Makoto Kern
Make an IIIMPACT - The User Inexperience Podcast
IIIMPACT is a Product UX Design and Development Strategy Consulting Agency. We emphasize strategic planning, intuitive UX design, and better collaboration between business, design to development. By integrating best practices with our clients, we not only speed up market entry but also enhance the overall quality of software products. We help our clients launch better products, faster. We explore topics about product, strategy, design and development. Hear stories and learnings on how our experienced team has helped launch 100s of software products in almost every industry vertical.
Where to listen?
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Episodes
The AI Burnout Trap: When Effort Stops Guaranteeing Progress 29.05.2026 33:41
Are you running as fast as you can just to stay in the same place? In this Season 2 premiere of the Make An Impact Podcast, Makoto Kern and Brynley Evans dive into the Red Queen Effect—a phenomenon from evolutionary biology and Lewis Carroll’s Through the Looking Glass that perfectly explains the burnout, anxiety, and exhaustion of the 2026 AI landscape. In this episode, we explore why "effort no...
Is there a Dark Side to having an AI Companion? 20.11.2025 37:50
Is talking to an AI companion cheating? Is recreating a dead loved one with code a miracle or a curse? In this episode of Make an IIIMPACT, we dive deep into the terrifying and beautiful world of AI companionship and Digital Resurrection. We discuss the "Grief Bot" phenomenon, where people are using AI to talk to the dead, and the "Perfect Partner" trap that threatens to make human connection obso...
Is AI Making Us Forget How To Think? 24.10.2025 33:41
Dive into the mind-bending world of AI with "Outsourcing Our Minds: Are We Becoming Too Dependent on AI?" on the Make an IIIMPACT Podcast! Hosts Makoto Kern and Brynley Evans, AI / Product strategists at IIIMPACT, unpack the cognitive shift happening right now—where AI evolves from a simple tool to a full proxy for our thinking. From generational divides (Xennials vs. AI-Natives) to the dangers of...
The AI Competence Mirage - Why 90% of AI Investments are Failing 30.09.2025 34:29
Is your company pouring money into AI with nothing to show for it? You are not alone. A shocking 95% of companies investing in AI are failing to see any return on their investment. The "AI Competence Mirage" is costing businesses millions, and executives are falling for it. In this episode of "Make an IIIMPACT," we expose the hard truths about the current state of AI and why most so-called "AI" is...
Warning: AI Agents Are Coming for Your Job. Here's How to Survive. 17.09.2025 54:01
Is your job safe from the rise of AI? The AI agent revolution is not a distant future—it's happening now. In this episode of "Make an IIIMPACT," we pull back the curtain on the technology that’s poised to disrupt every industry and redefine the future of work. We dissect the capabilities of AI agents, explore the jobs most at risk, and reveal the opportunities that will emerge from this seismic sh...
The BIGGEST Mistakes Teachers and Schools Are Making With AI 21.08.2025 55:36
WARNING: The way we've educated our children for the last 20 years is now obsolete. The "AI divide" isn't just a buzzword; it's a crisis that is creating two classes of students: those prepared for an AI-augmented future and those being left behind. The methods that once worked are now a disservice, leaving students unprepared for a world where 85% of the jobs in 2035 haven't even been invented ye...
This UX Redesign Saved the World's Largest Robotics Company 04.08.2025 49:39
Is your company's cutting-edge technology being held back by a clunky, outdated interface? You're not alone. 90% of factories haven't embraced automation, not because of technological limitations, but because the user experience is too complex. In this episode of "Make an IIIMPACT," we pull back the curtain on how we helped Yaskawa, the world's largest robotics company, transform their user interf...
AI Bubble vs Dotcom Crash: History Repeating? 15.07.2025 31:59
Leaked Documents Expose The Truth! WHAT YOU'LL DISCOVER - The Hidden Technical Debt Crisis: Why AI systems are held together with "digital duct tape" and what this means for your business investments - The Copyright Cover-Up Strategy: Leaked internal documents reveal how AI companies are programming systems to deny mistakes instead of fixing core problems - The Two Types of Companies by 2027: Our...
