LTB Podcast

Stuart talks about how to improve your retention rates. Why retention matters for personal training businesses, how to make sense of client retention and a breakdown of Stuart's 'retention pyramid' are all covered in this episode.   Find Out More About LTB: Instagram: https://www.instagram.com/liftthebar/   Website:  https://liftthebar.com/   14-Day Free Trial: https://liftthebar.thrivecart.com/lt...

Paul Standell is a fitness coach and educator who has been in the industry for 10 years. He is part of the team that make up the Muscle Mentors. Stuart & Paul talk about all things exercise mechanics - why you should care about it as a personal trainer, whether it'll make your programming and sessions boring, and a basic introduction to it from someone who is doing great work to make the subject l...

Stuart talks about some offline marketing methods you can use to market your personal training business. How to grow relationships with local business owners, how to start a podcast and use it for local lead gen, why seminars are great and more ideas for marketing your business offline are covered in this episode.   Find Out More About LTB: Instagram: https://www.instagram.com/liftthebar/   Websit...

Tally Rye is a personal trainer and class instructor and the author of two books - Train Happy and The Train Happy Journal. Stuart chats to Tally about how she found her place in the industry after initially struggling, why she no longer works with weight loss clients, alternative ways of marketing PT on social media other than using transformation pictures and how trainers can integrate a more in...

Jamie and Sophie Harper run BFastFitness, a small-group PT facility in Birmingham. In this episode, they talk to Stuart about what it's like being married and running a gym, how Sophie became a coach after being a client and how her fresh perspective has helped the business, how they run a small-group setup and what they'd say to a trainer who is thinking about moving into small-group PT.     Find...

Dr. Lisa Lewis joins Stuart for today's episode. Lisa is a returning guest who is a licensed psychologist with a passion for strength training, fitness, and wellness. In this episode, they discuss how to help difficult PT clients, how to set appropriate boundaries with your clients and how to approach a conversation about alcohol.     Find Out More About Lisa: Instagram: https://www.instagram.com/...

Miriam Taylor joins Stuart for today's episode. Miriam is a personal trainer and co-owner of a facility based in Glasgow, Scotland. She started 4 years ago and has gone on to open a gym and build up a loyal client base. In this episode, they discuss the things she learned co-opening a facility so early on in her career, the importance of the client experience, recovering from a large client loss,...

Simon Mitchell joins Stuart for today's episode. Simon, @iamsimonmitchell, used to work in marketing and run two successful online coaching businesses. He now spends his time helping fit pros with content coaching. In this episode, they discuss email marketing, using Instagram to grow your business, setting up your IG bio, using testimonials and how to never run out of post ideas again. If you use...

Claire Winter, LTBs head of operations, joins Stuart for today's episode. They discuss an article Claire wrote for the LTB magazine on the stages of a personal training business. They talk through the stages - starting out, growth, secure, developing, established - and what each one entails as well as advice for thriving in each stage.     Find Out More About LTB: Instagram: https://www.instagram....

Alex Pearson, LTB's behaviour change and obesity expert, joins Stuart for today's reposted episode. They discuss helping clients with ambivalence, change and sustain talk, ways to encourage more change talk, using reflections and more. It's a practical discussion about motivational interviewing - a core practice you can use to help your clients change their behaviours.     Find Out More About LTB:...

Emma Storey-Gordon, @esgfitness, joins Stuart for today's episode. They discuss how to run a successful online group training programme. How to set one up, how long to run it for, how to price it, how to sign clients up and onboard them plus tips for building a thriving community are covered in this episode.      Find Out More About ESG: Website: https://esgfitness.co.uk/   Instagram: https://www....

Greg Smith, owner of Core Results in Chichester, joins Stuart for today's episode. They discuss dealing with the ups & downs of being a PT, why he's stuck with PT for such a long time, his advice to a new trainer, approaching people on the gym floor, becoming financially literate and much more.     Find Out More About Greg: Website: https://www.coreresults.co.uk/   Email: greg@coreresults.co.uk  ...

Dan Smith, founder of Dan Mac Fitness and Head of Mentoring & Education at Online Fitness Business, joins Stuart for today's episode. They discuss why coaches need to stop selling online coaching, how to feel less emotional about the highs and lows of business, handling a client loss, creating better client testimonials, improving your marketing messaging, transformation pictures and much more.  ...

