LTB Podcast

Hey, you've got a gap between your clients, right?    Come hang out with Stuart and muse about being a PT.      Timestamps   0:56- An underrated investment worth making 4:00- Do you need a part-time job?   5:50- Do PT's need abs?    11:38- Is your content actually any good?      Find Out More About LTB: Instagram: https://www.instagram.com/liftthebar/   Website: https://liftthebar.com/   Free Tria...

  In the world of fitness, few have delved as deeply into the realms of business, personal growth, and education as our distinguished guest today. We're excited to welcome back Mark Fisher, the inspirational founder of Mark Fisher Fitness, to the Lift the Bar Podcast as he discusses his new book, The Book of Fitness Business Secrets. Join us and uncover some of the key secrets behind Mark's succes...

Is it that time of the month ? The point where you're scrambling around for fresh ideas for your semi-private group workouts? The same old goblet squats just aren't cutting it anymore, and both you and your clients crave something more engaging.   Well, never fear! You're not alone! We've been in that "staring blankly at Excel" situation ourselves, and we're here to help! Get ready to revamp your...

In the la st episode of the Lift The Bar podcast, we explored Harriet's journey as she transitioned careers to become a personal trainer. Today's episode features a guest at the other end of the spectrum.    Dean Somerset boasts 20 years of experience as a personal trainer . He is a world-renowned course instructor and speaker . Curious about how he achieved such success? This episode delves into...

Are you ready to break free from your 9-to-5 job and turn your passion for fitness into a career as a personal trainer? Making the transition can be a daunting journey, but fear not ! You're not alone. Many have successfully completed the switch before you, and you can too.   In this inspiring episode, Stuart sits down with Harriet Olliffe , who shares her journey from teaching classes in a local...

The guys from Lift the Bar are back in full force for another Q&A. Join Stuart, Gregg, and Alex for this week ' s episode of the LTB podcast as they dive into a variety of topics that will make your life as a personal trainer much easier .     You can expect to learn whether you need to periodise programmes for the general population, how to determine which experts to trust, and how you can organi...

    Effective communication is vital for personal trainers, so we've invited returning guest Cathy MacDonald from The Art of Communication to join Stuart on today's episode. Together, they explore scenarios PTs encounter in the gym and share tangible actions to make your communication more effective . You'll discover how to discuss money without feeling awkward, steer people away from dangerous ac...

  Are you struggling to differentiate yourself from other personal trainers on social media? With so many others offering similar services, it can be challenging to stand out and attract potential clients. After all , w hy would they pick your "121 sessions, personalised plans and monthly reviews" o ver anyone else's ?!    But don ' t worry, we ' ve got you covered.    In this episode, Stuart is j...

PT: "Okay, just before we start, I need to check if you have any medical conditions?"   Client: "Okay, yes…I've got *insert complicated Latin sounding word*".   PT: " Umm … so we might need to check with your GP before we start training."     Most personal trainers have been there before, and let's be honest, it ' s better to be safe than sorry! But do you always need to ask a client's General Pra...

Should you spend ££££ on a machine to measure your client's body composition? Will it help you make better decisions for your clients? Can they really measure someone's body fat?   Stuart welcomes Dr. Eric Helms back on the podcast to find out. Along the way, they also talk about research on the relationship between sedentary time and health. You can also expect to learn exactly whether specific e...

  Is 2023 the year when the robots take over?    With the recent release of Chat GPT, many coaches are considering how AI will affect their future careers.   Stuart welcomes Dr. Krista Scott-Dixon back onto the Lift the bar podcast to explore this and many other questions. Expect to learn what AI should be used for and what it shouldn't, why being solution-focused leads to better client success an...

In 2023, it seems like everyone is an "online coach". But just because everyone else is doing it, doesn't mean you should. That's why this episode from the vault is getting another airing.   In this week's edition, Stuart talks to Dan Smith about all things online coaching. They cover why selling "online coaching" doesn't work, the importance of designing your program and how to advertise so you n...