AI Job Apocalypse - What College Majors Will Be Extinct by 2030 30.05.2025 52:09
🚨 URGENT WARNING: 53% of today's college majors will be partially automated within 5 years. Is YOUR career safe? In this explosive episode of Make an IIIMPACT, we expose the brutal truth about the AI job apocalypse and reveal the EXACT careers that will thrive (or die) by 2030. What You'll Discover: ✅ Why your college degree might be worthless before graduation ✅ The 5 AI-resistant career paths...
AGI: Humanity’s Greatest Leap or Our Last Mistake? 21.04.2025 43:27
In an era where artificial intelligence already permeates our daily lives, we stand at the precipice of a technological revolution that could fundamentally reshape humanity's future. Artificial General Intelligence—AI with human-level capabilities across all cognitive domains—promises unprecedented advances in medicine, science, and human flourishing. Yet this same technology carries existential r...
The End of Search: Why Google Won't Exist in 2030 02.04.2025 49:44
In this provocative discussion, IIIMPACT's AI and UX consulting team - Makoto Kern, Brynley Evans, and Joe Kraft - explore a bold prediction: search engines as we know them will be dead by 2030, with the internet facing transformative change within just five years. The conversation examines a fundamental paradigm shift from "searching" to "asking," as conversational AI interfaces replace tradition...
Inside the AI Arms Race: Industry Experts Reveal What's at Stake 02.04.2025 29:26
Hello, everyone, and welcome back to another enlightening episode of Make an IiIMPACT - The User Inexperience. Join our hosts, Makoto Kern, Joe Kraft, and Brynley Evans, to explore how AI is reshaping industries across the globe. In this thought-provoking discussion, three experts from IIIMPACT's UX & AI consulting team - Makoto Kern, Brynley Evans, and Joe Kraft - examine the intensifying co...
Unlocking Business Potential: Harnessing AI and Data Gold in 2025 31.01.2025 39:05
Welcome back to another episode of "Make an IiIMPACT!" Today, we dive deep into the transformative power of AI and data. In our first episode of 2025, your hosts Makoto Kern, Brynley Evans and Joe Kraft are your AI/UX/Development experts @ IIIMPACT who will tell you how organizations have untapped potential of data and how to leverage that with AI to gain an advantage with their competition. We'...
The Great AI Debate: Machine Learning vs GPT Models 07.12.2024 21:23
Hello, everyone, and welcome back to another enlightening episode of Make an IiIMPACT - The User Inexperience. Join our hosts, Makoto Kern, Joe Kraft, and Brynley Evans, to explore how AI is reshaping industries across the globe. In this episode, we embark on a fascinating exploration into the realms of Machine Learning (ML) and Generative Pre-trained Transformers (GPT). We dive deep into whether...
Are You Ready for the AI Takeover of Product Design in 2025? 15.11.2024 28:50
In today's episode, IIIMPACT's lead product AI Integrators - Brynley Evans Makoto Kern, and Joe Kraft along with one of IIIMPACT UX Designers - Aldo Calitz. Today we've got an exciting lineup focusing on AI Tools and Automation in Modern Product Design. In this episode, we dive deep into how AI is revolutionizing the product design landscape. Aldo shares insights on how tools like Reloom and Curs...
Worst Synthetic Data Mistakes You're Making Right Now 06.11.2024 22:04
Welcome back to another exciting episode of "Make an IiIMPACT." In today's episode, IIIMPACT's lead product AI Integrators - Brynley Evans, Makoto Kern, and Joe Kraft, discuss the Worst Synthetic Data Mistakes You're Making Right Now Today, we're diving into the fascinating realm of synthetic data and how it's turning the world of AI on its head. Imagine leveraging massive datasets without comprom...
