Christi Balfour
Make it Land for Virtual Assistants
Quick, honest marketing tips for Virtual Assistants who want to grow a real business online. Make It Land is your weekly dose of straight talk and strategy for building a VA business that actually works. Hosted by VA mentor Christi Balfour, each 2–3 minute voice note delivers practical, punchy insights to help you show up, stand out, and get hired. From marketing to mindset to messaging, this is your space to finally make it click.
Author
Christi Balfour
Category
Podcast website
Latest episode
Oct 21, 2025
Where to listen?
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Episodes
Pretty Grids Don’t Pay the Bills 21.10.2025 2:30
If you're still stressing about having a perfect Instagram feed, this one's for you. I’m breaking down why that checkerboard aesthetic isn't what lands Virtual Assistant clients anymore and what actually does. Hint: it’s not about polish. It’s about being relatable, helpful, and showing up like a real human.
Your Next VA Client Might Be Sitting Next to You 21.10.2025 2:59
You don’t have to cold DM strangers to land clients. In this episode, I’m sharing real examples of how casual conversations turned into paid work for my Virtual Assistant business. From the hair salon to the airport bar, these moments weren’t pitches, just honest talk about what I do. If you’ve been hiding behind your screen, this is your nudge to start talking.
Your Bio Might Be Costing You Clients 15.10.2025 2:17
If you're a Virtual Assistant trying to get clients on Instagram, your bio matters . This week, I’m calling out the vague taglines and overstuffed service lists and showing you how to fix them. You’ll walk away with a smarter way to write a profile that actually connects, plus a ChatGPT prompt to help you make it sound like you . Links referenced in this episode: https://www.instagram.com/virt...
They See You, But Will They Hire You? 10.10.2025 2:16
You’re posting, you’re showing up, you're doing “all the things” , so why aren’t the clients rolling in? In this first episode of Make It Land , Christi breaks down the difference between being seen and being hireable as a Virtual Assistant. If your content looks consistent but your inbox is still dry, this is your wake-up call. It's not about being everywhere. It's about being clear,...
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