Making Dough Show | Restaurant Show

Business EN ↓ 226 episodes

How do I grow my restaurant sales? What actually works in restaurant marketing: messenger bot, mobile marketing, email, Facebook ads, monthly promotions, events, fundraisers.. How do I track the results? How do I lower food cost and labor so we are more profitable? How do we retain staff? These are some of the topics covered in this show hosted by restauranteurs, engineers, chief ops and marketing officers Matthew and Hengameh Stanfield. They believe every restauranteur deserves owning a PROFITABLE restaurant that does not own them. Got questions? Email us at makingdoughshow@gmail.com

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Making Dough Show | Restaurant Show

Episodes

41- RESTAURANT SOCIAL MEDIA MARKETING 2019 STRATEGY 10.07.2019 25:47

Our greatest enemy in the restaurant business is OBSCURITY and social media can be the cure.  But, if you are continuing to use social media in 2019 like it’s 2017 then you are not maximizing this powerful tool and most likely losing a lot of money and getting frustrated.  Today we are talking about  How social media has changed in the last few years. I’ll share 3 things that used t...

40. YOUR RESTAURANT DISASTER PLAN | 5 STEPS 08.07.2019 18:44

The Ultimate Restaurant Marketing Guide  and all our FREE Resources at https://www.makingdoughshow.com/resources Do you have a disaster plan in place when the disaster hits your restaurant? Today I share with you our little disaster experience this week! I also share with you 5 steps to come up with your own Disaster Plan. 1- Have a sequence of critical equipment and services you need to func...

39. HOW TO OPEN A RESTAURANT WITH NO MONEY 26.06.2019 18:55

How to Open a Restaurant with no money? Maybe you feel stuck working at a restaurant for years and you are researching online ways to open a restaurant with no money which is a question I received from Joseph. Joseph sent us a message on our website. You can do the same, go to our website MakingDoughShow.com, scroll down and submit your question and I’ll be happy to cover it in a future show.&nbsp...

38. MARKETING NUMBERS TO TRACK | RESTAURANT Marketing 17.06.2019 36:32

The Ultimate Restaurant Marketing Guide  and all our FREE Resources at https://www.makingdoughshow.com/resources In today's show I take you behind the scene of the numbers we track on a daily and weekly basis to ensure week after week we are on track to hit our monthly sales goals.  Running Your Restaurant by the Numbers is key and it must be managed on  a weekly basis. // Need help...

37. 5 RESTAURANT MARKETING TIPS | SMALL TOWN MARKETING IDEAS 13.06.2019 19:01

The Ultimate Restaurant Marketing Guide  and all our FREE Resources at https://www.makingdoughshow.com/resources We are chatting about 5 Small Town Restaurant Marketing Ideas.  Be KNOWN: Your mission is for every 6000 people to KNOW you, taste your food. Give them reasons to love you HOW TO RAISE PRICES WITHOUT LOSING CUSTOMERS: https://www.youtube.com/watch?v=s41n5... 5 Small Town...

36. To Coupon or not to coupon? | Restaurant Marketing 29.05.2019 36:41

The Ultimate Restaurant Marketing Guide  and all our FREE Resources at https://www.makingdoughshow.com/resources How to Run a Successful Coupon Marketing Campaign?  First we need to consider the pros and cons or coupons. Also, the season your restaurant is in.  Your current customers and their expectation as well as your competition!  The correct way of viewing coupons is NOT t...

35. Raise prices without losing customers | Restaurant Marketing 23.05.2019 29:51

The Ultimate Restaurant Marketing Guide  and all our FREE Resources at https://www.makingdoughshow.com/resources Is it time increase your prices again? Today I am sharing with you how we are increasing our prices yet again right before June and the summer season.  6 ways to increase the Perceived Value of your food A step by step process to follow to assess is you should increase your pr...

