MADWOMEN

Meet Ara Katz, Co-Founder of Seed, the microbiome science company pioneering innovations in probiotics, prebiotics, and postbiotics. Seed’s work spans from gut and skin health to coral reef restoration—and even microbes in space. Before founding Seed, Ara worked in media, design, and tech. After a personal health experience reshaped her perspective, she set out to reimagine how science is communic...

Meet Kristen Naiman, The RealReal’s Chief Brand Officer and the creative mind behind Kate Spade’s iconic Misadventure series with Anna Kendrick. Before The RealReal, she spent seven years at Isaac Mizrahi, styled Hanson (yes, the boy band), and began her career styling for Harper’s Bazaar, Teen Vogue, Paper, Nylon, The New York Times Magazine, and Rolling Stone. This MADWOMEN episode is about crea...

Meet Natalie Holloway, Bala’s Co-Founder, the brand that turned dumbbells into design objects and redefined what it means to move. After a career in advertising, Natalie and her husband, Max, launched Bala with one goal: to make fitness delightful. From the cult-favorite Bala Bangles to collaborations with Ralph Lauren, Spanx, and Pucci. Bala has become a global symbol of play, color, and creativi...

Meet Bobbie’s Chief Brand Officer, Kim Chappell. She’s reimagining a culture that truly supports parents and kids, and the role brands play in it. The Bobbie brand has been honored by Time’s 100 Most Innovative Companies, the Webby Awards, and the Shorty Awards. Kim was named one of Forbes’ 50 Most Entrepreneurial CMOs. Before joining Bobbie, Kim was a journalist, and storyteller at Square, not a...

Meet Jason Ikeler, Hearst Magazines’ VP of Video and Creative Strategy. From Cosmo to Harper’s Bazaar to ELLE, Jason is likely the reason you can’t stop scrolling. He’s behind some of your favorite videos on Instagram, TikTok, and YouTube—everything from celebrity interviews to fashion shoots. Jason has created hit series with stars like Billie Eilish, Julia Fox, and John Legend. In this episode,...

Meet Malena Higuera, CEO of NOYZ. Malena spent nearly two decades at L’Oréal shaping iconic brands like Urban Decay and Dermablend, after early roles at Maybelline and Avon. She embraced e-commerce marketing before anyone believed in it and went on to pioneer digital-first strategies at scale. And she continues to lead the charge, now by optimizing omni-channel experiences—spanning personal DMs, a...

Meet Jordan Robin — Creative Director and Designer working at the intersection of fashion, art, design, and production. Jordan has shaped worlds at Calvin Klein under Raf Simons, led creative at Reformation, and now runs her own LA-based consultancy, JNR Studio. Jordan’s 360° vision and a talent for world-building blurs the boundaries of art, culture, and commerce. What makes the worlds Jordan bui...

Meet Ansley Williams, she’s been shaping influencer marketing since the days when influencers were called bloggers. As Head of Influencer Marketing, North America at Ogilvy, she has grown this division by 900 % working with brands like CeraVe, IKEA, IBM, and many more. Before Ogilvy, she built large-scale influencer teams and led everything from celebrity-driven commercials to social-first campaig...

Meet Aila Morin, founding CMO at Merit Beauty , one of the fastest-growing beauty brands. Every product she’s launched has hit #1 in Clean at Sephora. In just three years, Aila has helped drive MERIT past $100M in sales, earning over 50 awards along the way—including VOGUE Business 100 Innovators and Allure Best of Beauty. Before MERIT she was the first Director of Marketing at Mejuri and now advi...

Meet Karina Kogan, one of the sharpest marketing minds behind some of the most behavior-shifting brands of the last decade. As the former CMO of Oura Ring and SVP at Peloton, she helped turn fringe products into must-haves and built brands that embed into people’s everyday lives. Now at Napster (formerly Infinite Reality), she’s creating a more human internet: one that’s 3D, conversational, and de...

Meet John Norman, the creative behind some of the most iconic brand campaigns of the last two decades, from Nike and Adidas to Coca-Cola and Pepsi. John has held the highest creatives titles at Wieden + Kennedy, The Martin Agency, and more and is now the Global Design Partner at Dentsu Creative. But it’s not just his resume that sets him apart — it’s his belief that the best work starts with human...

✨ Use  https://wenatal.com/madwomen  for a free month’s supply of WeNatal’s Magnesium with your first subscription ( worth $35!) . It's a premium magnesium supplement designed to support relaxation, digestion, and overall well-being. Formulated with four bioavailable forms of magnesium. --- Meet Vida and Ronit, the powerhouse co-founders of WeNatal . After personal losses and dismissive docto...

Join us for a conversation with the founder and CEO of @Kin Euphorics , Jen Batchelor. Yes, she launched a cool new beverage company, but she also created an entirely new drinking category, euphorics! Jen has built a cult-like brand that lives on top shelves, earns headlines, and invites people into an intentional way of living. With Bella Hadid as cofounder, a Fast Company innovation award, and s...

Welcome to MADWOMEN. The conversation series featuring those mad enough to shape culture, not chase it. We started MADWOMEN because we were tired. Tired of recycled strategies dressed up as innovation. Tired of the sameness. We went viral before virality had a name, but building two companies taught us that “build it and they will come” doesn’t cut it in the algorithmic age. Attention isn’t given....