Make It Happen Mondays - B2B Sales Talk with John Barrows

John Barrows sits down with Ted McKenna, co-author of "The Jolt Effect" and an accomplished sales and customer experience researcher whose work has graced the Harvard Business Review. As a founding partner of DCM Insights, Ted delves into the evolving dynamics of buyer-seller interactions, the influence of AI on decision-making, and strategies for addressing buyer indecisiveness. Tune in to discov...

Todd Caponi—renowned sales historian, keynote speaker, sales & leadership trainer, and author of "The Transparency Sale" and "The Transparent Sales Leader" joins John Barrows as they dive deep into sales history, transparency, and problem-solving. They discuss the importance of authenticity, the impact of historical sales philosophies, and actionable strategies for modern selling. Are you inte...

Alex Lieberman, co-founder and former CEO of Morning Brew, shares his entrepreneurial journey, emphasizing creative thinking and storytelling as his superpowers. John and Alex dive deep into overcoming emotional challenges, discerning opportunities that resonate with the heart, and the importance of gratitude. They also discuss the scalability of sales and marketing, self-reflection, and finding o...

John Barrows welcomes Patrick “Pops” Garrett, the Founder and Chief Drinking Officer of DrinkCurious. John and Pops discuss virtual whiskey tastings, everything Bourbon, and the importance of human connection. With over 12 years of experience, “Pops” shares techniques for sensory evaluation, palate cleansing, and the art of creating memorable experiences staying true to his mission of inspiring cu...

This week, John Barrows is joined by highly influential Silicon Valley venture capitalist, entrepreneur, and author, Guy Kawasaki. Known for his role in launching Apple’s Macintosh computer with Steve Jobs and Steve Wosniak, and authoring books like Wise Guy: Lessons from Life”, “The Art of the Start” and “Think Remarkable”, Kawasaki shares insights on breaking societal norms, finding passion, and...

Eric Hamilton is an accomplished sales leader with 25 years of experience, including 15 in leadership roles. As Sr. Director of Sales at Everbridge and a successful author and real estate investor, Eric brings a wealth of knowledge. Discover how sales can fund your passions, the importance of mental energy, effective forecasting, and the secrets to a disciplined, goal-oriented approach in both sal...

Nina Sossamon-Pogue is a former USA Gymnast, Emmy-Winning News Anchor, successful Tech Exec, best-selling author, and serial overcomer. Nina shares her journey through life's setbacks, from missing the Olympic team to a traumatic accident, and how she turned them into triumphs. You will gain valuable insights on resilience, the lifespan of defining moments, and actionable strategies to overcome li...

This week’s episode centers on John’s insightful keynote titled “Age of the Agile Org” dives deep into the importance of conversations over pitches, persistent and relevant prospecting, and the role of personalized communication in sales. You will gain valuable insights on crafting sales-ready messaging for specific triggers, understanding market dynamics, and how to leverage AI as your sales supe...

In this episode, John delves into the future of sales, technology, and education with Adam Robinson, the Founder/CEO of RB2B and  Retention.com . Adam shares his innovative approaches to ecommerce, leveraging LinkedIn for content distribution, and the significance of building strong buyer relationships. Learn valuable takeaways on modern marketing strategies, the power of word-of-mouth, and c...

Cynthia Barnes, a notable advocate for women in sales, shares her experiences with addressing diversity, inclusion, and confidence. John and Cynthia discuss societal pressures, the importance of owning one's achievements, and confronting privilege. They also share insights on building confidence, addressing systemic biases, and fostering diverse, inclusive environments, along with actionable advic...

Andres Lares is a Managing Partner responsible for SNI's day-to-day operations, advising global organizations and professional sports teams such as the Cleveland Browns and the Brooklyn Nets among others. He has been featured in leading publications and teaches at Johns Hopkins University. In this episode, Andres and John discuss negotiation strategies, the significance of preparation, clarity in...

Amanda Bagley, the founding Account Executive at Audience Plus, shares her journey of scaling revenue teams at early-stage startups over the past 7 years, including her 4-year tenure at Chili Piper. Now working with Anthony Kennada, Amanda discusses the transition from founder-led sales at Audience Plus and offers insights into the importance of personal branding, audience engagement, and the evol...

