Make Marketing Suck Less for Expertise-Driven Solo Businesses

Well, isn't that curious? Curiosity and staying curious is one of the core values of my company Communication Rebel. And I'm curious by nature. I always want to know how something works, or I want to hear the backstory of how you came up with that remarkable idea. I'm constantly reading to find out more information so that I can understand the world better and satisfy my curious nature. But to ope...

What do you want to be known for? That's a doozy of a question, isn't it? But if I ran into you on the street -- six feet apart, masks on, of course -- would you be able to answer that question in just a few words, in a way that was so compelling it would make me want to know more. So what do you want your business to be known for?  For me, I want to be known for the Three Word Rebellion and creat...

It's the end of the world as we know it, and I feel fine. Now, you might think that I'm thinking about the song because it's election season and it feels like the end of the world, but really I thought of that song today because I've been thinking a lot about my time on the speech and debate team in high school and college. And if you don't know the folklore behind that famous REM song, let me edu...

One question my clients are asking me right now is, “How should I be marketing my business in November?” Now, November is code for, “I think the election is going to be a shit-show and everyone's going to be distracted. So what should I do?” And you know what? I am right there with you. I'm not exactly sure how I want to proceed in my own marketing when November comes, but here's my feedback and w...

I see a new Bermuda Triangle emerging -- one that business owners are getting sucked into -- where they put out their work, no one notices, and they're not making the sales they want to make. And so their business just gets sucked into the Bermuda Triangle of Marketing, never to be heard of. I'm over seeing so many thought-leader businesses, people who are talented, who have big ideas, who get the...

On today's episode, we are talking all about joy in business, marketing, and life with my guest M. Shannon Hernandez. Let me introduce you to Shannon. She is all about that joy in life and business, and specifically is known around the globe for her joyful marketing methodology. She works with online coaches and consultants, teaching them how to market and sell from a place of joy first and build...

Finally, after years of talking about dude-bro marketing -- that marketing that is manipulative -- there's an awakening happening in the online business world. Other business owners are finally realizing the toxic and manipulative nature of bro marketing. They don't realize that the killer -- the bro marketer -- is lurking inside their business. There could be a bro hiding out in your business! He...

If you've been in the online marketing world for any length of time, you know that we get a lot of "rules" in business from bro marketers and celebrity business coaches about marketing and how we show up to promote our own businesses. All of these tactics, all of these rules, they are what is screwing up your marketing. Because, for the most part, most of these rules change quickly. Tactics over c...

Do you remember the first time you felt like you fit in somewhere? I promise this is very relevant to finding what your business stands for because this is exactly the way you want your audience to feel. Today I'm sharing a recent epiphany I had about marketing, outlining the difference between a cult following and a business built for the masses. You have to find which thought leadership is right...

The Rebel Uprising Podcast is dedicated to helping passionate business owners become recognized leaders who make more money and impact the world by turning their messy, complicated ideas into thriving thought leadership businesses. You might remember that line from the Rebel Uprising trailer, but what does a thought leader business actually look like? Buckle up, because that's what we're covering...

What do you think of when you hear the phrase  thought leader?  Maybe you think it's completely irrelevant to you, or unattainable. But what if the way the online world has been thinking about thought leadership is all wrong and what if you are already a thought leader and you just haven't realized it yet? Listen in to start redefining thought leadership with me today. For a transcript with links,...

I'm so excited to introduce the new and improved, Rebel Uprising Podcast. Rebel Uprising is dedicated to helping passionate business owners become recognized leaders who make more money AND impact in the world by turning their messy, complicated ideas into a thriving thought leadership business. Each week Dr. Michelle Mazur will share strategies, tools, and insights on how to turn your complicated...

What if 300 days is what it took to transform not only your business, but your life? Alice Karolina is on the podcast today and she's sharing the story of how she challenged herself to 300 days of money making activities, creating change that she never could have expected. Plus, you'll hear why she's rebelling against all things superficial and how she's hoping to change the online business indust...