If you've ever wondered where your career as a personal trainer came from, this 2-part podcast series produced by Lift The Bar will teach you all about the history of this incredible profession. It'll take you back to the 1800s, where you'll meet a man called Louis Durlacher, who was one of the first known personal trainers. Then, it'll take you on a whirlwind tour of the key events that have shap...

If you've ever wondered where your career as a personal trainer came from, this 2-part podcast series produced by Lift The Bar will teach you all about the history of this incredible profession. It'll take you back to the 1800s, where you'll meet a man called Louis Durlacher, who was one of the first known personal trainers. Then, it'll take you on a whirlwind tour of the key events that have shap...

Maggie Elliott, owner of Spark Life UK joins Stuart for this episode. They discuss how she would make the fitness industry a more welcoming and inclusive place, what the anti-diet movement is, how to find the middle ground between weight loss coaching and not perpetuating diet culture, local business outreach and what she feels makes a great PT session.   Find Out More About Maggie: Instagram: Web...

Mike Waywell, of the facility owner mentoring company Gym Ownr and Steel Habitat gym in Liverpool, joins Stuart for this episode. They discuss why customer service can make you stand out from the crowd, using a low barrier to entry offers like a trial or challenge to get in leads, advice for 1st time FB ad users, the copy and creatives Gym Ownr are seeing working just now on ads and the importance...

In this reposted episode, Stuart talks to Travis Pollen about whether or not there are "good" and "bad" exercises, as well as how to do initial assessments with personal training clients.   Find Out More About Travis: Instagram: https://www.instagram.com/fitness_pollenator/     Find Out More About LTB: Website: http://bit.ly/2PsSSLR   Instagram: https://www.instagram.com/liftthebar/

In this reposted episode, Stuart talks to Dr. Yoni Freedhoff who is an Associate Professor of Family Medicine at the University of Ottawa. They discuss why a compassionate approach to obesity is absolutely necessary, how to help your clients manage their weight, reducing scale weight importance, whether education changes behaviour, childhood nutrition and much, much more.       Find Out More About...

In this episode of the podcast, we have a reposted episode with Maggie Elliott from Spark Fitness to discuss how she's built a successful mobile training PT business. Stuart and Maggie discuss her business, how she transitioned from teaching to PT, how she overcomes some of the challenges associated with mobile PT and her "one client at a time and make sure everyone knows about what I'm doing" min...

In this reposted episode, Stuart speaks to Chad Landers about what it's been like being a trainer for 25 years, why the relationship you have with your clients is so important, client retention, scope of practice and what he'd tell his younger self about being a successful personal trainer.   Find Out More About Chad: Instagram: https://www.instagram.com/chadlanders/   Website: https://pushprivate...

This is a reposted episode where Stuart welcomes Dr. Quinn Henoch to the show. Quinn is an internationally recognized physical therapist, author, presenter, and coach.  In this episode, they discuss how his approach to injuries & rehab have changed since he graduated in 2013,  why he doesn't like the term mobility,  how he would approach correcting a hip shift in a squat  and much more.   Find Out...

In this reposted episode, Stuart chats to Molly Galbraith of Girls Gone Strong.   Topics Covered: -- How her experiences have guided how she works with the clientele of GGS -- How GGS used to think every single woman should strength train -- What are GGS doing to address the gap that exists between people taking part in fitness and not -- What can the PT do better when it comes to training coachin...

In today's episode, we have a reposted episode with Sukh Sidhu from Online Fitness Business. Stuart and Sukh cover the realities of running a business, challenges with setting up and keeping the momentum of online personal training, where most trainers are going wrong when they enter the online PT world and Sukh's new venture called Open Coach.     Find Out More About Sukh: Website: https://online...

In today's reposted episode, Stuart talks to Dr. John Berardi. They discuss career direction and making sense of where you want to go, as well as touching on not feeling like you're doing enough and how to use social media as a personal trainer (check below if you'd like to see specific timestamps!). John  is a Canadian-American entrepreneur best known as the co-founder of Precision Nutrition, the...