32. How to keep your team focused and on task throughout the shift | Restaurant Management Tip 01.05.2019 8:13

The Ultimate Restaurant Marketing Guide  and all our FREE Resources at https://www.makingdoughshow.com/resources Today, we are talking about how to keep your team focused and on task throughout the shift.  I share with you what works for us and would love to hear your thoughts! Send us an email to MakingDoughShow@gmail.com Subscribe so you don't miss a show!  For Restaurant Marketin...

29. 3 Things to you must Fix BEFORE Marketing Your Restaurant 15.04.2019 7:26

The Ultimate Restaurant Marketing Guide  and all our FREE Resources at https://www.makingdoughshow.com/resources Great marketing can put your restaurant out of business.  Marketing is simply getting more exposure for your restaurant. If you don’t have the foundation and the basics down, then, you are simply getting more eye ball on your weaknesses!  Operation and Marketing is the gr...

28. 3 UNIQUE ways to Market Your Restaurant THIS WEEK 09.04.2019 12:24

In today's show:   We talk about how we had to throw away all food on the Make line because of a stupid closing mistake. I answer Debra’s question and give her 3 unique marketing ideas she can implement THIS week - all 3 are almost free and effective!  You can also implement them this week.  Outrageous review of the week:  How Gregory got a 1 star review because he did his...

27. 5 tips to build your restaurants brand and reputation through relationships | Restaurant Marketing 03.04.2019 15:03

Restaurant Marketing Tip:  Today we talk about how you can build such relationships with your customers that they feel guilty going to your competitors!  Bigger chains billions of dollars in marketing budget, but miss this important point.  We share with you how you can build your reputation beyond Yelp!  Our philosophy has always been Relationship > Transaction and today we...

26. 8 WAYS to INCREASE Restaurants ONLINE ORDERS | Restaurant Marketing Tip 02.04.2019 9:49

The Ultimate Restaurant Marketing Guide  and all our FREE Resources at https://www.makingdoughshow.com/resources Thanks for tuning in.  SUBSCRIBE to Making Dough Show so we can stay in touch.  Today we are talking about your restaurants online ordering.  3 reasons you must work on benefits of your online ordering, and 8 ways you can increase your online ordering.  More tha...

24. HOW TO INCREASE YOUR LUNCH SALES | Restaurant Marketing Ideas 20.03.2019 6:19

The Ultimate Restaurant Marketing Guide  and all our FREE Resources at https://www.makingdoughshow.com/resources // WHO: Hengam Stanfield is the co-owner of two restaurants in San Antonio alongside his husband Matt. Their background is in engineering.   They tripled their restaurant sales in less than 5 years with 0 prior restaurant experience. They believe every restaurateur deserv...

23. The BEST way to get NEW Restaurant Customers | Restaurant Marketing Tips 18.03.2019 8:41

Let's talk about the importance of creating Strategic Partnerships as restaurant owners and managers.  In this episode you will learn: // 7 to 10 businesses we have partnered with throughout years that you can also take advantage of in your community!  // How strategic partnerships can grow your sales and create steady stream of new customers for our restaurant. // How strategic partners...

22. HOW TO EXCEED CUSTOMER EXPECTATIONS | 3 tips to get more restaurant 5 star reviews 13.03.2019 14:23

  // Download the Ultimate Restaurant Marketing Guide  and all our FREE Resources at https://www.makingdoughshow.com/resources // WHO: Hengam Stanfield is the co-owner of two restaurants in San Antonio alongside his husband Matt. Their background is in engineering.   They tripled their restaurant sales in less than 5 years with 0 prior restaurant experience. They believe every...

20. HOW TO OPEN A RESTAURANT - 5 things to know BEFORE opening a restaurant 26.02.2019 15:03

Download for FREE: Restaurant Business Plan | Free PDF https://mds.mykajabi.com/RestaurantBusinessPlan WATCH: AVOID these 3 common mistakes when Opening a Restaurant https://youtu.be/ffVyRNhF6cE WATCH: AI Marketing: Revolutionize Your Restaurant with ChatGPT's Genius Marketing Strategies https://youtu.be/WAV4HkdO4a0 // WHO: Hengam Stanfield is the co-owner of two restaurants in San Antonio alo...