AI Integration Strategies: Making Your Company Future-Ready 24.10.2024 40:26
Welcome to another exciting episode of Make an IiIMPACT - The User Inexperience! Today, we have our hosts Makoto Kern, President @ IIIMPACT and his AI Integration team - Brynley Evans and Joe Kraft. We're diving into the transformative power of AI in the business world with our hosts, Brynley Evans, Makoto Kern, and Joe Kraft. In this episode, you'll discover how browsing various AI models—both...
AI in Business: The Importance of Strategic Planning and Process Change 18.10.2024 35:01
Welcome to another exciting episode of Make an IiIMPACT - The User Inexperience! Today, we have our hosts Makoto Kern, President @ IIIMPACT and his AI Integration team - Brynley Evans and Joe Kraft. We delve into the diverse and dynamic world of artificial intelligence integration. Hosts Brynley Evans and Makoto Kern are joined by our guest Joe, to explore the promising yet challenging landscape...
Sarcasm in AI: Understanding Nuances and Detecting Hidden Meanings 05.10.2024 35:40
Welcome to another exciting episode of Make an IiIMPACT - The User Inexperience! Today, we have our hosts Makoto Kern, President @ IIIMPACT and his AI Integration team - Brynley Evans and Joe Kraft. We'll dive deep into the competitive AI development landscape, comparing top models like Claude and Chat GPT-4, and discuss the relevance of academic benchmarks versus practical applications. We'll al...
Interview With A Designer - Jackie Lampard 24.09.2024 38:18
Welcome to another episode of Make an IiIMPACT - The User Inexperience! I'm your host, Makoto Kern. In today's episode titled "Meet The Team: Jackie Lampard - Sr. UX Design Lead," we're diving deep into the world of user experience design with our special guest, Jackie, a Senior UX Designer who's been leading transformative projects for the past decade. We'll explore the exciting journey of our a...
Top 5 Gotchas in AI 06.08.2024 57:01
Hey there listeners, Makoto here, and welcome to another insightful episode of Make an IiIMPACT! Today, we're diving deep into the world of AI integration and exploring the five crucial gotchas you need to watch out for. Joining me are my co-hosts Brynley Evans and Joe Kraft, who bring a wealth of experience and knowledge to the table. In this episode, we'll be discussing a range of topics that...
Make an IIIMPACT - Emergent AI 27.07.2024 45:30
Welcome to another exciting episode of Make an IIIMPACT - The User Inexperience. Today, we have our hosts Makoto Kern, President @ IIIMPACT and his AI Integration team - Brynley Evans and Joe Kraft, who dive deep into the fascinating world of emergent behavior in artificial intelligence. We'll explore the intriguing idea of AI developing consciousness, emotional intelligence, and even empathy. Tog...
Meet Our Team - Interview With A UX Designer - Aldo Calitz 01.07.2024 32:04
Welcome to another episode of Make an IiIMPACT! This is a mini-series to our podcast where we want to showcase our valuable team members and hear more about them and their stories about being a UX Product designer on the IIIMPACT team. Aldo Calitz takes center stage as we explore his unique journey from a background rich in performing arts, graphic design, and psychology, to becoming a pivotal UX...
Make an IIIMPACT - Interview with a Designer - Scott Harden 20.06.2024 57:37
Welcome to another episode of Make an IiIMPACT! This is a mini-series to our podcast where we want to showcase our valuable team members and hear more about them and their stories about being a UX Product designer on the IIIMPACT team. Today, our interview is with Scott Harden, our Head of Product Strategy and Chief 'Troublemaker'. Our conversation explores the transformative potential of AI in...
The User Inexperience - AI Episode Exploring the Future of AI and Small Language Models 31.05.2024 44:14
Summary In this episode, the hosts discuss the latest news on co-pilot plus PCs and AI integration into Windows. They also explore the emerging capabilities of AI neural networks. The main focus is on Microsoft's integration of AI into Windows through copilot plus PCs, which allows for AI-powered assistance and recall features. The hosts discuss the potential benefits and concerns of this integrat...
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