Jen Allen-Knuth is the Founder at DemandJen and is well renowned for her expertise in transforming sales strategies. Starting her career in account management, Jen pivoted to embrace the "challenger" sale approach, finding success in stirring constructive client conversations. Jen shares insights into reducing buyer effort, the importance of authenticity in sales, and strategic decision-making whi...

Michael Manzi is a seasoned sales leader and the principal and fractional VP of sales at Official Sales. John and Michael explore the evolving landscape of sales, highlighting the pressures and challenges faced by sales reps in the wake of fluctuating VC investments and interest rates. Listeners will gain valuable insights into effective sales strategies, the importance of business acumen, and ada...

Daniel Disney is a renowned expert in social selling, having worked with giants like Amazon, Ricoh, Adobe, Canon, Salesforce, and Gong, alongside smaller start-ups. John Barrows leads the conversation on the transformative power of LinkedIn for sales, the impact of AI on personal branding, and Daniel discusses transition from corporate sales to entrepreneurship. Listeners will gain insights into e...

Alex McNaughten, Former seller, sales leader and Co-Founder, Co-CEO of Grw AI, brings his extensive expertise on sales coaching. John and Alex explore methods for guiding sales professionals through personalized coaching strategies, insights into the psychological aspects of sales, and innovative approaches to integrating AI into the coaching process to enhance sales performance and productivity....

Kristie Jones, author of 'Selling Your Way IN,' speaker, coach, and sales process consultant with over 20 years in sales leadership, brings her expertise to this episode. John and Kristie explore impactful strategies over standard ROI calculations, emphasizing a genuine approach to sales, pricing strategies, and the importance of aligning professional roles with personal strengths. Jones' story of...

Global Citizen Nathan ('Nate') Andres has navigated life's tumultuous journey, facing 9/11, natural disasters, and discrimination, mastering the art of resilience. With 25 years in HR across the globe, he shares his 'REAL Model' for cultivating 'authentic resilience'—a tool to overcome adversity. Nate ad John discuss life lessons, the power of presence, and harnessing core values for well-being an...

Gina Trimarco, master sales improv trainer with Sales Gravy and a strategic leadership expert, shares insights on re-humanizing relationships through Improvised Intelligence™. With a rich background of street-smart experiences from her unique upbringing, she brings humor and emotional intelligence to sales. Listeners will learn about the art of collaborating with clients, the significance of soft...

John is joined by Paul M. Caffrey, a seasoned sales professional and author of "The Work Before the Work". Paul's extensive expertise includes helping early stage founders establish sales processes and guiding salespeople to excel in their careers. The episode delves into practical advice for sales preparation, the power of role-playing, and the significance of handling objections adeptly. Listene...

Dr. Philip Squire, CEO of Consalia and seasoned consultant to brands like Apple and SAP, shares his insights on the transformation of sales into a desirable profession. In this episode, John gets valuable insights from Phillip's expertise in sales education and the value of client-centric strategies. Some of the key takeaways include the importance of authenticity, the role of AI in sales, and ada...

Erik Kostelnik, CEO/founder of Postal and a successful entrepreneur with notable company exits, brings his wealth of knowledge to this episode. From market consolidation to the rise of AI, Erik addresses concerns for tech sales reps and shares executive insights for survival and success in tech sales. Learn about the importance of adaptability, transparency, and the evolving role of sales reps ami...

Doug Howarth, CEO of Hypernomics, Inc. and author of 'Hyperonomics: Using Hidden Dimensions to Solve Unseen Problems,' explores the intricacies of market strategy and product development. John and Doug dive into the principles of 4D thinking and hypernomics, which Howarth leveraged after overcoming personal health challenges and a lifelong interest in dimensions. Key takeaways include the importan...

Richard Harris, seasoned sales expert, sales trainer and author of "The Seller's Journey," discusses infusing humanity into sales and offers practical guidance on sales conversations. This episode promises insights on negotiation, handling objections, and adapting to technological changes in sales. Listeners can expect to learn from the dynamic exchange between John and Richard as they share strat...

Devin Reed, head of content at Clary and founder of The Reeder newsletter, discusses the shift from B2C to B2B in influencer marketing. John and Devin discuss building authentic personal brands, the monetization pitfalls and prospects, and strategies for maintaining credibility. You will gain great insights on sales philosophies, prioritization for career growth, and the nuances of influencer mark...