Raise your hand if you suck at setting boundaries AND sticking to them? I'm so excited to have Nancy Levin on the Rebel Rising Podcast today because she's a complete boundary bad ass. Listen in to hear why it's okay to be a bit selfish, plus how to set healthy boundaries to feel more in alignment with your own desires. Visit this episode's blog post for a full transcript with links: https://drmich...

I'm so excited to have Glenn Meier on the show this week. Glenn is an attorney who is rebelling against a legal system that forces everybody who participates in it to treat each other like they're enemies. On this episode he explains how we can create a win-win relationship with each of our clients and vendors. If you are a business owner who has even one contract relationship, this episode is for...

Today's episode is a rebroadcast from last year. My conversation with Erica is even more timely now and offers a great reflection for considering diversity and inclusion in your business. -- Erica Courdae, entrepreneur, coach, and consultant, is joining us on the Rebel Rising Podcast today. We're talking all about the necessity of talking about important and necessary topics in a safe space create...

This week on the podcast we are finishing up the BOLD Thought Leadership Framework with D-- direction. As a leader, you have to provide your audience with direction instead of making the mistake of assuming they know next steps to take. The most common way of doing this is through a solid call to action. Listen in to hear how to craft the perfect one for your audience in order to make more sales....

This week on Rebel Rising we are continuing our way through the BOLD Thought Leadership Framework. Today we're going to talk all about the L: leadership. Being a good leader means that you lead with your values, viewpoints, and structured framework. Listen in to hear a bit more about how to do each of these. For a full transcript with links, visit here: https://drmichellemazur.com/2020/06/lead-you...

Hey rebels, last week we talked about going bold with your message, and now we are moving on to O-- other focused. This BOLD framework is rooted in thought leadership, which ties in perfectly to other focused. Tune in to learn more about how you can take the focus away from you and steer it instead to your audience in order to be more engaged. For a full transcript with links, visit this episode's...

Today on the podcast I'm sharing what it means to be BOLD with your messaging. You need to be getting the maximum wattage out of every single word that you are using. When you have one of a kind messaging, you're not afraid to say that you are the best at what you do while focusing on your only-ness. You are a leader, and you're here to change lives, it's time to get known for exactly that. For a...

This week we are celebrating the 200th episode of the podcast, can you believe that? If you've been here with me since the beginning, thank you. The show today is completely different from the day I launched. Today I'm talking about the evolution of the podcast as well as next steps, including the new name for the podcast! Listen in to find your very own action step now that you've done all the re...

Brodie Welch, a Chinese medicine practitioner, bio hacker, and entrepreneur, is on the Rebel Rising podcast today. She is the expert in the Fundamental Interconnectedness of All Things. She helps her clients see beyond inundated self-care to really treat underlying problems of their constant stress, fatigue, tension, and more to help them live a life that is more meaningful and sustainable, a life...

This week's podcast is quick and dirty, but I'm talking about something that's important to community building: lead magnets. I'm sharing how you can revolutionize your thinking around your opt in, because lead magnets (or community anchors/builders as I've started calling them) can be rebellious too.   For a transcript with links visit this episode's blog post here: https://drmichellemazur.com/20...

Ash Ambirge from The Middle Finger Project is joining me this week on Rebel Rising. She was one of the first people that I was really drawn to when I started my business eight years ago. The foundation of our conversation focuses on rebelling against the construct of authority and what that really looks like, even during a pandemic.   If you're finding it hard to separate yourself from your busine...

If you're struggling during the weirds (my new name for the pandemic, coined by The Staying In Podcast), I have a piece of solid advice for you: focus on something bigger. I've seen that having a bigger vision for myself has helped me navigate this time because I'm not giving up on the plans that I had for 2020. I have also seen this manifest in each of my clients, they don't want to let go of the...