Are you interested in starting an online group coaching program but don't know how? Look no further! This archived episode of the LTB podcast features Emma Storey-Gordon. Emma's last intake of the EC method successfully helped 600+ new clients, so she knows what she is talking about!     Stuart and Emma cover everything you need to know about online coaching such as how to create digital systems,...

The world of biomechanics can be a pretty scary place for a beginner. We have pulled this episode from the archive to help you delve into the fascinating world of biomechanics.   Stuart talks to Paul Standell about how personal trainers can understand the physics that underlies exercise and how doing so will accelerate their careers and even, get them more clients!   Discover why specific exercise...

In this week's episode, Stuart sits down with Ben Pickard to discuss common challenges fitness businesses face. They explore why an increase in clients may not necessarily improve profitability, the viability of trainers opening their own facilities, and how owners can retain top staff. Ben also delves into the ethics of sales and the importance of financial planning, provides a comprehensive over...

If you want more clients, you need to build relationships.   There are few better ways to do that than writing.   In this week's episode, Stuart interviews Ann Hanley. Ann is the Wall Street Journal bestselling author of Everybody Writes and Content Rules. They talk about how you can become a more natural, engaging writer so your future clients get to know the real you. You'll learn specific editi...

Personal trainers have a lot of different hats to wear. Business owner. Exercise specialist. Content creator. Nutrition expert.   Would it be best for everyone if they took off the nutrition hat?    In this week's episode, Stuart talks to Alan Flanagan about how PTs should deliver nutrition advice. They also touch on how to assess whether other nutrition professionals are good sources of informati...

Most personal trainers who work in commercial gyms leave the industry within two years. Today's guest has beaten those odds.   Pete Yardley has been personal training in a Pure Gym for ten years. In this episode, Stuart talks to Pete about career longevity. They cover the best approaches to lead generation in a commercial gym, work-life balance and how a lump of chalk helped Pete thrive during loc...

Most personal trainers want to have a steady income. They also want to make a meaningful impact on their client's lives. Focusing on one specific population of potential clients might help you do both.  Can you guess who it is? It's our mums and dads. Our grandparents and maybe even our great-grandparents! The elderly are hugely underserved by the fitness industry. So, you're not going to have muc...

Obesity is a choice. People should just choose to eat less and move more. This would make problems with weight disappear. Right?    This week Stuart talks to LTB staff member Alex Pearson about whether this common view of obesity is correct. Expect to learn about the causes of obesity, its relationship to health and why fat shaming is both ineffective and unethical.          Find Out More About LT...

  Do you throw a post-up on Instagram every so often and hope for the best? Well, it might be time to get a long-term social media strategy in place for 2023!   To give you a helping hand, Stuart welcomes returning guest Simon Mitchell onto the podcast. In this episode, they discuss how to build an email list from scratch, how to use email marketing and social media to compliment each other, and h...

You've dismissed Linkedin. After all, it is just for business-to-business networking. It would be a waste of time if you wanted to grow your client base…right?    Well, this week's guest, Lea Turner thinks you're wrong!   Stuart and Lea have a revealing conversation about how Linkedin has massively under-utilised potential for reaching future customers. Expect to learn the best ways to set up a Li...

Hindsight is always 20-20, right? Well with this in mind, Stuart takes a trip in a time machine to talk about how he would change the beginning of his career. He gives us five key points which cover improving work-life balance, organising education and much more!             Find Out More About LTB: Website: https://liftthebar.com/   Instagram: https://www.instagram.com/liftthebar/? 14-Day Free Tr...

Hearing about the journey of an experienced personal trainer can be a great way to accelerate your career. With that in mind…i n this week's episode, Stuart talks to a long-standing LTB member, Jake Weekes. This wide-ranging conversation captures what "growing" as a personal trainer is like. You'll hear Jake talk about almost every part of personal training life. He covers going freelance, helping...

This week Stuart welcomes returning guest Laura Vanderkam to talk about her new book. Do you feel like you would like your life to be a bit more interesting and memorable? If you do Laura has some excellent practical ideas to make that a reality. Tune in to find out why a bedtime might not be a bad thing and the importance of scheduling your adventures!             Find Out More About Laura: Book:...