18. 3 Reasons to Continue to Post on FACEBOOK despite the low reach in 2019 18.02.2019 20:51

17. VALENTINE'S DAY RESTAURANT PROMOTION - Restaurant Marketing tips 12.02.2019 17:15

16. 8 WAYS TO MARKET YOUR RESTAURANT WITH FACEBOOK GROUPS 04.02.2019 41:43

// Download the Ultimate Restaurant Marketing Guide  and all our FREE Resources at https://www.makingdoughshow.com/resources // LET'S CONNECT: SUBSCRIBE to our Youtube Channel: https://bit.ly/2sif5kX SUBSCRIBE to our Podcast: https://anchor.fm/makingdoughshow FOLLOW us on Instagram: https://bit.ly/2SLRp42 CONNECT on LinkedIn: https://bit.ly/2D0a3QA // WHO: Hengam Stanfield is the co-owner of...

14. RESTAURANT SWOT ANALYSIS - How to conduct a swot analysis for your restaurant 28.01.2019 25:55

Download the Ultimate Restaurant Marketing Guide  and all our FREE Resources at https://www.makingdoughshow.com/resources // TODAY'S EPISODE: Today were going to talk about how you can run a swot analysis of your restaurant.  Learn how you can do SWOT analysis for your restaurant business. Identify the Strengths (S), Weaknesses (W), Opportunities (O), and the Threats (T) of your restaura...

13. SUPER BOWL RESTAURANT MARKETING - 10 Steps 23.01.2019 48:04

Making Dough Show is a dedicated Weekly Show to help you GROW your restaurant sales! We talk about restaurant marketing tips, ideas, and making dough!  // DOWNLOAD Today's Freebie:  The 10 steps to marketing your Super Bowl deal:  https://www.makingdoughshow.com/blog/10-steps-to-marketing-your-restaurant-on-super-bowl // LET'S CONNECT: SUBSCRIBE to our Youtube Channel: https://bit.l...

12. 10 Reasons why you should JOIN your Chamber of Commerce as a restauranteur 09.01.2019 25:18

// Download the Ultimate Restaurant Marketing Guide  and all our FREE Resources at https://www.makingdoughshow.com/resources // TODAY’S EPISODE:  In this episode we will cover the 10 reasons why you should join your local chamber of commerce, or a local business network gathering as a restaurant owner.   I also share with you step by step, what you need to do to get started today! &...

11. How much does a restaurant owner make? | Restaurant Owner Salary 31.12.2018 7:10

The Ultimate Restaurant Marketing Guide  and all our FREE Resources at https://www.makingdoughshow.com/resources You may think that as a restaurant owner, you don’t have an hourly rate, but in fact you do.  It is important for owners to identify what is their hourly rate.  Some owners are stuck at their restaurant operations like dishwashing or plating food.  Why?   ...

10. TEN Reasons Why Your Restaurant Sales are Not Growing Fast Enough 18.12.2018 9:35

Nothing can be that frustrating as a restaurant owner - when you do your best, pushing your team day in and day out. Putting out good food, a friendly service and yet it seems like your sales are NOT growing fast enough. Today, we are going to go through 10 different aspects of your restaurant and dig deep into identifying what’s hindering your restaurant sales growth and potential. Ask yourself...

8. 10 Steps to selling more Restaurant Gift Card - December Restaurant Marketing 11.12.2018 4:55

How can your restaurant sell loads of gift cards this month? Today we are talking about the benefits of selling gift cards, the operations requirement as well as our 10 STEP process to marketing Gift Cards. This is a rich episode! Watch our FREE Training on: Respond to Reviews with ChatGPT in 15 Minutes a Week https://mds.mykajabi.com/opt-in-49c1800d-ea26-4686-963b-7728943b5463 Download for FREE:...