What does it actually take to build something meaningful as a creative without burning yourself out in the process? In this episode of Mark It 2 Me , I sit down with logo designer, educator, and founder of Logo Geek, Ian Paget, to break down the early stages of his journey to building a respected platform within the design community. We talk about how he got started in graphic design, the realitie...

In this episode of Mark It 2 Me, I sit down with Brianna Calero, founder of Pastel Creative and Fractional CMO, to unpack what real strategic marketing leadership actually looks like. We talk about the difference between visibility and authority, why most companies chase acquisition instead of retention, and how serving your “super fans” can build stronger revenue than chasing mass audiences. Bria...

In this episode of Mark It 2 Me , Joe Baron sits down with New Jersey's Larry Krayn an attorney, street photographer, curator, and rapper known as IL Lusciato . Larry opens up about rediscovering his creative identity after building a legal career, releasing his album Life’s Legacy and A World Not For Everyone , and embracing the idea that none of us are one-dimensional. The conversation explores:...

In this episode of Mark It 2 Me , Joe Baron sits down with designer, dad, and community builder Michael Smith , founder of Dadsigner, host of The Dadsigner Podcast, co-owner of R5 CoLab, and creator of two successfully crowdfunded children’s books. They dive into what it really means to build community, not just online, but in real life. Michael shares how a lonely coffee shop routine turned into...

Joe Baron sits down with Creative Director and founder of the Artoholiks, Iquan Worthington, for a real conversation about creativity, leadership, ego, A.I., and long-term sustainability in the creative industry. Iquan breaks down why your full-time job should be treated like your biggest client, how setting boundaries protects your creativity, and why most designers misunderstand agency vs. in-ho...

In this conversation, Joe Baron and Ryan Roghaar explore the evolution of Ryan's career from agency owner to consultant, emphasizing the importance of building genuine relationships over transactional networking. They discuss the significance of intentionality in networking, the concept of the '10-year overnight success,' and the balance between work and personal life. Ryan shares insights from hi...

In this episode of Mark It 2 Me , I sit down with Anderson Bluu to talk about the unexpected start of his creative career, how an injury during a kids’ game led him into art and design, and eventually to designing multiple sneaker exclusives with Foot Locker. We break down the full process behind the Foot Locker x Diadora Ice Cream Collection , from pitching the idea and designing during the pande...